Marketing & Media trends

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#BizTrends2019: Brands with purpose will change South Africa for the better
#BizTrends2019: Brands with purpose will change South Africa for the better

Despite great efforts from government and NGOs, South Africa still faces a number of societal and environmental challenges...

By Michael Baretta 4 hours ago

#BizTrends2019: Why rent when you can buy?
#BizTrends2019: Why rent when you can buy?

Investing in owned media to promote your travel brand...

By Natalia Rosa 4 hours ago

Promoted content

Call to submit events proposals

Gauteng Provincial Government invites submission of Events and Bidding and Hosting proposals for the 2019/20 financial year...

Issued by StickFire Media 2 days ago

#BizTrends2019: Selling to the other 98% - the move to physical retail

We believed that e-commerce was such an obviously better way of shopping. We were wrong...

By Andrew Smith 4 hours ago

Deception is the lowest form of marketing

People first engage with people and brands for many reasons related to the first-impression they create - but they stay engaged when there is recognition of, and comfort in the VALUES of those people and brands...

By Nick Grubb 3 hours ago

#BizTrends2019: From disappearing acts to dark social and digital wellness

Kalliebree Keynerd, head of social media at Joe Public Connect, predicts we'll see more of the following six trends over the coming months...

By Kalliebree Keynerd 4 hours ago

Advertising is dead. Long live value-tising

As we begin 2019, our industry sits quaking in its ethically sourced vintage leather boots. Panic and anxiety around data, consultants, insourcing, etc. But has this all not been self-inflicted? Is this all the final acknowledgement of an industry with an identity crisis?

By Mike Silver 2 hours ago

#BizTrends2019: The rise of live communications and branded everything

When you study the world's most iconic work from recent times, you see patterns that may give you a direction of where everything is headed - at least in the short term. However, the world is extremely complex currently, and nothing is clearly defined, especially in the long term...

By Peter Khoury 4 hours ago

Net#work BBDO has six entries on shortlist for One Show 2019 Awards

Johannesburg's Net#work BBDO has six entries, all for "Return to Chapman's Peak" on behalf of client Mercedes Benz, on the early deadline shortlist for The One Show 2019 global awards...

4 hours ago

SABC, MultiChoice to engage over SA sports broadcasting review

Both MultiChoice and the SABC are preparing their responses to regulations from the Independent Communications Authority of South Africa (Icasa) that could potentially challenge SuperSport's monopoly of sport broadcasting rights in the country.

3 hours ago

eNCA tweaks its line-up and appoints key editors

24-hour news channel eNCA is changing its weekday line-up and making key new editorial appointments...

Issued by e.tv 1 hour ago

Growth in International Public Relations Network reflective of growing trend of global collaborations

The International Public Relations Network (IPRN) announced this week that it has expanded its global reach with the addition of eight new member agencies from numerous countries in the world...

Issued by MANGO-OMC 1 hour ago

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