Advertising News

World PR Day

PR is entering the golden age of external communications

Kevin Welman

The hardest pitch in Public Relations isn’t to the media

Aobakwe Sibiya

Africa declaration to PR professionalisation launches

BROUGHT TO YOU BY:

More #WPRDAY2026

Everlytic Insights

Why keeping your customers is now the smartest growth strategy

Cristelle Snyman

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Subscribe & Follow

Promoted

702 Jozi My Jozi Walk the Talk 2026: United to alleviate homelessness in Johannesburg

Primedia Broadcasting 702 Jozi My Jozi Walk the Talk 2026: United to alleviate homelessness in Johannesburg

2 days

Advertise your job vacancies

Jobs

Senior Art Director Remote within South Africa
Video Director & Social Media Content Creator Johannesburg
Social Media Specialist Johannesburg
SEO Strategist Cape Town
Senior Copywriter Remote within South Africa
Senior Automation Program Manager Remote within South Africa

More jobs Submit a job Open account

Multimedia

All Galleries Audios Videos

Creative Circle Best of the Year Awards 2025

Creative Circle Best of the Year Awards 2025

#RAPTBizTrendsTV | The Culture Foundry Co's Luke van der Spuy: When Gen Z decides you're not cool anymore

#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

Kevin Welman, director at ByDesign Communications says the credibility economy has arrived; external communications was built for it (Image supplied)

#WPRD2026 | PR is entering the golden age of external communicationsKevin Welman

Corona. It’s sunset time

Corona. It’s sunset timeBoundless

The Coca-Cola Fan Can Be a Bo campaign returns for 2026 — Fans stay with the team, walk the tunnel and experience match day alongside the Springboks (image supplied)

Live like a Springbok for a day with the Coca-Cola Fan Can Be a Bok campaign

The World Cup is over. Spain won the trophy. But Adidas may have won the marketing battle, says marketing strategist, Matthew Nkala (Image supplied)

Spain won the World Cup. But who won the battle for brand relevanceMatthew Nkala

Jedd Cokayne has been appointed deputy managing director of The Mediashop to work closely with its managing director, Dashni Vilakazi (Image supplied)

The MediaShop appoints deputy MD

Non-official Fifa brands score with reverse ambush marketing

Non-official Fifa brands score with reverse ambush marketingTerry Levin

Kia Tasman ad breaches advertising code, ARB rules

Kia Tasman ad breaches advertising code, ARB rules

Corona. It’s sunset time

Corona. It’s sunset time

17 hours

The Coca-Cola Fan Can Be a Bo campaign returns for 2026 — Fans stay with the team, walk the tunnel and experience match day alongside the Springboks (image supplied)

Live like a Springbok for a day with the Coca-Cola Fan Can Be a Bok campaign

20 hours

More news

(Left) Mkhuseli Mancotywa, managing director position, SoulProviders Collective (SPC) and (right) Nosipho Ginindza, chief growth officer, Matrix Communications Group (Image supplied)

SPC repositions with new leadership and focus

2 Jun 2026

Award-winning impact: Dentsu Africa signals a new era of creative leadership

Award-winning impact: Dentsu Africa signals a new era of creative leadership

Dentsu 2 Jun 2026

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

#BehindtheIMC | Cassava Technologies' Ifeoma Jibunoh: AI shifting African businesses

Danette Breitenbach 1 Jun 2026

The Pitcher Awards 2026 winners have been announced, with agencies from Kenya and Mozambique winning Grands Prix (Image source: © The Nation Online

The Pitcher Awards celebrate African creativity with inaugural success for Mozambique

1 Jun 2026

Newspapers across SA turned into 'sanitary pads'

Newspapers across SA turned into 'sanitary pads'

Joe Public 1 Jun 2026

Uber Eats and Special US win Grand Effie at US 2026 Effie Awards for Football is for Food (Image supplied)

