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#Effies2025 | Halo and Pineapple: 100% sustained results

#Effies2025 | Ogilvy and VW: Creating campaigns for societal change

#Effies2025 | Sanlam's F-Show breaks through the finance category

#RAPT BizTrendsTV | Mongezi Mtati: Local is better

Elite Hyrox athlete new Manzi Water brand ambassador

Bradly Howland, Public Relations Institute of Southern Africa (Prisa) president says as the country winds down for its December break, it’s worth pausing to assess the communications environment we have been navigating (Image source: © 123rf )

Addressing trust: PR at a turning point, a fundamentally new approach is demandedBradly Howland

Source: Netflix.

How close marketing executives can get to the Emily in Paris lifestyle

Provantage: Spreading joy through the 2025 Santa Shoebox Drive

Provantage: Spreading joy through the 2025 Santa Shoebox DriveProvantage

Leandro Barreto, currently chief marketing officer for Unilever’s Beauty & Wellbeing Business Group.

Unilever announces global marketing leadership change

The lost art of integration: Why media strategy needs both flesh and digital

The lost art of integration: Why media strategy needs both flesh and digitalPaul Middleton, Ebony+Ivory

An ode to a year of growth: Matte BLK’s reflections on its successes this year

An ode to a year of growth: Matte BLK’s reflections on its successes this yearFredine Swigelaar, Matte BLK

(Image supplied)

Global ad market growth to accelerate, Big Tech takes market share

Bradly Howland, Public Relations Institute of Southern Africa (Prisa) president says as the country winds down for its December break, it’s worth pausing to assess the communications environment we have been navigating (Image source: © 123rf )

Addressing trust: PR at a turning point, a fundamentally new approach is demanded

By Bradly Howland 1 day

Source: Netflix.

How close marketing executives can get to the Emily in Paris lifestyle

1 day

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Source: © Unsplash Special Effects Media South Africa’s content producer, Modiegi Mokgopa says it is out with the era of perfect and polished, and in with raw, authentic, relatable content

4 Steps to inclusive, representative digital content

Modiegi Mokgopa 25 Apr 2025

The MTN Today We Make Moves is a series called Cheeseboy,and brings back the creativity that once made telco ads so memorable

#BehindtheCampaign: MTN's Today We Make Moves - A return to distinctive telco advertising

24 Apr 2025

Source: © 123rf The IAS Media Assurance Masterclass series, in partnership with Media Marketing Compliance (MMC), continues its four-part masterclass series with a deep dive into programmatic media, exposing inefficiencies and shedding light on the challenges and solutions facing advertisers today

IAS Media Assurance Masterclass Series spotlights Programmatic Media

24 Apr 2025

Dentsu Mozambique’s Sylla Faruk named among Top 30 Women Shaping Comms in 2025

Dentsu Mozambique’s Sylla Faruk named among Top 30 Women Shaping Comms in 2025

Dentsu 24 Apr 2025

Ogilvy celebrates multiple wins at Mondelēz International Awards

Ogilvy celebrates multiple wins at Mondelēz International Awards

Ogilvy South Africa 24 Apr 2025

Sarah Griffiths joins Red and Yellow as new head of marketing

Sarah Griffiths joins Red and Yellow as new head of marketing

Red & Yellow 24 Apr 2025

On the penultimate date of the Bookmark Awards entries closing, Tilesh Bhaga, creative director, digital and innovation at VML South Africa and experienced Bookmark Awards judge, gives 6 tips to a winning Bookmarks entry (Image supplied)

6 tips to create a winning Bookmark Awards entry

Tilesh Bhaga 23 Apr 2025

#Cannes2025 awarding juries include 20 creatives from Africa

Danette Breitenbach 23 Apr 2025

Source:

Best Lawyers forms advisory board to address evolving demands in legal marketing

23 Apr 2025

Decorex Africa returns and it means business

Decorex Africa returns and it means business

23 Apr 2025

#OrchidsandOnions: Burger King hides the message, BMW spells it out

#OrchidsandOnions: Burger King hides the message, BMW spells it out

Brendan Seery 22 Apr 2025

South Africa has two of the 13 finalists from the Middle East and Africa in the ADC 104th Annual Awards (Image supplied)

ADC 104th Annual Awards Middle East & Africa has 13 finalists, two for SA

22 Apr 2025

Of the 68 One Show 2025 finalists from the Middle East and Africa, South Africa 18 and Kenya two (Image supplied)

One Show 2025 finalists: 18 for SA and 2 for Kenya

22 Apr 2025

Clockwork named Old Mutual specialist lead creative agency

Clockwork named Old Mutual specialist lead creative agency

Clockwork 22 Apr 2025

Source: © 123rf Melanie Campbell, Rapt Creative says in today’s hyper-fragmented, choice-saturated marketplace, loyalty doesn’t just happen, it’s engineered

6 ways to build brand loyalty that lasts

Melanie Campbell 17 Apr 2025

#BehindtheCampaign: Children of Capitec employees sing its song

#BehindtheCampaign: Children of Capitec employees sing its song

17 Apr 2025

Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

Ogilvy launches an iconic Bottomless Bucket for KFC this Easter

Ogilvy launches an iconic Bottomless Bucket for KFC this Easter

Ogilvy South Africa 17 Apr 2025

Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)

Warc: News media struggles as brands favour softer content

16 Apr 2025

The panel featuring communications leaders from Armenia, Ukraine, Ghana, Switzerland and South Africa at the World Communications Forum’s PR Summit in Davos with Lebo Madia, PR Powerhouse, centre (In blue) (Image supplied)

Exclusive: Lebo Madiba - Trust Engineers: The rise of strategic communicators in an age of AI, conflict and cultural complexity

Lebo Madiba 16 Apr 2025

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

JCDecaux wins advertising concession at Dr Antonio Agostinho Neto International Airport (Luanda, Angola)

JCDecaux 16 Apr 2025

Levi’s and Beyoncé debuts Reiimagine Chapter 3: Refrigerator

Levi’s and Beyoncé debuts Reiimagine Chapter 3: Refrigerator

15 Apr 2025

Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the biggest social media platform rebrands of all time

Social media rebrands: The failure - X, the insipid - Meta and the success - Instagram

Mark Baldwin 15 Apr 2025

Images supplied.

Omo's Stay Unbeatable campaign partners with Olympian Caster Semenya and SA Rugby

Aa-isha Hassiem 15 Apr 2025

Enter Everlytic’s You Mailed It Email Marketing Awards today

Enter Everlytic’s You Mailed It Email Marketing Awards today

Everlytic 15 Apr 2025

From aaa School of Advertising to industry disruptor: Patrick Mentzel

From aaa School of Advertising to industry disruptor: Patrick Mentzel

AAA School of Advertising 15 Apr 2025

With the Bookmark Awards deadline extended to 25 April, now if the time to fine tune your entry (Image supplied)

#Bookmarks2025: 5 Tips to a winning entry, deadline extended to 25 April

14 Apr 2025

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

Brendan Seery 14 Apr 2025

Q&A with Sinenhlanhla Mdiya on Basa’s new corporate identity

Q&A with Sinenhlanhla Mdiya on Basa’s new corporate identity

Business and Arts South Africa 14 Apr 2025

Essential tips for professionals attending networking events

Essential tips for professionals attending networking events

myrkl 14 Apr 2025

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