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Marketing & MediaFrom billboard banner to school bag: Turning waste into opportunity
Go Big Media 28 minutes




Marketing & MediaBizTrends2027 | Theme launches | Steer year-defining business conversations
Bizcommunity.com 3 days
This year Willoughby judged the inaugural Young Directors Award; he says the industry is in good hands. But his sense of the state of the industry has been that it has been a tough year - "Cutbacks are real", but he says it seems that the more obstacles the better the work. "I think there is hope."
Listen to what he says further about the industry and its work not only in South Africa, but in Africa and the Middle East, and the shifts in the industry's narrative.
(Production by Lesley Svenson and Ruth Cooper @ Bizcommunity]]
