Mandi Fine, CEO of F/NE, Camilla Clerke is the creative director at digital agency Hellocomputer and Bronwen Rautenbach, founder and creative partner at Sunshinegun.
Three SA creatives chosen to serve on 2019 Dubai Lynx jury

Three South African creatives have been selected to serve on the jury for international advertising awards competition Dubai Lynx 2019...

23 hours ago

Schimmel says, “This turned out to be much harder than expected...”
#BehindtheSelfie with... Gail Schimmel

This week we go behind the selfie with Gail Schimmel, CEO of the Advertising Regulatory Board (ARB), and writer...

By Leigh Andrews 1 day ago

Justine Drake's recipe for award-winning content

Fresh from New York City with a Pearl Award under her arm (The Content Council's Content Director of the Year award, no less), John Brown Media South Africa's head of content and editor of Fresh Living magazine, Justine Drake, shares her five-ingredient recipe for creating successful content...

Issued by Dentsu Aegis Network 1 day ago

#OrchidsandOnions: Investec taps into our angst

The Onion this week - for marketing stupidity and, more specifically, ignoring the Telkom brand warning signs - goes to... me...

By Brendan Seery 1 day ago

Q&A w/ Jacquin Botha: Stay curious. Stay hungry. Stay winning!

Jacquin Botha is a man who wears many hats (literally and figuratively), including that of creative director, art director, designer and well-known fashion/commercial photographer. Here he chats to us about his journey thus far, the state of the advertising industry, what makes award-winning work and what is next for him looking forward...

By Juanita Pienaar 1 day ago

Controversial trends and tough questions to be asked at the 2019 Nedbank IMC Conference as marketing gets nak*d

The 2019 Nedbank IMC Conference's agenda will be jam-packed with powerhouse players in the marketing and advertising world who will be sharing their views on trends driving the space in 2019...

Issued by IMC Conference 1 day ago

Can broadcast media disrupt traditional buying structures to accommodate startup businesses?

Can performance-based pricing models be the future of offline advertising in South Africa? This is one of the industry issues that were discussed in a roundtable discussion in Cape Town last week...

By Irina Herf 2 days ago

The new Advertising Regulatory Board governance regarding influencers

Authenticity is a key component in influencer marketing. But studies show that brands often shy away from terms like 'sponsored' and '#ad' on paid partnership posts, for fear of having a negative impact on consumer perception...

By Wayne Flemming and Zubeida Goolam 3 days ago

D&AD announces judging criteria for D&AD Awards 2019

This year's D&AD judging criteria has been designed to spotlight and highlight creative excellence according to discipline as the first deadline for entries approaches (20 February)...

3 days ago

New year, new wins, new brutally simple solutions

The always ambitious M&C Saatchi Abel has begun 2019 with a bang by adding several big name brands - including the likes of Tafel Radler and Continental Tyres - to its ever-expanding client list...

Issued by M&C Saatchi Abel 3 days ago

To compare or not to compare

Belinda Kayton, media strategist at The MediaShop says that comparative advertising isn't rude, it could be brilliant!...

By Belinda Kayton 15 Feb 2019

Outstream video: Five-second waiting period, for who?

Instant access to information at our fingertips gives you the power to make decisions faster, better and more efficiently. However, one of the most daunting tasks is waiting for those five seconds before you can watch that video you want to watch...

By Riaan Sunny 15 Feb 2019

PR and ad agencies don't understand their clients

One of the greatest disconnects in the world of marketing is the lack of understanding by PR and advertising agencies of their clients...

By Chris Moerdyk, Issued by Chris Moerdyk 15 Feb 2019

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