Title fight of media heavyweights
The upcoming Digital Edge Live Title Fight event in Cape Town on 14 October 2011, at the Dragon Power Arena in Cape Town, features unusual contestants, as heavyweight media champions take on each other at a four-hour live debate on digital marketing sponsored by bulk email and SMS marketing platform, pMailer.
Bob Garfield
International sparring champion Bob Garfield, a columnist for Advertising Age for the past 26 years, co-host of National Public Radio's 'On the media' and writer for the Huffington Post, The New York Times and The Guardian, is up against local contenders Graham Warsop from The Jupiter Drawing Room, Gavin Rooke from Trigger/Isobar, Brett Shahim from Aqua Online, Ivan Moroke from TBWA, Nikki Cockcroft from Woolworths and Jason Xenopolous from Native.
Over the course of the debate, each challenger will fight to persuade listeners that his or her view is the way forward for digital marketing. There are a number of topics up for discussion and former IT journalist of the year Eric Viedge will referee.
According to Philani Mdingi, digital marketing manager at Prefix Technologies, "This event breaks the mould of the traditional conference and provides a way for the audience to get up close and personal with some of the leading thinkers in digital marketing."
For more, go to http://livingyourbrand.co.za/app/webroot/delegateform/.
