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Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

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Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

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NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buy

NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buyNielsenIQ

Safrea releases its freelance media industry 2026 Rates Report

Safrea releases its freelance media industry 2026 Rates ReportSafrea

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Warc identifies 8 blockers to advertising effectiveness

Eddy Cue. Spurce: Apple.

#CannesLions2026 | Apple’s Eddy Cue is Entertainment Person of the Year

The Marketing + Media Alliance (MMA) Smarties South African winners for 2026 were announced last night. Picture: Ogilvy was awarded Best in Show for Audi TikTok Test Drive (Image supplied)

MMA Smarties South Africa 2026 winners announced

Heinz brings back the iconic glass bottle for limited time

Heinz brings back the iconic glass bottle for limited time

ABC Q1 2026 Magazines | Custom mags continued buoyancy lifts print growth

ABC Q1 2026 Magazines | Custom mags continued buoyancy lifts print growthDanette Breitenbach

A snippet from the ad. Source: YouTube.

ARB clears Wildebeest Brandewyn ad accused of promoting binge drinkingKarabo Ledwaba

ABC Q1 2026 Newspapers | A slow start as Free Newspapers steady the ship

ABC Q1 2026 Newspapers | A slow start as Free Newspapers steady the shipDanette Breitenbach

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

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TikTok’s popular microdramas shrink TV into bite‑sized chunksJessica Maddox and Krysten Stein

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#AfricaMonth: The Case for Africanising AI in public relationsPhozisa Mkele

Safrea releases its freelance media industry 2026 Rates Report

Safrea releases its freelance media industry 2026 Rates Report

14 hours

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Warc identifies 8 blockers to advertising effectiveness

15 hours

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Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

10 Apr 2026

Beer bottles pass through a conveyor belt along a production line at the East African Breweries' microbrewery as the company released its half-year results in Ruaraka, Nairobi, Kenya, 26 January 2024. Reuters/Monicah Mwangi

Kenya court dismisses bid to stop Diageo's $2.3bn sale of East African Breweries

Duncan Miriri 9 Apr 2026

Need a new personal shopping assistant? Pixie on Sixty60 has you covered

Need a new personal shopping assistant? Pixie on Sixty60 has you covered

9 Apr 2026

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

Effie South Africa introduces Agency of the Year and Marketer of the Year rankings for 2026

Association for Communication and Advertising 9 Apr 2026

#EndtfGBV: Build or Break challenges young men to reject toxic digital culture

#EndtfGBV: Build or Break challenges young men to reject toxic digital culture

9 Apr 2026

Season one of the show is now complete. Source: Showmax.

From paper to polony: How Die Kantoor made South Africa laugh

Karabo Ledwaba 9 Apr 2026

Levergy appoints Gaofetoge as head of PR

Levergy appoints Gaofetoge as head of PR

Levergy 9 Apr 2026

Global sports analytics leader Futures expands into Africa with CSA partnership

Global sports analytics leader Futures expands into Africa with CSA partnership

Octagon 9 Apr 2026

Why brands win when entertainment stops playing small

Why brands win when entertainment stops playing small

Dentsu 9 Apr 2026

How to build trust with your target audience

How to build trust with your target audience

Broad Media 9 Apr 2026

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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it

Anne Hardy and Giancarlo Fedeli 9 Apr 2026

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Archbishop Thabo Makgoba calls for tighter controls on gambling ads

Karabo Ledwaba 8 Apr 2026

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2026 applications open for MTN’s Pan-African journalism programme

8 Apr 2026

White Star launches new TVC: The heartbeat of South African kitchens

White Star launches new TVC: The heartbeat of South African kitchens

OnPoint PR 8 Apr 2026

OFM celebrates strong start to 2026

OFM celebrates strong start to 2026

OFM Radio 8 Apr 2026

Dr Danny Tong headlines new episode of We South African Podcast

Dr Danny Tong headlines new episode of We South African Podcast

Nabob Media 8 Apr 2026

Why businesses are rethinking their CMS investments in 2026

Why businesses are rethinking their CMS investments in 2026

Bluegrass Digital 8 Apr 2026

Your consumer isn’t who you think they are right now

Your consumer isn’t who you think they are right now

Nomonde Keswa, eatbigfish 8 Apr 2026

Consumers are loyal to benefits, not brands

Consumers are loyal to benefits, not brands

Caxton Media 8 Apr 2026

KitKat launched a tracker for consumers to find the stolen chocolates. Source: KitKat.

When supply chains fail, brands speak: The KitKat theft case study

Ernst van Biljon and Helen McIntee-Carlisle 8 Apr 2026

160over90 was tasked with helping Visa and Marriott Bonvoy celebrate another successful year of both brands’ NFL partnerships. Source: 160over90

Publicis Groupe makes a bold play in sports marketing

8 Apr 2026

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

Brendan Seery 7 Apr 2026

Oratile Papo explains what four years of running a social media agency actually taught her (Image source: © 123rf )

Social media is not a vending machine, it’s a relationship

Oratile Papo 7 Apr 2026

Nutella floating around Artemis II. Source: YouTube.

WATCH | Nutella goes viral after unexpected appearance on NASA mission

7 Apr 2026

Research consultancy Scopen has turned gratitude into action with the launch of a new bursary initiative linked to its flagship Agency Scope study in South Africa. Pictured: Khensani Nobanda CMO Nedbank, Omolemo Sehole bursary recipient, Johanna McDowell Scopenn Africa partner, Cesar Vacchiano CEO Scopen global (Image supplied)

Scopen Africa awards R90,000 inaugural bursaries

7 Apr 2026

Why relevance, not reach, is the real driver of email performance

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman, Everlytic 7 Apr 2026

OpenAI’s CMO resigns for health reasons

OpenAI’s CMO resigns for health reasons

Karabo Ledwaba 7 Apr 2026

Carlpool with Kfm 94.5: A welcome lift amid rising petrol prices

Carlpool with Kfm 94.5: A welcome lift amid rising petrol prices

Primedia Broadcasting 7 Apr 2026

Netflix produced a documentary on the dating site. Source: Tudum.

Ashley Madison sheds “affair site” label in major rebrand

Karabo Ledwaba 7 Apr 2026

Image source: DC Studio from

Draft AI policy approved for publication for public comment

2 Apr 2026

Africa news

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2026 applications open for MTN’s Pan-African journalism programme

8 Apr 2026

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All the International Tourism Film Festival Africa finalists

2 Apr 2026

The Animation School is shortlisted for three student films at the New York Festivals Television and Film Awards (Image supplied)

New York Film Awards: SA school shortlisted

2 Apr 2026

Bizcommunity repositions for the future

Bizcommunity repositions for the future

Bizcommunity.com 1 Apr 2026

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