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    All the 2021 Supersonic New Generation Awards finalists

    The finalists of the 'Supersonic New Generation Awards' have been announced, featuring a record number of corporates, agencies and individuals representing 100s of South African brands.
    All the 2021 Supersonic New Generation Awards finalists

    Submissions have improved and increased year-on-year, with South African corporates, agencies and students producing some truly remarkable work. This is an affirmation that the industry is developing at a much faster pace than in previous years. “Looking through this year’s entries has shown me 'that even through difficult times, South Africans, move forward, get stuck in and conquer," comments New Gen’s founder, Stephen Paxton.

    Teams have become more technically minded, smarter strategies can be seen across multiple platforms, resulting in clever content and greater reach and engagement, and the results achieved across a number of campaigns has been phenomenal.

    “I would like to thank our esteemed judges for all their hard work over the past two weeks marking this year's entries, and to our headline sponsors Supersonic, Gold sponsors Futuretech Media and Bronze sponsors Wunderman Thompson for your invaluable support and to everyone that entered the awards. You have outdone yourselves and showcased some truly exceptional work.”

    Singer, songwriter and actress Relebogile Mabotja, will host this year’s hybrid awards show, which will be held on 23 September at The Dome, Hybrid Studios – Johannesburg and starts at 7PM. Entertainment comes to you from music prodigy - James Deacon.

    The full virtual ceremony is free to watch and will be streamed live on www.newgenawards.co.za. To book tickets to attend the physical Hybrid Awards Ceremony, please contact az.oc.olleval@ahsatan – Tickets are limited to the first 50 people, due to Covid-19 restrictions.

    Here are your 2021 finalists:

