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#OrchidsandOnions: Take a bow, McDonald's

And the Onion goes to... Chicken Licken, for its bullying tactics towards a vegan eatery...

By Brendan Seery 3 hours ago

Jerry Mpufane to take a bite out of the Big Apple
Jerry Mpufane to take a bite out of the Big Apple

The M&C Saatchi Group has announced that Jerry Mpufane, chairman of the diversified marketing agency's Johannesburg Group, is departing for New York. He will be taking up the position of Hub Head in the Americas for SA Tourism...

15 Mar 2019

3 key reasons to go visual
3 key reasons to go visual

Visual is king. Living in the instant gratification world of digital means that there is a growing need for consumers to interact with their environments, in real time...

Issued by DMX 6 hours ago

VisitAbility video case study
VisitAbility video case study

Vicinity Media has launched VisitAbility - an attribution reporting product in 2018. This case study highlights the success of this global first to market innovation...

Issued by Vicinity Media 1 day ago

Andrew Robertson, president and CEO BBDO Worldwide.
Best of the Best Warc Rankings for 2019 revealed

Warc has released the results of its first-ever 'Best of the Best' global index of excellence, to showcase the best all-round agencies and brands by aggregating results from across all three recently released Warc Rankings - Creative 100, Effective 100 and Media 100...

1 day ago

As seen in the Kantar AdReaction Getting Gender Right webinar.
#FairnessFirst: Get gender right in advertising by sidestepping stereotypes

The Kantar insight division's Duncan Southgate, global brand director of media and Jane Ostler, global head of media, recently presented a global webinar session in headline findings from their latest AdReaction study on the challenges of gender-progressive marketing and getting gender right in advertising. Here's what you missed...

By Leigh Andrews 1 day ago

#OneShow2019: Jeremy Craigen's judging pick of the day
#OneShow2019: Jeremy Craigen's judging pick of the day

"DNA Discounts" struck a chord with Global CCO of Innocean Worldwide and One Show 2019 Film judge Jeremy Craigen, who selected it as his pick of the day...

3 days ago

Mazzio with Academy Penguin Hall on 10 December 2018, where they discussed A Hero For Daisy and the urgency to break rules that hold women back. Image via
#YPOEdge: Mary Mazzio on making films that move the needle on social issues

I spoke to Mary Mazzio, former Olympic rower and lawyer, now independent documentary filmmaker and CEO of 50 Eggs Films, about the power of a socially savvy millennial audience and her dedication to making films with social impact...

By Leigh Andrews 15 Mar 2019

#OneShow2019: Augie Chun's judging pick of the day
#OneShow2019: Augie Chun's judging pick of the day

Augie Chun, Head of West, creative strategy at Snapchat and ADC 98th Annual Awards Interactive judge, was more than happy to get lost in "The Maze", which is why he selected it as his pick of the day...

15 Mar 2019

Work showcase: using creativity to boost Hyundai sales
Work showcase: using creativity to boost Hyundai sales

When FoxP2 took over the Hyundai South Africa account in 2016, Hyundai was the country's fourth-largest automobile brand in terms of sales...

Issued by Dentsu Aegis Network 15 Mar 2019

#FutureFit Yourself: Why diversity inclusion requires a restoration strategy
#FutureFit Yourself: Why diversity inclusion requires a restoration strategy

Carmen Murray lists simple starting points for businesses to start the process of restoration...

By Carmen Murray 14 Mar 2019

YPO member James Barty - also ACA chairperson and CEO of King James Group.
#YPOEdge: James Barty on brand humanity and doing good business, beyond ticking the 'CSI box'

Leigh Andrews speaks to King James founder and YPO member James Barty about what he gains from his involvement in YPO and how all businesses can make a better impact...

By Leigh Andrews 14 Mar 2019

A brave new world requires brave new thinking and way of approaching real complex solutions!
A brave new world requires brave new thinking and way of approaching real complex solutions!

During our ongoing design process of the Brave Group, we scrapped away the traditional agency model thinking and asked ourselves how we can build the ultimate brave team executive to create the next evolution in independent thinkers and agency...

Issued by The Brave Group 14 Mar 2019

Kangulu in action at the Heavy Chef event. Image via .
Business not on Instagram? Here's what you're missing...

What's the most popular hashtag on Instagram? If you attended the Cape Town version of Heavy Chef's Instagram for Business Masterclass with Musaba Kangulu, at Workshop 17 on Wednesday, 13 March, you'll know the likes of #Likeforlike, #metoo and #nofilter proved strong contenders, but the actual answer is #love. Here's a quick taste of further insights Kangulu shared with attendees...

