Cheesey awards for Parmalat

Parmalat SA clinched the coveted 'Dairy Product of the Year' award for Simonsberg Traditional Feta at the South African Dairy Championships and reaped the most awards of all entrants, taking 16 first places.

10 May 2005

Parmalat also dominated the Qualité Awards, winning three of the seven accolades awarded.

Kobus Smit, Parmalat group marketing executive, says: "Parmalat's goal is to be a leader in beverages, cheese and other dairy products. With a wide range of choices in the supermarket, consumers forever wish to ensure they are getting the best for their hard-earned money."

"We are delighted that an independent body has acknowledged our consistent delivery of quality and we view our achievements as a sure and solid foundation to grow the brand to new heights in South Africa."

Parmalat received Qualité Awards for:

Category: Feta - without added foodstuffs
Product: Simonsberg Traditional Feta

Category: Vanilla Dairy Ice Cream
Product: Royalty Vanilla

Category: Dairy Ice Cream - with added foodstuffs
Product: Royalty Blueberry Cheesecake