    CORPORATE AWARDS
    Best Revenue Generating Marketing Campaign or Event
    BrandAgencyTitle
    Bidvest WaltonsCBR Marketing SolutionsThe Power of Potential
    DistellGrey Africa/WPP Team LiquidKube Mnandi with Smooth Gold
    Gautrain Management AgencyFlow Communications#RideWithTheG Gautrain student card
    Grafton EverestPenquinGrafton Everest Ultra Flop – It’s That Comfortable
    Kellogg’s South AfricaTILT#IndulgeAllYourSenses with Kellogg’s Granola
    OneDayOnly.co.zaEmail me
    Shabbos ProjectFlow Communications & Mama CreativeFlowers for Shabbat
    Suzuki South AfricaPenquin and Spitfire InboundGrowth Marketing
    Table Mountain Aerial Cableway CompanyFlow CommunicationsThe Table Mountain Comeback
    TinkiesHellosquareFacebook Flavoured Tinkies
    VodacomOgilvy SAShakeOff Summer 2020
    Best Social Media Reach from an Event
    Desmond Tutu International Peace LectureFlow CommunicationsDesmond Tutu International Peace Lecture
    NedbankLevergy2021 NEDBANK CUP FINAL
    The South African PresidencyFlow CommunicationsSONA
    Best Online Competition
    Acer South AfricaClockworkInstaQuest
    Acer South AfricaClockworkInstaPitch
    Albany BakeriesHellosquareLets Celebrate Together
    Canon South AfricaFlume Digital Marketing & PRCanon Collective
    Microsoft XboxClockworkXbox Hall of Fame
    MondelezWunderman ThompsonEPL Promo Campaign
    Mr PriceDenim Connects
    UnileverThe Hardy BoysSunlight #MoreThanYouExpect
    Vitara BrezzaPenquin and Spitfire Inbound#ItJustGetsBrezza Competition
    Most Innovative App Developed by a Corporate
    HOMii LifestyleSo InteractiveHOMii App – Mobile App
    NalediDigify AfricaA WhatsApp Learning Bot To Educate The World
    PineappleMakeReignInsurance with a snap
    Best Use of Technical Innovation
    Dunlop Tyres SAFCB DurbanGrandtrek Uncharted
    Hyundai Automotive South AfricaIncubeta South AfricaSmartly Accelerating Hyundai’s Digital Transformation
    MondelezWunderman ThompsonEPL Promo Campaign
    NalediDigify AfricaA WhatsApp Learning Bot To Educate The World
    NedbankLevergyNEDBANK CUP FANMODE
    PlaystationWunderman ThompsonPlayStation The Last of Us Part II
    The Shabbos ProjectFlow Communications & Mama CreativeFlowers for Shabbat
    Best Low Budget
    Acer South AfricaClockworkInstaPitch
    Arrive AliveJoe Public UnitedTequila Face
    BarcelosLaika#YouthMonth
    Dunlop Tyres SAFCB DurbanGrandtrek Uncharted
    Grafton EverestPenquinGrafton Everest Ultra Flop – It’s That Comfortable
    NedbankLevergyNEDBANK RUNIFIED
    NetflixClockwork & Eclipse CommunicationsJingle Jangle
    NetflixClockworkHow to Ruin Christmas
    NetflixClockworkMalcolm & Marie
    New BalanceLevergyINTERNATIONAL WOMEN'S DAY
    OneDayOnly.co.zaOnline CategoryOnline Category Specific Videos
    Pernod RicardMachineChivas Regal x Business Unusual
    PlaystationWunderman ThompsonPlayStation The Last of Us Part II
    Reboost EnergyHellosquareWe Move Radio
    StodelsJohn Brown Media South AfricaBeginner’s Guide to Gardening series
    TinkiesHellosquareFacebook Flavoured Tinkies
    UnileverDigitas LiquoriceHellmann’s Dinner in the Dark – DE’LIGHT
    VodacomWunderman ThompsonThe Gift of 2020
    VodacomWunderman ThompsonBe The Light
    WunderlustCBR Marketing SolutionsFind the Excuse
    Mobile Marketing Excellence
    JaguarFuturetech MediaF Pace Relaunch
    South African TourismThe Media ShopBrand Re-Ignition
    VodacomUpstreamMyMuze
    Blogging Excellence
    MaropengFlow CommunicationsMaropeng Blog
    ShowmaxJonga List
    ShowmaxShowmax Stories
    ShowmaxThe Plum List
    VodacomNew MediaVodacom now! blog
    Most Innovative Use of Social and Digital Media by a Corporate
    Beiersdorf - NiveaCarat & 13th FloorNIVEA Perfect & Radiant Sho Madjozi
    Dunlop Tyres SAFCB DurbanGrandtrek Uncharted
    LexusFuturetech MediaSpekboom
    Mr PriceDenim Connects
    Shoprite CheckersIncubetaDelivering ROAS for Checkers Sixty60
    The Shabbos ProjectFlow Communications & Mama CreativeFlowers for Shabbat
    UnileverDigitas LiquoriceHellmann’s Dinner in the Dark – DE’LIGHT
    WoolworthsFlume Digital Marketing & PRWW Easter
    WoolworthsFlume Digital Marketing & PRWW Mother’s Day
    Most Innovative Gamification Campaign
