Branding News

World PR Day

World PR Day 2026: Trust is PR’s greatest currency in the age of the prosumer

The Golden Age of Strategic PR calls for a new interpretation of value

Yolandi de Wet on why relationships remain PR's greatest asset

Robin Fredericks

BROUGHT TO YOU BY:

More #WPRDAY2026

Subscribe & Follow

Promoted

Nominations now open for the 2026 Kfm 94.5 Best of the Cape Awards – Powered by Yoco

Primedia Broadcasting Nominations now open for the 2026 Kfm 94.5 Best of the Cape Awards – Powered by Yoco

13 Jul 2026

Advertise your job vacancies

Jobs

Graphic Designer Cape Town
Account Manager / Sales Representative Johannesburg
Packaging Designer Pretoria
Internal Sales Coordinator Randburg
Sales Representative Pretoria

More jobs Submit a job Open account

Multimedia

All Galleries Audios Videos

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

#Effies2025 | Sanlam's F-Show breaks through the finance category

RAPT BizTrendsTV | Mongezi Mtati: Local is better

The Interactive Advertising Bureau South Africa (IAB SA) has announced the finalists for the 2026 Bookmark Awards (Image supplied)

#Bookmarks2026 | All the IAB South Africa 2026 Bookmark Awards finalists

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

Jung Kook for Graff. Source: Graff.

Graff leans on BTS star Jung Kook to boost global brand reach

The Creative Circle Full Circle 2026, in partnership with Ster-Kinekor, takes place this July and August and hosts a selection of Cannes jury members

#Cannes2026 | Creative Circle’s Full Circle event is back

#WPRD2026 | The Golden age of PR reminds us that the P stands for Public

#WPRD2026 | The Golden age of PR reminds us that the P stands for PublicLebo Madiba

From traditional sponsorship visibility to an immersive experience

Source:

What football taught me about purposeful procurementVicki Scheffel

#WPRD2026 | Proof: The 5th P for the AI era

#WPRD2026 | Proof: The 5th P for the AI eraMadelain Roscher

Customers buy the reflection of themselves, not just the car. Orange sells the dream. Silver sells the tech, writes Ford Motor Company of Southern Africa head of marketing Tarryn Knight (Image supplied)

Ford's Tarryn Knight: "Silver is sensible, but Orange sells the dream"Tarryn Knight

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

1 day

Jung Kook for Graff. Source: Graff.

Graff leans on BTS star Jung Kook to boost global brand reach

1 day

More news

30 million young South Africans are more focused in games than social (Image source: © 123rf )

Gaming outperforms social for younger generation's engagement

Reach Players 28 May 2026

The Up&Up Group’s CEO and CCO announced as speakers on official Cannes Lions agenda

The Up&Up Group’s CEO and CCO announced as speakers on official Cannes Lions agenda

The Up&Up Group 28 May 2026

Why AI made your brand your most valuable asset

Courtney Chapple, Brave Group 28 May 2026

Source: Pexels.

Johannesburg real estate group Firzt enters new era with rebrand

27 May 2026

The new precinct branding was designed by Halo. Source: Supplied.

Halo has branded a new Rosebank lifestyle hub — here’s what Nine Yards looks like

27 May 2026

Shoprite's Low-Duuuma! sees Benni McCarthy dancing in the aisles (Image supplied)

Shoprite's Low-Duuuma! scores with Benni McCarthy

27 May 2026

Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

Nick Hamman joins Time Out South Africa

Nick Hamman joins Time Out South Africa

26 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

Africa 200 ranking reflects growing confidence of Pan-African brands

26 May 2026

Graham Cruikshanks, director of Africa operations at TBWA says there is a strong desire to recognise African advertising talent (Image supplied)

#AfricaMonth | Recognising Africa's unique advertising voice

Danette Breitenbach 25 May 2026

Sni Mhlongo's coming of age ceremony featured some of her favourite brands. Source: Instagram.

15.9m-view umemulo reframes brand-creator partnerships through participation

Thando Gambushe 25 May 2026

The Provoke Media Sabre Awards 2026 EMEA winners have been revealed (Source: @ Provoke Media )

2026 Sabre Awards EMEA winners: Clockwork, KFC take top honours

25 May 2026

Unlocking trust and attention: Media24 leads the way for advertisers

Unlocking trust and attention: Media24 leads the way for advertisers

Media24 25 May 2026

Image source: dumitru B from

Protecting GUI IP: Why app icons are your best digital trade mark

Rual Grobler 22 May 2026

The Marketing + Media Alliance (MMA) Smarties South African winners for 2026 were announced last night. Picture: Ogilvy was awarded Best in Show for Audi TikTok Test Drive (Image supplied)

MMA Smarties South Africa 2026 winners announced

22 May 2026

Heinz brings back the iconic glass bottle for limited time

Heinz brings back the iconic glass bottle for limited time

21 May 2026

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

20 May 2026

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

20 May 2026

The launch commercial for the all-new Kia Tasman bakkie creates an entire world out of one problem (image supplied)

#BehindtheCampaign | Kia Tasman bakkie TVC takes up the bakkie challenge

20 May 2026

Source:

6 internal comms moves that turn culture into real results

Samantha Page 19 May 2026

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

ASK AFRICA 19 May 2026

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

19 May 2026

The Agency Scope China has found the biggest challenges that marketers face relate to the economic context (Image supplied)

Agency Scope China | Economic context the biggest challenge

18 May 2026

The Racket Club's music studio. Source: Supplied.

The Racket Club launches music strategy agency

18 May 2026

Castle Lager’s Here’s To The Fans That Stood The Test Of Time campaign leading into the Fifa World Cup 2026 is a recreation of defining moments from South African football history (Image supplied)

Castle Lager’s Here’s To The Fans That Stood The Test Of Time recreates SA football moments

18 May 2026

The education group said it plans to make it have an international appeal. Sourc: Supplied.

Rosebank College gets a new name for international rebrand

15 May 2026

The Kantar BrandZ Most Valuable Global Brands 2026

The Kantar BrandZ Most Valuable Global Brands 2026

Kantar 14 May 2026

The MMA South Africa Next! Conference 2026 will look at where marketers should focus their efforts to drive real growth and deliver measurable impact (Image supplied)

MMA South Africa Next! Conference 2026: Driving growth in modern marketing

12 May 2026

The chocolate bar is expected to sell for around R4,500. Source: Lockdale Auctioneers and Valuers.

Rare royal-inscribed Boer War Cadbury chocolate bar goes to auction

Karabo Ledwaba 12 May 2026

Let's do Biz