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2019 Content trends
Dale Ferreira from Sconetent shares his top content trends for 2019...
Dale Ferreira 13 Dec 2018
Publishers continue to hone their strategies around native advertising
In 2017, native advertising brought in 20 percent of overall advertising revenue for news media organisations, according to the findings from the just-published Native Advertising Trends in News Media, the annual study conducted by Wan-Ifra and the Native Advertising Institute...
11 Dec 2018
Agency Scope UK 2018/2019: Early insights, possible trends
Johanna McDowell, Scopen Partner and Director for UK and South Africa gives a few early insights and trends derived from interviews that are currently being conducted with CMOs of leading brands in the UK by Agency Scope...
10 Dec 2018
Unbox the festive season
Festive goodwill is part and parcel of the holiday season and we're wrapping up our year with a hamper of promotional goodies...
Bizcommunity.com 7 Dec 2018
BizTrendsLIVE! January 2019 speaker line up
Bizcommunity invites you to join us as four 'Afro-futurists', all published authors, all experienced global keynote speakers and trend consultants, impart their knowledge in one intensive morning session...
Bizcommunity.com 6 Dec 2018
#ATFexpo2018: How to localise global trends for the SA consumer - Part 1
The moment you provide the South African consumer with what they need, they will start purchasing whatever you are selling. This was the main message from trend analyst Nicola Cooper...
Maroefah Smith 4 Dec 2018
Marketing the Future zooms in on digital disruption
The hot topic of digital disruption, and consequentially the accelerated pace at which our working lives are shifting, was tackled from three seemingly disparate directions at Marketing the Future, a recent event held by the IMM Graduate School...
3 Dec 2018
How blockchain will disrupt the entertainment and media industry
Blockchain has the potential to grow into a key capability, helping companies in the entertainment and media industry to keep track of content assets, avoid contractual disputes and establish the certainty and accountability that will foster trust with business partners and customers...
Paul Mitchell 12 Nov 2018
#MarketingFridays: Tapping into the African consumer
In this video, Nyiko Chauke of Marketing Fridays interviews Khumo Theko of I See Africa about her role as a trends specialist and some insights into the African consumer...
12 Oct 2018
Cord cutters: You still need to pay your SABC TV licence!
'Cord cutters' and 'cord nevers' are proud of the fact that they don't fall into the description of a typical TV audience, but the SABC is now calling on all who watch televised content to pay up for TV licences - even if they don't watch on traditional TV sets...
Leigh Andrews 9 Oct 2018
PRC and Nielsen launch Fusion 101
The Publisher Research Council and Nielsen launched a 'fused' survey, called Fusion - said to change the face of research in South Africa - in Johannesburg and Cape Town last week...
28 Sep 2018
BizTrends 2019 is here!
2019 is almost here and with it your annual invitation to join BizTrends...
Bizcommunity.com 27 Sep 2018
Warc releases Effective Innovation Report 2018
Warc has released the Effective Innovation Report 2018, highlighting key trends of the world's most original marketing thinking...
20 Sep 2018
Give your brand the space to grow on Bizcommunity
Give your brand the space to blossom on the biggest B2B website, catering to 18 professional industry sectors and niche audiences across Africa...
Bizcommunity.com 14 Sep 2018