Uber Eats wins US Effie Awards' Grand Effie

29 May 2026

2026 Effie Awards South Africa extended deadline announced

2026 Effie Awards South Africa extended deadline announced

Association for Communication and Advertising 28 May 2026

30 million young South Africans are more focused in games than social (Image source: © 123rf )

Gaming outperforms social for younger generation's engagement

Reach Players 28 May 2026

The Up&Up Group’s CEO and CCO announced as speakers on official Cannes Lions agenda

The Up&Up Group’s CEO and CCO announced as speakers on official Cannes Lions agenda

The Up&Up Group 28 May 2026

Dentsu SA is on the shortlist for its First Beach campaign for Corona. Source: YouTube.

Nigeria dominates Pitcher Awards 2026 shortlist, Dentsu Creative SA recognised

Karabo Ledwaba 28 May 2026

What does Cannes 2026 hold in store for South African agencies (Image source: © Hello Partner

#Cannes2026 | One Show highs, D&AD dips as SA eyes Cannes

Danette Breitenbach 27 May 2026

5 ways to tap into Africa’s Ctv wave before everyone else does

5 ways to tap into Africa’s Ctv wave before everyone else does

27 May 2026

Source:

Starbucks Korea sales slump after ‘Tank Day’ campaign backlash

27 May 2026

Shoprite's Low-Duuuma! sees Benni McCarthy dancing in the aisles (Image supplied)

Shoprite's Low-Duuuma! scores with Benni McCarthy

27 May 2026

Source:

Your customers are unreliable narrators — and your segmentation is built on it

Greg Streatfield 27 May 2026

Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

Penquin strengthens team with strategic new hires as agency growth gains momentum

Penquin strengthens team with strategic new hires as agency growth gains momentum

Penquin 27 May 2026

3 AAA students take creativity from the classroom to the global stage

3 AAA students take creativity from the classroom to the global stage

AAA School of Advertising 27 May 2026

Nick Hamman joins Time Out South Africa

Nick Hamman joins Time Out South Africa

26 May 2026

Santiago Sánchez-Lozano is the new CEO for WPP Production in EMEA. Source: LinkedIn.

WPP Production appoints new CEO for EMEA region

26 May 2026

Petronella Mphahlele looks at why the IEC uses wall murals for voter registration campaigns in South Africa (Image source: @ IEC https://www.facebook.com/IECSouthAfrica/posts IEC]])

Registration campaign uses murals to reach voters

26 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

Graham Cruikshanks, director of Africa operations at TBWA says there is a strong desire to recognise African advertising talent (Image supplied)

#AfricaMonth | Recognising Africa's unique advertising voice

Danette Breitenbach 25 May 2026

Sni Mhlongo's coming of age ceremony featured some of her favourite brands. Source: Instagram.

15.9m-view umemulo reframes brand-creator partnerships through participation

Thando Gambushe 25 May 2026

The Provoke Media Sabre Awards 2026 EMEA winners have been revealed (Source: @ Provoke Media )

2026 Sabre Awards EMEA winners: Clockwork, KFC take top honours

25 May 2026

Unlocking trust and attention: Media24 leads the way for advertisers

Unlocking trust and attention: Media24 leads the way for advertisers

Media24 25 May 2026

Busting the 9 AI myths that are holding ad agencies back

Busting the 9 AI myths that are holding ad agencies back

Mathabatha Sexwale, Brave Group 25 May 2026

Source:

Warc identifies 8 blockers to advertising effectiveness

22 May 2026

The Marketing + Media Alliance (MMA) Smarties South African winners for 2026 were announced last night. Picture: Ogilvy was awarded Best in Show for Audi TikTok Test Drive (Image supplied)

MMA Smarties South Africa 2026 winners announced

22 May 2026

Joe Public brings home a haul of Pencils and Merits at The One Show 2026

Joe Public brings home a haul of Pencils and Merits at The One Show 2026

Joe Public 22 May 2026

Let's do Biz