IAB Digital Summit & Bookmarks 2019

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Kreetiv Communications has opened a press office on Bizcommunity.com!
Kreetiv Communications

Kreetiv provides a national, turn key service in BTL brand communications and Activations. We currently serve a number of blue chip clients in the liquor, tobacco, consumer foods, personal care, home care and financial services.

#ECO19: How to build and sustain the trust of the online consumer
#ECO19: How to build and sustain the trust of the online consumer

The key to building and sustaining the trust of the online consumer is to focus your business entirely on them, says Platinum Seed's Bradley Elliot who spoke at the recent eCommerce Africa summit in Cape Town...

By Maroefah Smith 17 hours ago

#ECO19: Is your mobile commerce strategy excluding the mass market?
#ECO19: Is your mobile commerce strategy excluding the mass market?

When you design for mobile, consider who you're building for. For the small percentage with beautiful, high-end phones, or for 61% of the market?

By Lauren Hartzenberg 3 days ago

#SeamlessSA: 6 steps to starting an e-commerce store in South Africa
#SeamlessSA: 6 steps to starting an e-commerce store in South Africa

Starting an e-commerce store in South Africa can be a tricky minefield. Luckily, Insaka E-Commerce Academy CEO Warrick Kernes let us in on his six top steps to starting an online business...

By Maroefah Smith 3 days ago

#SeamlessSA: Stay woke and grow your business
#SeamlessSA: Stay woke and grow your business

You don't have to shy away from using your social awareness or 'wokeness' to grow your business. In fact, it might do better if you do...

By Maroefah Smith 20 Mar 2019

#SeamlessSA: A holistic approach to delivering great retail customer experience
#SeamlessSA: A holistic approach to delivering great retail customer experience

Opening her presentation at Seamless Southern Africa, Edcon's Lauren King shared her understanding of customer experience...

By Lauren Hartzenberg 20 Mar 2019

3 key reasons to go visual
3 key reasons to go visual

Visual is king. Living in the instant gratification world of digital means that there is a growing need for consumers to interact with their environments, in real time...

Issued by DMX 19 Mar 2019

#SeamlessSA: Ink Eze's 5 actionable tips to grow an online community
#SeamlessSA: Ink Eze's 5 actionable tips to grow an online community

Nigerian entrepreneur Ink Eze knows how to grow an online community: her wedding community Bella Naija Weddings has over three million followers on Instagram...

By Maroefah Smith 19 Mar 2019

#SeamlessSA: Physical retail needs to step up
#SeamlessSA: Physical retail needs to step up

Traditional brick and mortar retailers still have a future despite the boom in online retail, but they have to be open to change...

By Lauren Hartzenberg 18 Mar 2019

Scan Display's new, improved fabric lightbox
Scan Display's new, improved fabric lightbox

Lightboxes have become a sought-after medium for branding in retail stores and commercial properties. This is not surprising, as they are visually striking, versatile in size and placement, and the graphics are easily updated...

Issued by Scan Display 18 Mar 2019

Louis Vuitton pulls Michael Jackson-inspired clothing in the wake of Leaving Neverland
Louis Vuitton pulls Michael Jackson-inspired clothing in the wake of Leaving Neverland

Louis Vuitton is pulling Michael Jackson-inspired items from its autumn/winter 2019 menswear collection, as controversy mounts following the release of the HBO documentary Leaving Neverland...

18 Mar 2019

VisitAbility video case study
VisitAbility video case study

Vicinity Media has launched VisitAbility - an attribution reporting product in 2018. This case study highlights the success of this global first to market innovation...

Issued by Vicinity Media 18 Mar 2019

#PoY2019: South Africa's favourite consumer products revealed
#PoY2019: South Africa's favourite consumer products revealed

South Africa's most innovative consumer products have been recognised in the 11th annual Product of the Year awards...

15 Mar 2019

#SeamlessSA: Strategic partnerships key to seamless payment ecosystem
#SeamlessSA: Strategic partnerships key to seamless payment ecosystem

Strategic partnerships between payment services are crucial in ensuring that the payment ecosystem is seamless...

By Maroefah Smith 15 Mar 2019

Is Black Friday a threat to SA's December retail sales?
Is Black Friday a threat to SA's December retail sales?

The Black Friday sales bonanza in November is now bigger in SA than ever before. But is it an emerging threat for the traditional December festive season sales boom?