    Acer South AfricaClockworkInstaQuest
    FantaFuturetech MediaFanta Summer Campaign
    Microsoft XboxClockworkXbox Hall of Fame
    PLP GroupStratitudeCell C GetMore
    UnileverDigitas LiquoriceHygienica_Bright Future
    Best Community Engagement Award
    Acer South AfricaClockworkInstaPitch
    DurexOmnicom Media Group#DurexUnitesAfricans
    Savanna CiderGrey Africa/WPP Team Liquid
    Excellence in Content Marketing
    Desmond Tutu International Peace LectureFlow CommunicationsThe Courage to Heal
    KOOHellosquareUngaz'Ncishi iDrama
    Nelson Mandela UniversityStratitudeApply now for 2021
    NetflixClockwork & Eclipse CommunicationsJingle Jangle
    OneDayOnly.co.zaOnline Category-Specific Videos
    SanlamMachineSanlam Connect
    ShowmaxDAM
    ShowmaxTali Baby Diary
    TinkiesHellosquareFacebook Flavoured Tinkies
    UnileverOliver Marketing (U-Studio)Aromat Comedy Club S2
    VodacomWunderman ThompsonThe Gift of 2020
    Best Online PR Campaign
    Apple MusicDNA Brand ArchitectsAfrica to the World
    Foundation for Professional Development (FPD)Flow CommunicationsZenzele Welcome Back
    HippoJohn Brown Media South AfricaHippo Toy Campaign
    NedbankLevergy#PLAYYOURPART
    NedbankLevergyNEDBANK GREEN TRUST
    ShowmaxTali Baby Diary
    Tiger BrandsDNA Brand ArchitectsTastic #MyHeritage Campaign
    WoolworthsWoolworths MarketingHappy Little Moments
    Best Integrated Marketing Campaign
    BMW South AfricaWunderman ThompsonBMW Anywhere
    DistellGrey Africa/WPP Team LiquidKube Mnandi with Smooth Gold
    Dunlop Tyres SAFCB DurbanGrandtrek Uncharted
    Kellogg'sOddinaryKellogg’s Coco Pops Fills Launch
    Microsoft XboxClockworkXbox Hall of Fame
    Mr PriceDenim Connects
    Nelson Mandela UniversityStratitudeApply now for 2021
    NIVEAThe 13th Floor and CaratPerfect & Radiant 3-in-1 Campaign
    Pernod RicardRAPT CreativeBEEFEATER BLOOD ORANGE GIN
    SanlamIncubeta South AfricaLive with confidence
    Suzuki South AfricaPenquin and Spitfire InboundGrowth Marketing
    VodacomOgilvy SAShakeOff Summer 2020
    Most Viral Campaign
    ABSAWunderman Thompson#ZeroFeeSwag
    Bayer South AfricaBerocca®Be On Dance Challenge
    Desmond Tutu International Peace LectureFlow CommunicationsDesmond Tutu International Peace Lecture
    DistellGrey Africa/WPP Team LiquidKube Mnandi with Smooth Gold
    DurexOmnicom Media Group#DurexUnitesAfricans
    HeartlinesFlow Communications#Fathers_Matter
    JamesonRAPT CreativeJAMESON BEATHA
    Kellogg’s South AfricaTILT#IndulgeAllYourSenses with Kellogg’s Granola
    Mondelez InternationalStarcomStimorol Retro
    Mr PriceDenim Connects
    NIVEAThe 13th Floor and CaratPerfect & Radiant 3-in-1 Campaign
    NIVEAThe 13th Floor and CaratNivea Men Workshop
    ShowmaxDAM
    The South African PresidencyFlow CommunicationsSONA
    VodacomUpstreamMyMuze
    WoolworthsWoolworths MarketingKitchen Craft with Clem Pedro
    Best Use of Social Media to Research and Evaluate
    GSKFuturetech MediaVoltaren Business Intelligence
    South African TourismThe Media ShopBrand Re-Ignition
    TinkiesHellosquareFacebook Flavoured Tinkies
    AGENCY AWARDS
    Best Augmented Reality Marketing Campaign by an Agency
    AgencyBrandTitle
    CaratABSAAbsa Snapchat Augmented Reality Innovation
    Joe Public UnitedPOWAThe Abused News
    Oliver Marketing (U-Studio)UnileverAromat Comedy Club S2
    VizeumABinBEVWhat the Flying Fish_One Brow on Fleek
    Best Use of Technical Innovation by an Agency
    ClockworkMicrosoft XboxXbox Hall of Fame
    FCB DurbanDunlop Tyres SAGrandtrek Uncharted
    Flume Digital Marketing & PRWoolworths3 Avenue SEO Approach
    Joe Public UnitedPOWAThe Abused News
    Joe Public UnitedSANBSA Few Minutes is Worth A Lifetime
    LevergyNedbankNEDBANK CUP FANMODE
    MakeReignPineappleInsurance with a snap
    Mark1 and Tractor OutdoorABinBev#YouBelongToCelebrate
    New MediaMcCainFood24 and McCain Cookbook Creator
    The Hardy Boys, a Wunderman Thompson CompanyJOKOAdd Your Voice
    VizeumABinBevBrutal Fruit_ You Belong to Celebrate DOOHshare
    Wunderman ThompsonPlaystationPlayStation The Last of Us Part II
    Most Innovative App Developed by an Agency
    Joe Public UnitedChicken LickenFeed Their Craving