By Leigh Andrews 13 Mar 2019

#Newsmaker: "I will always be a print girl" - Brand Cartel's Cilla Thompson
#Newsmaker: "I will always be a print girl" - Brand Cartel's Cilla Thompson

Brand Cartel's newly appointed Cilla Thompson tells us what it's like to be the oldest in the team and that all the office is missing is literally a pool and a flamingo. Oh and that she's rubbed shoulders with David Beckham and Antonio Banderas on shoot...

By Jessica Tennant 13 Mar 2019

FCB Cape Town and Hellocomputer campaign helps online florist bust the drought
FCB Cape Town and Hellocomputer campaign helps online florist bust the drought

A campaign created by FCB Cape Town and Hellocomputer for NetFlorist, South Africa's largest online florist and gifting company, came to the business's rescue when sales dried up in 2018...

Issued by FCB Africa 13 Mar 2019

Why top companies advertise on BusinessTech
Why top companies advertise on BusinessTech

BusinessTech offers South African companies exceptional reach and value-for-money to market their business and technology products...

Issued by BusinessTech 13 Mar 2019

Keyes captions this: "Driving through Cape Town on a sunny day."
#BehindtheSelfie with... Emily Keyes

This week we go behind the selfie with Emily Keyes, founder and CEO of The Talent Boom...

By Leigh Andrews 13 Mar 2019

The Purple Cow walking billboards campaign.
#OrchidsandOnions: Kudos for the walking billboards campaign

And Elon Musk scores an Orchid for showing he cares about dogs - but as for Chas Everitt...

By Brendan Seery 12 Mar 2019

South Africa's banks reduce advertising spend while digital banks grow
South Africa's banks reduce advertising spend while digital banks grow

Ornico and Financial Mail, along with a panel of advertising and marketing thought leaders, will analyse advertising in South Africa's financial services industry at the upcoming AdForum on 29 March...

Issued by Ornico 12 Mar 2019

Cal Fussman at the CTICC ahead of his YPO talk. Image via his .
#YPOEdge: Cal Fussman on the compelling social impact of storytelling on the long game

Last week, YPO hosted the world's largest gathering of CEOs right here in Cape Town, on 6 and 7 March 2019, for its Global Leadership Conference and YPO Edge, with the theme, 'Life of Re'. I spoke to master storyteller Cal Fussman about lessons he's learned from interviewing the likes of Simon Sinek...

By Leigh Andrews 11 Mar 2019

Key findings from Agency Scope UK 2018/2019
Key findings from Agency Scope UK 2018/2019

Having recently completed five months of intense fieldwork among the UK's leading companies which include many global brands, Agency Scope UK 2018/2019 has provided a few key insights from UK chief marketing officers...

11 Mar 2019

Gillette deodorant campaign '' by MediaCom Connections Tel Aviv is the most awarded campaign of 2018.
Results of Warc Media 100 announced

Warc has announced the results of the Warc Media 100, an independent annual ranking of the world's most awarded campaigns and companies for creativity and innovation in media...

11 Mar 2019

UN Women's 2019 International Women's Day image, as created by .
#FairnessFirst: #BalanceforBetter beyond Women's Day 2019 as the global gender pay gap widens

International Women's Day was celebrated on Friday, 8 March with the 2019 campaign theme of #BalanceforBetter. With reports that the global gender pay gap is actually widening despite increased awareness of the issue, we need to go beyond giving working women flowers and cupcakes in recognition of their contributions on the day...

By Leigh Andrews 11 Mar 2019

The SpaceStation and 24.com launch Social Display, a product to drive brand engagement
The SpaceStation and 24.com launch Social Display, a product to drive brand engagement

On 1 March 2019, The SpaceStation officially launched Social Display, a product developed by technology partner Polar to drive brand engagement...

Issued by The SpaceStation 8 Mar 2019

Continental Tyres to captivate South Africans once again with a bold, new campaign
Continental Tyres to captivate South Africans once again with a bold, new campaign

M&C Saatchi Abel will be showing how Continental Tyres are 'the future in motion' with a daring new campaign based on a brutally simple idea that effectively shows why the tyre brand is one of the world's best...

Issued by M&C Saatchi Abel 8 Mar 2019

Forget business as usual, build a brand ecosystem
Forget business as usual, build a brand ecosystem

Marketers need more than just optimised ad spend and clever campaigns to thrive in fast-changing times. We need thinkers who are prepared to shift business as usual...

By Lisa Steingold 7 Mar 2019

Ad industry well-placed to boost SA education
Ad industry well-placed to boost SA education

Our current challenges that include perpetual spoiler Eskom throwing shade at our economy should not distract us from South Africa's impressive achievements...

By Devon Meerholz 7 Mar 2019

The two most important quotes in marketing - Becoming an authority and expert in customers' eyes
The two most important quotes in marketing - Becoming an authority and expert in customers' eyes

Tiišetšo Maloma shares the two most important quotations in marketing he says will help you to become an expert in customers' eyes...

By Tiisetso Maloma 7 Mar 2019

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