14 Mar 2019

#SeamlessSA: How Ramona Kasavan is taking Mimi Women to the rest of Africa
#SeamlessSA: How Ramona Kasavan is taking Mimi Women to the rest of Africa

Ramona Kasavan is taking over Africa one sanitary towel at a time. She started her company, Mimi Women, after seeing large numbers of girls missing school over their monthly menses...

By Maroefah Smith 14 Mar 2019

#SeamlessSA: 6 questions to ask if you want more from your store
#SeamlessSA: 6 questions to ask if you want more from your store

Product of the Year South Africa's CEO Preetesh Sewraj shares think points on using design and insights to get more out of your physical stores...

By Lauren Hartzenberg 14 Mar 2019

Self-made or selfie-made?
Self-made or selfie-made?

At 21, Kylie Jenner is the youngest self-made billionaire ever...

By Raleen Bagg 12 Mar 2019

Barbie at 60: instrument of female oppression or positive influence?
Barbie at 60: instrument of female oppression or positive influence?

Barbie Millicent Roberts, from Wisconsin US, is celebrating her 60th birthday. She is a toy. A doll. Yet she has grown into a phenomenon. An iconic figure, recognised by millions of children and adults worldwide...

By Gemma Witcomb 11 Mar 2019

Is long-term strategy still relevant?
Is long-term strategy still relevant?

In a five-second world where everything needs to be instant and yield immediate results, I find myself asking what's the point of having long-term thinking?...

By Michelle Beh 8 Mar 2019

Algorithms are maximising profits for online retailers by colluding to keep prices high
Algorithms are maximising profits for online retailers by colluding to keep prices high

Have you ever searched for a product online in the morning and gone back to look at it again in the evening only to find the price has changed?

By Graeme McLean 5 Mar 2019

Amazon's Project Zero lets brands remove fake product listings
Amazon's Project Zero lets brands remove fake product listings

Through a new initiative called Project Zero, Amazon wants to empower brands to help stop the spread of counterfeit products on the marketplace...

5 Mar 2019

Why the rise of digital commerce holds promise for Africa
Why the rise of digital commerce holds promise for Africa

80 million young people will benefit from the rise of digital commerce in Africa by 2030, according to a new report released by the Mastercard Foundation in partnership with BFA...

28 Feb 2019

#DesignIndaba2019: Making packaging disappear
#DesignIndaba2019: Making packaging disappear

Rodrigo Garcia Gonzalez started day 2 of Design Indaba on a high note when he presented on the Ooho! - the disappearing biodegradable water-filled bead made from brown algae and calcium chloride (seaweed)...

By Angie White 28 Feb 2019

Retail marketing and point of purchase trends for 2019
Retail marketing and point of purchase trends for 2019

Frank Mayer and Associates, Inc.'s company thought leaders are peeking into their crystal balls to predict what the coming 365 days have in store for the retail and point-of-purchase industries...

By Leo Van De Polder 28 Feb 2019

To sell luxury, should it still be called luxury?
To sell luxury, should it still be called luxury?

It is no coincidence that one of the favoured gathering spots of France's "gilets jaunes" protesters is the Champs-Élysées - after all, it's where the icons of globalised luxury are on display...

By Jean-Noël Kapferer and Anne Michaut 27 Feb 2019

Why these rolling blackouts are an opportunity for brands
Why these rolling blackouts are an opportunity for brands

South Africans are suffering from disappointment fatigue, and brands would do well to navigate their communication strategies accordingly, says Sarah Gooding, Deputy GM of WE South Africa...

By Sarah Gooding 26 Feb 2019

3 technology titans reshaping retail
3 technology titans reshaping retail

To say that Amazon has shaken up US retailing is almost a cliché at this point. Looking globally, we see powerful tremors from seismic shifts in retailing driven by Alibaba in China and MercadoLibre in South America...

By Stephen Dover, Dan Searle, Katherine Owen, Mary Ki 26 Feb 2019

Superbalist phishing scam sneakily asks for your credit card info
Superbalist phishing scam sneakily asks for your credit card info

Clothing retailer Superbalist on Monday alerted users that a new phishing scam is doing the rounds via SMS and email...

By Andy Walker 25 Feb 2019

Samsung rolls out experiential stores in the U.S.
Samsung rolls out experiential stores in the U.S.

Samsung has opened three physical Experience Stores in major U.S. cities, where customers can to test out products, address repairs and receive one-on-one assistance...

25 Feb 2019

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