If we, communicators, do our jobs properly now, by the time we've figured out our new normal we'll be able to talk about how there are enough fish in the sea for everyone, and not about the one, or many, that got away...
Kevin Welman 6 May 2020
There are three main forces that will fundamentally shape the world of PR and business communications in 2020 and beyond...
Kevin Welman 13 Jan 2020
There are two major trends affecting communications this year: influencer marketing and the rise of specialists...
Kevin Welman 8 Jan 2018
So we've been in operation for about 150 days, and there have been a few lessons, many in fact, and looking back, a few things have surprised me and stand out...
Kevin Welman 13 Feb 2017
Founder of newly-launched ByDesign Communications agency, Kevin Welman, discusses the merits of being part of a global network, versus being an independent agency...
Kevin Welman 7 Sep 2016
Minister of Finance, Pravin Gordhan, delivered his 2016 Budget Speech on Wednesday, 24 February. Key to the minister's speech was allaying fears of a possible recession and staving off a possible ratings downgrade...
Kevin Welman 1 Mar 2016
The prestigious Bookmark Awards have been presented annually for the past eight years, honouring the industry's best digital work...
Kevin Welman 23 Feb 2016
Corporate behaviour matters as much as products and customer benefits in influencing perceptions of companies and driving buying decisions, according to global research on corporate reputation...
Kevin Welman 20 Apr 2015