    Polkadot Digital & Strang ITMy pocket coach / IE GroupMy Pocket Coach App
    So InteractiveHOMii LifestyleHOMii App – Mobile App
    Most Viral Campaign by an Agency
    Flow CommunicationsHeartlines#FathersMatter
    Flow CommunicationsDesmond Tutu International Peace LectureDesmond Tutu International Peace Lecture
    Flow CommunicationsThe South African PresidencySONA
    Fresh AFABinBev Smirnoff RTD’sOn to the next
    Grey Africa/WPP Team LiquidDistellKube Mnandi with Smooth Gold
    Joe Public UnitedChicken LickenSoulful Nation
    Joe Public UnitedChicken LickenNyathi Rider
    Joe Public UnitedABinBevANCESTORS DAY
    Joe Public UnitedSolidarity Fund#DontBeASuperSpreader
    LevergyNedbank#NedbankCup2021
    MachineChivasPernod Ricard_Regal x Business Unusual
    MachineHeineken South AfricaHeineken UCL Live
    Oliver Marketing (U-Studio)UnileverShield-Move More At Home
    Retroviral and Panther PunchKreepy Krauly#MyKreepyTeacher
    The 13th Floor and CaratNIVEAPerfect & Radiant 3-in-1 Campaign
    The 13th Floor and CaratNIVEANivea Men Workshop
    Wunderman ThompsonABSA#ZeroFeeSwag
    Most Innovative Social and Digital Media by a Small Agency
    FCB DurbanDunlop Tyres SAGrandtrek Uncharted
    HellosquareKOOUngaz'Ncishi iDrama
    JAW DesignpudoJust pudo it
    Retroviral and Panther PunchKreepy Krauly#MyKreepyTeacher
    StratitudeNelson Mandela UniversityApply now for 2021
    Most Innovative Social and Digital Media by a Large Agency
    CaratABSAAbsa Snapchat Innovation
    Carat & 13th FloorBeiersdorf - NIVEANIVEA Perfect & Radiant Sho Madjozi
    Digitas LiquoriceUnileverHellmann’s Dinner in the Dark – DE’LIGHT
    Flow CommunicationsHeartlines#FathersMatter
    Joe Public UnitedArrive AliveTequila Face
    Joe Public UnitedChicken LickenSoulful Nation
    Joe Public UnitedFlying FishOne Brow On Fleek
    The 13th Floor and CaratNIVEANivea Men Workshop
    The Niche GuysUnileverBrut
    Wunderman ThompsonVodacomBe The Light
    Wunderman ThompsonABSA#ZeroFeeSwag
    Wunderman ThompsonPlaystationPlayStation The Last of Us Part II
    Best Influencer Marketing Campaign by an Agency
    Arora OnlineGarden Day TikTok 2020
    Flume Digital Marketing & PRCanon South AfricaCanon Collective
    Fresh AFABinBev Smirnoff RTD’sOn to the next
    Joe Public UnitedArrive AliveTequila Face
    Joe Public UnitedChicken LickenThe Great Chicken Heist
    Joe Public UnitedSolidarity Fund#DontBeASuperSpreader
    LevergyNedbankNEDBANK GREEN TRUST
    MachineHeineken South AfricaHeineken UCL Live
    New MediaWoolworthsTASTETube Made at home
    Oliver Marketing (U-Studio)UnileverOla Choose Joy
    Positive Dialogue Mark1 DUKE GroupMarriott InternationalMarriott Bonvoy Education Campaign
    Positive Dialogue Mark1 DUKE GroupMarriott International#InspiredByMzansi
    RAPT CreativeJamesonJAMESON BEATHA
    The 13th Floor and CaratNIVEAPerfect & Radiant 3-in-1 Campaign
    The 13th Floor and CaratNIVEANivea Men Workshop
    The Hardy Boys, a Wunderman Thompson CompanyUnileverVaseline 101 Uses
    TILT CultureKellogg’s South Africa#IndulgeAllYourSenses with Kellogg’s Granola
    Best Integrated Marketing Campaign by an Agency
    ClockworkMicrosoft XboxXbox Hall of Fame
    Digitas LiquoriceUnileverHellmann’s Dinner in the Dark – DE’LIGHT
    FCB DurbanDunlop Tyres SAGrandtrek Uncharted
    Fresh AFABinBev Smirnoff RTD’sOn to the next
    Havas MediaThe French Embassy of South AfricaLearn French - French Embassy
    Joe Public UnitedChicken LickenNyathi Rider
    Joe Public UnitedFlying FishOne Brow On Fleek
    LevergyNedbank#PLAYYOURPART
    MachineHeineken South AfricaHeineken UCL Live
    MachineHeineken South AfricaHeineken 0.0 Dry January
    Mark1 Media DUKE Positive DialogueJive5 Seconds of Funny
    Mark1 Media DUKE Positive DialogueRisCuraUpshot
    Oliver Marketing (U-Studio)UnileverShield -Move More At Home
    Oliver Marketing (U-Studio)UnileverOla Choose Joy
    Penquin and Spitfire InboundSuzuki South Africa#DoYou – SUZUKI S-PRESSO
    StratitudeNelson Mandela UniversityApply now for 2021
    The 13th Floor and CaratNIVEAPerfect & Radiant 3-in-1 Campaign
    Blogging Excellence by an Agency
    Arc InteractiveArc Blog
    Flow CommunicationsBlog Writing - MaropengMaropeng Blog
