Latest newsIn the ever-evolving marketing landscape, few channels have sparked as much hype - and scrutiny - as influencer marketing. Once seen as a silver bullet for digital engagement, the influencer economy has become more complex, and brands (and creators) are having to navigate these turbulent waters carefully. 17 Jul 2025 Read more Local is lekker, not only in SA but around the world – especially when you are talking search platforms. The fact is, search has evolved beyond traditional search engines like Google - only 64% of Gen Z search for products and services on traditional search engines first (Forbes survey 2024). More and more users now use diverse platforms like TikTok, Amazon and Instagram to find out about the latest products, coolest travel destinations or what not to buy. 9 Jun 2025 Read more As Publicis Groupe’s first ever group chief strategy officer, Tahaab Rais is committed to driving strategy that empowers brands to live their best lives – by maximising on creativity, empowering people, driving effectiveness and delivering measurable and meaningful results. 27 May 2025 Read more Confirmed as the biggest marketing conference in Africa, the Nedbank IMC has released its agenda for this year’s event. Known for its one-day, no-waffle approach, the conference remains committed to delivering an inspiring, unexpected but always relevant agenda. Twenty-six speakers, six of them international keynotes, will take to the stage to deliver their unique insights and offerings to over 2,000 delegates. 14 May 2025 Read more Unforgettable moments and fond memories are what iconic brands are all about, but what does this mean for the current generation? Reconciling legacy with a demanding, tech-savvy and sophisticated audience is tricky. Even more so when the playing fields are changing at pace, and competitors are rushing in off the sidelines. 8 Apr 2025 Read more Africa’s biggest marketing conference, the Nedbank IMC, is well-known for its hard-hitting, often unexpected agenda. This year, former Gang Boss Welcome Witbooi and Combat Streamed Pilot Major Mandisa Mfeka will be sharing their remarkable stories as part of the continued conference partnership with Unique Speakers Bureau International (USBI). 3 Apr 2025 Read more Africa’s biggest marketing conference has announced its latest international alliance – a strategic partnership with WiM Africa. WiM Africa is part of Women in Marketing (WiM) CIC, a global not-for-profit network that seeks to recognise, connect, educate and celebrate women in the marketing, advertising and communications sectors. 11 Mar 2025 Read more The Nedbank IMC has always been committed to driving the business case for marketing. This year’s “Marketing is Business®” theme is dedicated to unpacking, showcasing and sharing how integral marketing is to the bottom line. Someone who understands just how valuable an effective marketing campaign can be, is Dean Oelschig, founder and managing partner of independent agency Halo. 24 Feb 2025 Read more With over R40bn spent in media and advertising in South Africa in 2024 (statista.com) there is no doubt that marketers are driving business growth. 20 Jan 2025 Read more Entrenching its reputation as Africa’s biggest marketing conference, the 2024 Nedbank IMC saw over 2,000 attendees and more than 20+ leading local and global speakers come together to engage on the theme 'Challenge yourself. Keep Learning. Keep Leading.' 20 Nov 2024 Read more Award-winning creative agency Clockwork joined this year’s Nedbank IMC as the exclusive workshop partner. Their 'unscripted, unfiltered and probably reckless' initiative was a creative way of showcasing serious industry topics in a fun and authentic fashion. Industry icons, one of whom had been a keynote speaker earlier in the day, battled it out in a game show-type vibe that heralded much laughter. 26 Sep 2024 Read more The Nedbank IMC Conference has announced its partnership with MTN Pulse, aimed at giving young marketers a platform to showcase their marketing prowess. This collaboration opens an opportunity for MTN Pulse customers to shine and demonstrate their passion for marketing. 30 Aug 2024 Read more Who doesn’t love a good game? Ever since the dawn of time, the power of play has motivated people to take on challenges and chase rewards. And to keep on playing until they ‘win’. In today’s digital world where marketers are constantly competing for consumer engagement, and attention spans are fleeting, businesses are turning to creative ways to captivate customers. 19 Aug 2024 Read more To meet its own theme of “Challenge yourself, Keep Learning, Keep Leading”, the Nedbank IMC has partnered with Unique Speaker Bureau International (USBI) to add even more punch to its programme this September. 7 Aug 2024 Read more Every marketer knows that content is king, now more than ever, and especially in the social media, short-form video era. But why exactly? Brands are having to keep up with tech-savvy and hyper-informed consumers. Consumers who are always on, engaged and looking for authentic, appealing and personal relationships with brands. 2 Jul 2024 Read more This year Africa’s biggest marketing conference, the Nedbank IMC, is all about challenges and how to keep pace with an industry constantly catching up to change. In emerging markets, like those on the African continent, these challenges are often intensified by socio-political intricacies, financial constraints and under-developed technologies. 11 Jun 2024 Read more These days it’s increasingly hard for brands (or businesses) to think about tomorrow’s plans when they are busy trying to just keep their heads above water today. But with global challenges and a marketing universe that transforms at breakneck speed, they must adapt or die. 28 May 2024 Read more In keeping with its own theme of “Challenge yourself”, Africa’s biggest marketing conference, the Nedbank IMC Conference, has delivered an agenda that confirms its reputation as the continent’s most innovative marketing gathering. 15 May 2024 Read more Marko Stavrou, better known as The Gen Z Guy and CEO of Stavrou Consulting may be young, but he is already one of Africa's leading Generation Z strategists and next-generation business leaders. This 19-year-old consults to big business and many others, on how to better connect with their Generation Z consumers and employees. Like all Gen Zers, Marko documents his life and learnings through many social media channels, reaching more than two million people across all his platforms in 2023. 6 May 2024 Read more Flying in from New York to present exclusively at the conference on the 19th September, Bull’s presentation is titled “Creating a Creating Culture”. 11 Apr 2024 Read more
More news...Contact IMC ConferenceFor more information check out our website www.imcconference.com or email us at moc.ecnerefnoccmi@gnitekram. |
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