VML Birdwatching at the Loeries | A high standard for print and design
The Print and the Design categories both showed innovation and a high standard this year, says Abi Singmin, associate creative director, Denomination, Australia and jury president: Design, Design Craft, and
Maxwell Ngari, chief creative officer, Dentsu Creative, Kenya, and jury president: Print, Print Craft.
Ngari says print is special and the category entries proved this. It also demonstrated how print can be used to interact with and engage consumers.
For Singmin, innovation was key in the design category this year, and she says the local standard is in line with global standards.
For more:
- Official site: www.loeries.com, Facebook, Twitter, Instagram
- More info: Loeries Creative Week, Bizcommunity search, Google, Twitter

