    New MediaVodacomVodacom now! blog
    ONLINE MEDIA & TOOLS AWARDS
    Best Virtual Reality Marketing Campaign
    WoolworthsFlume Digital Marketing & PRWW Easter Filter
    Best Corporate Website
    HeartlinesFlow CommunicationsHeartlines website
    InvestecArc InteractiveInvestec Website
    MakeReignIntroducing MakeReign
    WetilityArc InteractiveWetility Website & We-X
    WolfpackHellosquareBlood, Sweat and Beers
    Best Marketing Automation Campaign
    Merchant CapitalSpitfireManaging lockdown with empathy and consistency
    OneDayOnly.co.zaEmail me
    Penquin and Spitfire InboundSuzuki South AfricaGrowth Marketing
    Best Online Newsletter
    HIVSAArc InteractiveChoma Online Newsletter
    StodelsJohn Brown Media South AfricaBeginner’s Guide to Gardening series
    Best Use of Podcast/Vlog to promote a Product or Brand/Event
    Cliffcentral.comTaylor Blinds and ShuttersInterpreted Content: Blind History
    Cliffcentral.comInvestecPreparing for a Post-Pandemic Future
    Cliffcentral.comSA Gold Coin ExchangeCollectomania
    Dunlop Tyres SAFCB DurbanAre We There Yet?
    Reboost EnergyHellosquareWe Move Radio
    SANBSJoe Public UnitedA Few Minutes is Worth A Lifetime
    WuhuOliver Marketing (U-Studio)Black Friday
    Best Online Magazine/Newspaper
    SanlamMachineSanlam Connect
    Toyota South Africa MotorsNew MediaToyota CONNECT Lexus LIFE
    WoolworthsWoolworths MarketingWoolies Chicken - Behind The Scenes
    Best E-commerce Website
    NeedlelessCreative Bond Marketing E-commerce SolutionsNeedleless Website
    OneDayOnly.co.zaOneDayOnly. The best deals today, and every other day
    ShelflifeMakeReignThe new Shelflife.co.za
    Visi CollabsNew MediaVISI Collabs
    SPECIAL AWARDS
    The New Generation Top Graphic Designer of the Year Award
    Amy van der WaltCBR Marketing Solutions
    Hayden JenningsLevergy
    The New Generation Digital Brand of the Year Award
    Chicken LickenJoe Public United
    Dunlop Tyres SAFCB Durban
    PlaystationWunderman ThompsonPlayStation The Last of Us Part II
    Showmax
    SmirnoffFresh AFOnToTheNext
    Suzuki Auto South AfricaPenquin and Spitfire Inbound
    VodacomOgilvy SAShakeOff Summer 2020
    WoolworthsWoolworths MarketingKitchen Craft with Clem Pedro
    The New Generation Best Agency Community Engagement Manager of the Year Award
    Karabo MasheleJoe Public United
    Priscilla SekhonyanaOliver Marketing (U-Studio)
    The New Generation UX/UI Designer of the Year Award
    Cara WaresFlow Communications
    Luiza IvanovaArc Interactive
    The New Generation Online Strategy of the Year Award
    Dunlop Tyres SAFCB DurbanGRANDTREK UNCHARTED
    Eat Out Restaurant Relief FundNew MediaEat Out Restaurant Relief Fund
    Showmax
    Suzuki SAPenquin and Spitfire Inbound
    WoolworthsWoolworths MarketingLiving through Lockdown
    The New Generation Overall Small Agency of the Year Award
    Adclick Africa
    Digital Doorway
    FCB Durban
    Fresh AF
    Hellosquare
    Laika
    Modutech Digital
    Social Path
    The New Generation Overall Medium to Large Agency of the Year Award
    CBR Marketing Solutions
    Digitas Liquorice
    Joe Public United
    Machine
    Mark1 Media
    Penquin
    The New Generation Overall Social and Digital Corporate of the Year Award
    Bayer South AfricaBerocca®Be On Dance Challenge
    Mobile in AfricaDigital DoorwayNovember Sales Campaigns 2020
    Beiersdorf - Nivea13th Floor and Carat
    PlaystationWunderman ThompsonPlayStation The Last of Us Part II
    SmirnoffFresh AFOnToTheNext
    VodacomOgilvy SAShakeOff Summer 2020
    STUDENT AWARDS
    The New Generation Overall Student of the Year Award
    Magugu DlaminiUniversity of JohannesburgJust Treats
    Nina RoodbolStellenbosch AcademyInsight
    The New Generation Overall Student Group of the Year Award
    Team AAAA School of AdvertisingWCBS (Western Cape Blood Service)
    Team All for youAAA School of AdvertisingCommunity Keepers
    Team HHAAA School of AdvertisingWCBS (Western Cape Blood Service)
    Team Power of fourAAA School of AdvertisingCommunity Keepers
    SoilutionUniversity of JohannesburgSilver Lining Agency
    #KasiKleanUniversity of JohannesburgGrey Matter

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