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World PR Day

World PR Day 2026: Trust is PR’s greatest currency in the age of the prosumer

The Golden Age of Strategic PR calls for a new interpretation of value

Yolandi de Wet on why relationships remain PR's greatest asset

Robin Fredericks

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#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

#Effies2025 | Sanlam's F-Show breaks through the finance category

RAPT BizTrendsTV | Mongezi Mtati: Local is better

The Interactive Advertising Bureau South Africa (IAB SA) has announced the finalists for the 2026 Bookmark Awards (Image supplied)

#Bookmarks2026 | All the IAB South Africa 2026 Bookmark Awards finalists

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

Jung Kook for Graff. Source: Graff.

Graff leans on BTS star Jung Kook to boost global brand reach

The Creative Circle Full Circle 2026, in partnership with Ster-Kinekor, takes place this July and August and hosts a selection of Cannes jury members

#Cannes2026 | Creative Circle’s Full Circle event is back

#WPRD2026 | The Golden age of PR reminds us that the P stands for Public

#WPRD2026 | The Golden age of PR reminds us that the P stands for PublicLebo Madiba

From traditional sponsorship visibility to an immersive experience

Source:

What football taught me about purposeful procurementVicki Scheffel

#WPRD2026 | Proof: The 5th P for the AI era

#WPRD2026 | Proof: The 5th P for the AI eraMadelain Roscher

Customers buy the reflection of themselves, not just the car. Orange sells the dream. Silver sells the tech, writes Ford Motor Company of Southern Africa head of marketing Tarryn Knight (Image supplied)

Ford's Tarryn Knight: "Silver is sensible, but Orange sells the dream"Tarryn Knight

Pick n Pay is answering rugby's most enduring question with Eat Like a Champion – a new Springbok campaign, with dozens of Easter eggs celebrating rugby culture (Image supplied)

#BehindtheCampaign | Pick n Pay’s Eat Like a Champion answers age old question

(Left) Bridget von Holdt, founder of Inzalo Consulting and (right) Maria Gergova-Bengtsson, founder and CEO of United Partners Network, have joined forces (Image by @Lesley Svenson, Bizcommunity)

Top PRs form African strategic communications partnership

The skincare line The Ordinary leads all beauty brands with a 7% AI citation share, followed by CeraVe (6%), Sephora (5.5%), La Roche-Posay (5%), and Charlotte Tilbury (4.5%). Image credit:

The Ordinary leads AI beauty rankings as Chanel and other legacy brands lose ground

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

#WPRD2026 | The Golden Age of Strategic PR calls for a new interpretation of value

8 hours

Jung Kook for Graff. Source: Graff.

Graff leans on BTS star Jung Kook to boost global brand reach

9 hours

More news

Guinness Extra brings Guinness’ official beer partnership with the Premier League to life in key markets, including Africa and Asia (Image supplied)

#BehindtheCampaign | Guinness Extra: Inspired by fans

26 Mar 2026

Agency ends success speculation by winning awards

26 Mar 2026

4 South African creatives have been chosen to sit on the NYF International Shortlisting Jury (L to r:) Zainab Mitha, art director,Joe Public, Robyn Campbell, senior vice president, Publicis Groupe, Martin Schlumpf, executive creative director and Jasmin Vandersteen, mid-weight copywriter, Joe Public (Image by Lesely Svenson @ Bizcommunity)

4 South African creatives on 2026 NYF Advertising Awards' International Shortlist Jury

25 Mar 2026

When trade routes fail, packaging holds the line for FMCG brands

When trade routes fail, packaging holds the line for FMCG brands

Vanessa Bosman 25 Mar 2026

The Lead Creative | No more costume for Nando's, Investec's secret sauce

The Lead Creative | No more costume for Nando's, Investec's secret sauce

Danette Breitenbach 24 Mar 2026

Consumers don't have an ad problem: Great ideas haven't changed, the industry has

Consumers don't have an ad problem: Great ideas haven't changed, the industry has

23 Mar 2026

Image credit:

Pantry x Lelive: Why this Erewhon-inspired smoothie collaboration is brilliant

Maroefah Smith 23 Mar 2026

Flash Gala’s marketing campaign reaches over 100 million globally

Flash Gala’s marketing campaign reaches over 100 million globally

23 Mar 2026

Why creative risk-taking is essential for advertising success

Why creative risk-taking is essential for advertising success

Penquin 23 Mar 2026

Musk drives Tesla’s sustainability brand value down by over $7.7bn

20 Mar 2026

Bonita Christie, business unit director, Publicis Commerce Experiential, explores the changing role experiential marketing for brands (Image supplied)

