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#PulpNonFiction: The margin is in the mess

Bronwyn Williams tells us that Philip K. Dick's science fiction classic, Do Androids Dream of Electric Sheep? got her thinking about how much of our own economies are propped up by "ridiculous" status symbols and the conspicuous consumption of intrinsically worthless, but socially essential goods and services...

By Bronwyn Williams 2 days ago

#PulpNonFiction: From cynical crisis capitalism to authentic brand empathy

Bronwyn Williams has observed the ways businesses and brands have responded to the crisis, the one being cynical crisis capitalism and the other, authentic brand empathy...

By Bronwyn Williams 21 Sep 2020

#PulpNonFiction: Lessons from history for the future

Bronwyn Williams reflects on Dan Carlin's The End Is Always Near and Ariel and Will Durant's The Lessons of History and says the choice is ours to learn the lessons of history or to repeat the mistakes of the past...

By Bronwyn Williams 14 Sep 2020

Announced last night, M&G 200 Young South Africans celebrated the achievements of the 208 winners for 2020

In keeping with its 2020 theme of innovation, Mail & Guardian 200 Young South African's took the form of a virtual reveal last night. Hosted by Mail & Guardian's Athandiwe Saba and broadcasting partner eNCA's Thembekile Mrototo, the event launched the list that will be showcased in this week's issue of the paper, on shelves this morning and featuring profiles of all 208 winners...

Issued by Mail & Guardian Media 11 Sep 2020

#BehindtheMask with... Brent Lindeque, founder of Good Things Guy

This week, we go behind the mask with Brent Lindeque, founder of Good Things Guy...

By Jessica Tennant 9 Sep 2020

#PulpNonFiction: Beware of permanent solutions for temporary problems

Bronwyn Williams highlights her key learnings in Lionel Shriver's The Mandibles: A Family, 2029-2047 and Edward Snowden's Permanent Record to emphasise that as we submit to further infringements on our privacy, freedom of speech, and freedom of movement in the effort to stop the spread of Covid-19, we must ensure that emergency measures designed to fight a temporary crisis do not become a permanent feature...

By Bronwyn Williams 7 Sep 2020

WATCH: Investec's Ingrid Booth and Ann Muthuma on the value of content marketing

In conversation with Investec's lead digital content producer, Ingrid Booth and head of Marketing, Corporate & Institutional Banking, Ann Muthuma around the value of content marketing and the evolving role of content or media in the marketing function within Investec and the greater industry...

By Jessica Tennant 3 Sep 2020

Have we forgotten how to check if it's fake news or fact?

Media strategist Eve Pennington is concerned that fake news is clouding the efficacy of the published word...

By Eve Pennington 1 Sep 2020

#ACACaresCovid19: Pivoting to digital; audiences, privacy and access

Watch as senior IAB SA executive board members Claire Cobbledick, Avani Singh and Fahmeeda Cassim-Surtee have a female powerhouse discussion focused on pivoting to digital: audiences, privacy and access...

31 Aug 2020

#PulpNonFiction: If you can't trust yourself, who can you trust?

Referring to Peter Pomerantsev's This Is Not Propaganda: Adventures in the War Against Reality, Bronwyn Williams explains why the only way to regain trust and truth in society is for individuals themselves to realise that the price of freedom of speech and free flowing information is a personal responsibility...

By Bronwyn Williams 31 Aug 2020

Siya Metane to speak at VMLY&R SA's Live from The Edge

Rapper-turned-publisher Siya Metane aka Slikour, founder of SlikourOnLife, on the importance of making relevant music locally and globally and using music consumption to gain insights for brands...

By Jessica Tennant 27 Aug 2020

#PulpNonFiction: Truth and trash in the circular economy

Rereading Terry Pratchett's, The Truth, Bronwyn Williams was struck by a minor character who reminded her that every messy problem is a business opportunity in disguise and tells us how this side story is playing out in various guises around the world...

By Bronwyn Williams 24 Aug 2020

Sunday Times Gen Next Awards announces 2020 winners!

Nike continued its winning streak with its sixth win in a row as the Overall Coolest Brand at the 16th annual Sunday Times Gen Next Awards, announced online on 21 August 2020. The winners span 71 categories and are based on the outcome of research conducted by Yellowwood.

21 Aug 2020

#PulpNonFiction: Fantasy economics; what if money could grow on trees?

Bronwyn Williams unpacks Douglas Adams', The Hitchhiker's Guide to the Galaxy and shares her thoughts around Modern Monetary Theory and "adopting short-term solutions for long-term problems without giving full consideration to the long-term consequences of those short-term solutions"...

By Bronwyn Williams 17 Aug 2020

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