Marketing & Media contributor articles in South Africa

Contributors

AI: The great creative equaliser

Musa Kalenga

Halo and Pineapple: How to disrupt a category and find an audience who don’t love insurance

Danette Breitenbach

AI in Advertising: Entering the wonderful world of generative video... or not

Jarred Cinman

[UPDATED]: From Amazon to Massmart: discover Black Friday deals in South Africa

Evan-Lee Courie

Celebrated journalist Mduduzi Dlamini leaves a lasting legacy at 55

Karabo Ledwaba

Where have Adland's mavericks gone?

Shaune Jordaan

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks

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AI: The great creative equaliser

AI: The great creative equaliser

Musa Kalenga, Brave Group 3 days

Source: © NBC News The Toys R Us made with generative video was depressing but that will change and fast

AI in Advertising: Entering the wonderful world of generative video... or not

Jarred Cinman 26 Nov 2024

Where have Adland's mavericks gone?

Where have Adland's mavericks gone?

Shaune Jordaan, Hoorah Digital 21 Nov 2024

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks 19 Nov 2024

Bravado uses AI to supercharge Nedbank’s brand

Bongani Chinkanda, Brave Group 19 Nov 2024

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

Brendan Seery 18 Nov 2024

Fandom is dead, welcome to Fancom

Fandom is dead, welcome to Fancom

Struan Campbell, Levergy 15 Nov 2024

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

Brendan Seery 11 Nov 2024

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Sasha Kupritz, TenacityPR 8 Nov 2024

Source: © 123rf Vincent Maher, CEO at True I/O, gives seven lessons from AI creative optimisation

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher 5 Nov 2024

Source: © 123rf This month VML's strategy director Antonio Petra gives a practical guide to using AI to improve the way your agency operates with your clients and internally

AI in Advertising Part 1 of 3: How to transform agency workflows with AI

Antonio Petra 4 Nov 2024

Balancing art and speed: Navigating creativity in modern advertising

Balancing art and speed: Navigating creativity in modern advertising

Paul Middleton, Ebony+Ivory 1 Nov 2024

Optimism in an age of AI by Musa Kalenga

Optimism in an age of AI by Musa Kalenga

Musa Kalenga, Brave Group 1 Nov 2024

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