The new job of experiential as the basket comes under pressure

Bonita Christie 20 Mar 2026

New York Festivals Lady Liberty will host a global virtual panel, Rewriting the Creative Playbook from the Middle East and the Role Women Play (Image source: © Bluffteon Today )

NYF spotlights women shaping the Middle East’s creative future

19 Mar 2026

African Loyalty Awards spotlight customer-centric brands

African Loyalty Awards spotlight customer-centric brands

19 Mar 2026

Metropolitan’s Gogo Vivian and the Fam campaign explores financial planning conversations through the insight of family drama (Image supplied)

#BehindtheCampaign | Metropolitan’s Gogo Vivian sparks financial planning conversations

19 Mar 2026

Brand intelligence for a competitive advantage

BMi Research 19 Mar 2026

#Orchids&Onions: When Castle Lite gets it right

#Orchids&Onions: When Castle Lite gets it right

Brendan Seery 18 Mar 2026

Brave Group has announced four strategic leadership appointments. Left to right: Vimbainashe Macheka – head of finance, Monica Gomes – group managing director, Nkateko Khosa – business unit director, Bold, Robyn Jones – group client service director (Image supplied)

Brave Group's strategic leadership appointments gear the group for growth

17 Mar 2026

"The Golden Age of Strategic PR" is the World PR Day’s (WPRD) official theme for 2026 (Image supplied)

World PR Day 2026 | "The Golden Age of Strategic PR”

17 Mar 2026

The creepy King has officially been retired. Source: Burger King.

Burger King says goodbye to mascot, hello to better service

Karabo Ledwaba 17 Mar 2026

Lorraine Landon is the head of advertising solutions for Google in sub-Saharan Africa. Source: Supplied.

Google’s Lorraine Landon: 3 growth blockers holding back ROI in Africa

Lorraine Landon 17 Mar 2026

On 29 January 2025 in Kolda, Senegal, Khaby Lame joins a workshop for out-of-school girls organized as part of the ‘Salmaitou’ programme, an initiative engaging girls aged 15 to 19 in STEM (science, technology, engineering, and mathematics), innovation and leadership. Source: Unicef.

Khaby Lame is the world’s most followed TikToker: the story of a Senegalese‑born star who sold his identity

Fanny Georges 16 Mar 2026

Ivan Moroke (right) is joining Ann Nurock (left) as an executive director at Relationship Audits SA (Image supplied)

EXCLUSIVE | Ivan Moroke joins Ann Nurock at Relationship Audits

16 Mar 2026

Why South African brands must put real sustainability above greenwashing

Why South African brands must put real sustainability above greenwashing

Dr. Stephan Helary 16 Mar 2026

#BizTrends2026 | Juno Media’s Tanya Schreuder: AI more scale, not more value

#BizTrends2026 | Juno Media’s Tanya Schreuder: AI more scale, not more value

Tanya Schreuder 13 Mar 2026

A CEO with a podcast who publishes consistently becomes something rare in the South African business landscape: a visible thinker with a documented point of view says Audibly's Sam Swaine (Image source: © Austin Distel )

The strategy US and UK CEOs use that South Africa’s leaders overlook

Sam Swaine 13 Mar 2026

The quiet paradox: Media's lack of executive attention

The quiet paradox: Media's lack of executive attention

Bongi Mvuyana 12 Mar 2026

Steco power tools Hybrid Craftsman campaign, sees Andre Esterhuizen - South Africa's first hybrid rugby player, in the starring role (Image supplied)

#TheWork: Steco's Hybrid Craftsman campaign

12 Mar 2026

Asian car brands leading SA's automotive media coverage, analysis finds

Asian car brands leading SA's automotive media coverage, analysis finds

11 Mar 2026

A roundtable of agency leaders and marketers discussed the evolution of the global agency model at the recent Scopen Africa Decade Awards (Image supplied)

The evolution of agencies from FTE* to...

11 Mar 2026

Dentsu SSA adds transformation firepower with Laurelle Simonetti

Dentsu SSA adds transformation firepower with Laurelle Simonetti

Dentsu 11 Mar 2026

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