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#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

#Effies2025 | Sanlam's F-Show breaks through the finance category

#RAPT BizTrendsTV | Mongezi Mtati: Local is better

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Top 10 highest earning celebrity fashion brands

Elite Hyrox athlete new Manzi Water brand ambassador

Bradly Howland, Public Relations Institute of Southern Africa (Prisa) president says as the country winds down for its December break, it’s worth pausing to assess the communications environment we have been navigating (Image source: © 123rf )

Addressing trust: PR at a turning point, a fundamentally new approach is demandedBradly Howland

Brand moves we loved, loathed and learned from in 2025icandi CQ

(Image supplied)

Global ad market growth to accelerate, Big Tech takes market share

Elite Hyrox athlete new Manzi Water brand ambassador

11 hours

Bradly Howland, Public Relations Institute of Southern Africa (Prisa) president says as the country winds down for its December break, it’s worth pausing to assess the communications environment we have been navigating (Image source: © 123rf )

Addressing trust: PR at a turning point, a fundamentally new approach is demanded

By Bradly Howland 1 day

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President and CEO of Scopen, Cesar Vacchiano examines the trends shaping marketing in 2025 (Image supplied)

#BizTrends2025: Scopen's Cesar Vacchiano - The trends shaping marketing in 2025

Cesar Vacchiano 13 Jan 2025

Ramona Kayembe, draftLine director for AB InBev Africa, spoke exclusively to Bizcommunity on Brutal Fruit's Sheebeen campaign (Image by Bizcommunity)

Brutal Fruit Shebeen campaign empowers women in a way that is true to the brand

Danette Breitenbach 10 Jan 2025

Source: © 123rf The South African Broadcasting Corporation (SABC) has partnered with Brandsphere Media

SABC advertising sales partners with Brandsphere Media

10 Jan 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

Source: © Alphi Social media and content creation can be a lucrative activity, but the transition from full-time corporate employment to independent content creator is not easy says Sipho Alphi Mkhwanazi, who gives 10 tips to help with the transition

10 tips to pivot from corporate to full-time content creation

Sipho Alphi Mkhwanazi 8 Jan 2025

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Danette Breitenbach 8 Jan 2025

Source: © Behance Ogilvy South Africa Cape Town is the top-ranking agency for the One Club's Middle East & Africa region with seven SA agencies featured in the regional rankings

Seven SA agencies feature in One Club’s regional rankings, Ogilvy Cape Town ranked No.1

7 Jan 2025

Source: © Campaign Asia Tiktok’s North American general manager, Sameer Singh has announced his resignation at a critical time for the platform in the US

TikTok’s US GM, Sameer Singh resigns at key time, raises advertising stability concerns

Danette Breitenbach 6 Jan 2025

Source: © Pew Reserarch Center With podcast listener numbers expected to surpass half a billion by the end of the year, a lot of companies are turning to podcasting says Serpple

5 tips to starting a successful podcast

31 Dec 2024

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SABC clarifies news independence amid viral FlySafair video uproar

29 Dec 2024

Source:

King Charles III ends royal warrants for Cadbury and Unilever

24 Dec 2024

SABC 1’s Qwell It on a Summer Levol campaign caters to loyal viewers

SABC 1’s Qwell It on a Summer Levol campaign caters to loyal viewers

24 Dec 2024

(Image supplied)

Young Ones One Show launches new creative brief Clash Royale

23 Dec 2024

Source: Adidas.

Teen football star Lamine Yamal collaborates with Adidas for signature soccer boot

20 Dec 2024

Source: © 123rf A strategic partnership giving brands new opportunities to connect with audiences through music has been formed by WPP and the Universal Music Group (UMG).

WPP and UMG form partnership connecting audiences through music

18 Dec 2024

#BestofBiz 2024: Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

Source:

Johnson & Johnson unites its business segments under one brand in SA

17 Dec 2024

Source: © Fernando Dantas The 10th edition of the Agency Scope Brazil 2024/25 study has identified an increase in the use of a pitch as a method of selecting agencies

Part 2: Agency Scope Brazil 2024/25 study: Pitch the number one method for agency selection

17 Dec 2024

https://communities.springernature.com/

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Metropolitan's “No. 1 for our No. 1s” campaign, created by Grey South Africa, flips the script on customer service (Image supplied)

#BehindtheCampaign: Metropolitan's No. 1 for our No. 1s shows what exceptional service is

13 Dec 2024

From local is lekker to hyper-localisation: Township consumer trends to watch this festive season

Mongezi Mtati 12 Dec 2024

(Images supplied. Artwork: Lesley Svenson, Bizcommunity)

Razor's Kalay Maistry and NTT Data's Marian Scala named in Provoke Media’s Innovator 25 EMEA

Danette Breitenbach 12 Dec 2024

Nadine Mather, partner, and Chloë Loubser, knowledge and learning lawyer: employment and data protection, Bowmans examine the new Guidance Note on Direct Marketing

What you need to know about the new direct marketing guidance note

Nadine Mather and Chloë Loubser 11 Dec 2024

Unlocking the golden quarter: How brands can win big with strategic digital marketing

Unlocking the golden quarter: How brands can win big with strategic digital marketing

Carl Jordan, TikTok 11 Dec 2024

Ifeoma Jibunoh the chief marketing officer at Cassava Technologies examines the role of curiosity in marketing (Image supplied)

3 key considerations in harnessing curiosity in marketing

Ifeoma Jibunoh 11 Dec 2024

Toy company Zuru innovates with in-store branding across major outlets

Toy company Zuru innovates with in-store branding across major outlets

11 Dec 2024

Source: © Bizcommunity The inaugural SSA MMA Smarties Awards awarded 51 Awards, with 19 Gold, 19 Silver and 13 Bronze Awards

Inaugural SSA MMA Smarties' winners announced, the TFG named Brand of the Year

9 Dec 2024

(Image supplied)

#YearOnTikTok 2024: Celebrating African culture, connection and creativity

6 Dec 2024

Source: © Samson Katt Today’s consumers might watch television and be on their mobile device at the same time

5 powerful digital media attributes for brand building

Madelene Cronje 5 Dec 2024

3 questions to identify your brand’s strategic priorities for 2025

Cynthia Vega and Piers Lindsay-Taylor, Kantar 5 Dec 2024

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