#BizTrends2022: Forging culture, collaboration and connections

We take pleasure in wrapping up this year's trends featuring over 150 contributions from 19 business-to-business community sectors, culminating in the annual event, which this year saw 7 leading trend analysts take to the virtual stage for BizTrends 02.02.2022!

Culture, collaboration and connections were some of the big trends on the agenda at BizTrends 02.02.2022. If you missed it, click here to revisit Dion Chang's 2022 Flux Trends Briefing - The State We're In; The Culture Foundry CEO Dali Tembo on all the ways trends can be bridges between brands and people; Africa No Filter founder Moky Makura's fascinating analysis of seismic shifts in media consumption in Africa; Nicola Cooper of Nicola Cooper & Associates on the importance of collaborative futures; the Lagos overview, with Identiture founder Franklin Ozekhome on the influence of Afro pop culture; ISee.Africa founder Khumo Theko on connecting it all together with data; and Flux Trends Partner Bronwyn Williams taking us into new metaversal trendscapes!

Thank you to BizTrends sponsors Oliver Africa, Roubler and Hook, Line & Sinker and our association partners IAB SA (Interactive Advertising Bureau), MASA (Marketing Association of South Africa) and ACA (Association for Communications and Advertising).

Thanks to event producers SpecEffectsMedia, BizTrends 02.02.2022 host Rutendo Nyamuda and awesome virtual set designer Makoya Designs, and as always to you our readers, for helping us set the trends in vibrant cultural, collaborative connected business communities in Africa.


The BizTrends Team
This state we're in is quite bizarre


Find out about the bizarre state we're in from futurist-in-chief, Dion Chang, founder of Flux Trends... read
Telling Africa's stories empathetically


Dali Tembo unpacks why empathetic trend research, that changes data to insights, tells stories for the greater good as opposed to the binary of data... read
Game players - the gig workers of the future?


When it comes to the digitisation of the human body, mind and soul there has been a quick and deep drive into the metaverse, Bronwyn Williams says... read
Afrobeats, the new frontier for marketers


#BizTrends2022 speaker, Franklin Ozekhome, calls Afrobeats music and its signature pop sound the new frontier for marketers... read
The future of media with Moky Makura


Moky Makura of Africa No Filter explains why soft news with hard data could be the way forward for media in Africa... read
Nicola Cooper on the Future of Collaboration


Nicola Cooper shares practical advice from her book Future of Collaboration on how businesses can adopt new methods of collaboration... read
How do you connect in the knowledge-based era?


For her presentation in #BizTrends2022, Khumo Theko focused on brand connection in the knowledge-based era... read
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