Marketing & Media Multimedia South Africa

Ticket sales to this year's virtual and in-person Africa Brand Summit are open. Select the category that suits you and your organisation best, whether in Cape Town, Joburg, Nigeria or elsewhere; the summit is ready to launch from 7 to 8 October 2020. Read more here.

Jenna Robinson, regional marketing manager for Husqvarna Africa, shares the backstory about the brand's recent campaign, featuring rugby icon Beast Tendai Mtawarira as brand ambassador. As South Africans begin to emerge from one of our most challenging periods to date, the campaign offers an empowering message of our own resilience, of our strength, and our ability to triumph over adversity.

The forthcoming episode of #ACACaresCovid19 features CEO Mathe Okaba of the ACA Association for communications and Advertising, in conversation with Brian Yuyi CEO MASA in the last of our series on Liquidity and the Economics of Advertising, made possible by the ACA.

The forthcoming episode of #ACACaresCovid19 features CEO Mathe Okaba of the ACA Association for communications and Advertising, in conversation with Brian Yuyi CEO MASA in the last of our series on Liquidity and the Economics of Advertising, made possible by the ACA.

The penultimate in our ACA series features three senior IAB SA executive board members, Claire Cobbledick, GM Gumtree South Africa and vice-chair IAB SA; Avani Singh, founder and co-director Alt Advisory and IAB SA Regulation Council chair; and Fahmeeda Cassim-Surtee, CEO of DStv Media Sales, discussing the increasing value of digital advertising and marketing, privacy, PoPIA and FPB legislation, connected TV and the future of digital audiences and content, hosted by Rutendo Nyamuda....

The penultimate in our ACA series features three senior IAB SA executive board members, Claire Cobbledick, GM Gumtree South Africa and vice-chair IAB SA; Avani Singh, founder and co-director Alt Advisory and IAB SA Regulation Council chair; and Fahmeeda Cassim-Surtee, CEO of DStv Media Sales, discussing the increasing value of digital advertising and marketing, privacy, PoPIA and FPB legislation, connected TV and the future of digital audiences and content, hosted by Rutendo Nyamuda....

The rate of change in the media landscape in putting more pressure on media agencies, brands and advertisers, around optimising budgets and delivering on campaign goals. Agencies are better informed than ever before about consumers, however, knowing which consumer insights to reference and how to interpret them for improved media mix decisions is becoming ever more complex.

Following two years during which the annual brand summit focused on the evolving image of South Africa and its implications for socio-economic development, the hybrid 2020 event , now called the Africa Brand Summit, will pay more thematic attention to the evolving image of Africa, at a broad level, and seek to find answers to a series of questions that look at global perceptions about Africa and being African. Perceptions shape destination brand image. Africans should work harder at eliminating practices that inform negative perceptions over time while they also enhance things that inform positive perceptions, as it is the latter that attract investments, business and leisure tourists, as well as other foreign exchange earning opportunities, including rare, special skills....

Ann Nurock senior partner, Relationship Audits and Management and Rorisang Setlogelo MD and founder of Roth Media, a Black-owned, female-owned agency share powerful insights about how every step of the value chain contributes to greater representation, sharing economies and the importance of female voices in boardrooms.

Ann Nurock senior partner, Relationship Audits and Management and Rorisang Setlogelo MD and founder of Roth Media, a black-owned, female-owned agency share powerful insights about how every step of the value chain contributes to greater representation, sharing economies and the importance of female voices in boardrooms.

Watch now as Abey Mokgwatsane, managing executive at Vodacom SA and Africa and Preetesh Sewraj, CEO of the Loeries add their voices to how together SA business and the creative communications sectors are creating a new "better normal" in the 7th episode of Bizcommunity's video interview series, made possible by the ACA, Association for Communications and Advertising, hosted by Rutendo Nyamuda.

Watch now as Abey Mokgwatsane, managing executive at Vodacom SA and Africa and Preetesh Sewraj, CEO of the Loeries add their voices to how together SA business and the creative communications sectors are creating a new "better normal" in the 7th episode of Bizcommunity's video interview series, made possible by the ACA, Association for Communications and Advertising, hosted by Rutendo Nyamuda.