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The 5 "S's" to understanding the youth mindset
Brad Stern talks to a couple of teenagers and those "in the know" for some insights into youth marketing and the media and consumption of this target market...
Brad Stern 12 hours ago
#DI2020: Why technology is nothing unless it touches someone's life
Creative director of Google Creative Lab Robert Wong says the first thing to remember when it comes to technology is that if how we live is being shaped by technological companies like Google, it is important for humanity to be involved...
Angie White 15 hours ago
#DI2020: Designing new plant-forward African cuisine with Selassie Atadika
Ghanaian experiential chef, Selassie Atadika, started her Design Indaba presentation by asking the audience to close their eyes and think of food they enjoy...
Angie White 16 hours ago
Selling your fish in 2020: How to communicate and market your services in the new decade
There are numerous different marketing and communication channels and methods that entrepreneurs can use to promote their products and services, but which one works best?...
Chanell Kemp 1 day ago
AI and marketing management
Can using AI enable marketers to market and reach customers in a meaningful and impactful manner?...
Rirhandzu Shingwenyana 1 day ago
#DI2020: Patrick Thomas talks creative collaboration and interaction
Patrick Thomas is a British graphic artist who has anxiously awaited the opportunity to attend Design Indaba. Thomas stepped on stage enthusiastically greeting the audience with a "Goeie môre!"...
Angie White 2 days ago
"We want to see a much more inclusive marketing industry in South Africa" - SA Tourism CMO
South African Tourism (SA Tourism) recently appointed a suite of marketing and communications agencies in response to the RFP162/19 the organisation issued in June 2019...
Jessica Tennant 2 days ago
#OrchidsandOnions: Gumtree gets it right - again
Latest ads take a jab at current generation's obsession with celebs, stuff and Fomo...
Brendan Seery 3 days ago
#Newsmaker: Wesley Diphoko, Fast Company SA's new editor-in-chief
Fast Company magazine recently announced the appointment of Wesley Diphoko as editor-in-chief...
Jessica Tennant 3 days ago
On its 100th birthday, Jungle Oats opens R208m mill in Cape Town
Jungle Oats celebrates its 100th birthday this year, and the iconic brand has just revealed a new mill in Cape Town and a refreshed communication strategy...
Lauren Hartzenberg 3 days ago
Marketing is in chaos. Especially advertising, PR and sponsorship
The marketing environment in South Africa is in chaos. There is no other way of describing the loss of R50bn a year through ill-considered strategy, bad advertising and lack of research...
Chris Moerdyk, Chris Moerdyk 3 days ago
The Friends cast will get back together for HBO Max reunion special
After years of speculation and wishful thinking, WarnerMedia on Friday announced that the Friends cast is finally getting back together for a reunion special...
Shereesa Moodley 24 Feb 2020
#DesignIndaba2020: Ananya Khaitan to speak on matters of import and impact
New Delhi-based communication designer Ananya Khaitan has been announced as one of the speakers at Design Indaba 2020. He specialises in book design and brand identity design, with his work reflecting his affinity for matters of import and impact...
Jessica Tennant 24 Feb 2020
Newsmaker: Gareth McPherson to lead Virgin Active's new marketing strategy
With Virgin Active's turnaround well underway, the latest addition sees Gareth McPherson from Publicis Machine join the club as CMO...
Jessica Tennant 21 Feb 2020
How 'power pairs' are shaping influencer marketing
February is the month of love and in the influencer community those who pair off as a couple may just find themselves a top pick for brands...
Amelia Neate 21 Feb 2020
Welcoming the iGeneration into the workplace
As the oldest of millennials (those born between 1981 and 1996) are well into adulthood, a new generation of workers is now entering and shaping today's workforce. Born between 1995 and 2009, iGen (or Gen Z) is the first global generation of digital natives...
Lyndy van den Barselaar 19 Feb 2020
The next decade of digital marketing
The digital marketing landscape looked very different 10 years ago. Instagram didn't exist and neither did voice assistants. AI, AR and VR were science fiction concepts...
Jessica Barrella 19 Feb 2020
#OrchidsandOnions: Great ad, splendid timing
SA Tourism: An antidote to all the bitterness, anger and defeatism; slack PR company sent a Happy New Year wish - on 31 January. Irritating...
Brendan Seery 18 Feb 2020
#StartupStory: NOWNOW becomes reality for young entrepreneur
Imagine this...you're 16 years old, you're in Grade 10 and you're sitting in a classroom and all of a sudden an idea comes to mind...
Evan-Lee Courie 18 Feb 2020
Embrace self-service to improve customer experience
Irrespective of industry sector, 81% of customers want to take matters into their own hands and solve queries before reaching out to a contact centre agent...
Wynand Smit 17 Feb 2020
Reconnecting with humanity in a tech-filled world
Media keeps showing us pessimistic views of the future where it becomes all too easy to buy into the idea that tech is out to rob us of our humanity...
Evan-Lee Courie 17 Feb 2020
Why should you get to know BERT?
Businesses seeking to optimise their websites for SEO need to keep their content fresh and up to date to stay ahead of Google's ever-evolving search algorithms...
David Jenkins 14 Feb 2020
How many abandoned online accounts do you have?
For some reason, our online accounts always seem to miss the proverbial 'spring' or 'New Year, new me' cleans ups...
Riaan Badenhorst 14 Feb 2020
'Vergeet My Nie' director André Velts talks the universal appeal of love stories
Daniel Dercksen chats with director André Velts ahead of the release of his new film, Vergeet My Nie in local cinemas tomorrow, 14 February...
Daniel Dercksen 13 Feb 2020
Strengthening the African art ecosystem - Q&A with Cape Town Art Fair director, Laura Vincenti
The eighth instalment of the Investec Cape Town Art Fair recently ran at the CTICC. We got in touch with Investec Cape Town Art Fair art fair director Laura Vincenti to find out what goes into putting on an event of this scale, cultivating a Pan-African dialogue and art trends for the year ahead...
Ruth Cooper 13 Feb 2020
#DesignIndaba2020: Robert Wong to explore humanity's possible futures
Design Indaba alumnus Robert Wong, co-founder and CD of Google Creative Lab, has been announced as one of the speakers at this year's Design Indaba...
Jessica Tennant 13 Feb 2020
Rolex Mentor and Protégé Arts Initiative - a weekend of inspiration
This past weekend was one of sheer inspiration, witnessing the unique and lasting contribution Rolex is making to culture and the arts by promoting the transmission of knowledge across generations...
Ann Nurock 13 Feb 2020
Newspapers ABC Q4 2019: A lacklustre final quarter for newspapers
The decline in newspaper circulation continued in the last quarter of the Audit Bureau of Circulation of South Africa's results for 2019, with Q4 showing a decline of 4.7% on the previous quarter and 9.1% on the prior year...
Danette Breitenbach 13 Feb 2020
Magazines ABC Q4 2019: A subdued quarter for magazines
The final quarter of the 2019 Audit Bureau of Circulations of South Africa (ABC)'s magazine circulation results was a subdued affair, characterised by further decreases, with only a few publications able to boast good to excellent increases on the quarter and the prior year...
Danette Breitenbach 13 Feb 2020
#StartupStory: Could Peers24 be our very own social media network?
Developed in the backyard of South Africa, Peers24 is a social media network that focuses on value-driven content...
Evan-Lee Courie 13 Feb 2020