Marketing & Media News

Everlytic Insights

Your customers know when you’re faking it

Cristelle Snyman

Why relevance, not reach, is the real driver of email performance

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Subscribe & Follow

Promoted

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cape Town Business Summit & Expo 2026 set to welcome thousands of entrepreneurs to the CTICC!

Cycle of Life 2 days

Advertise your job vacancies

Jobs

Area Manager Centurion
Paid Media Specialist Johannesburg
Creative Lead Pretoria
Experiential Activations and Events Project Manager Cape Town
Financial Accountant Sandton
Client Success/Account Executive Johannesburg

More jobs Submit a job Open account

New Biz Press Offices

EBM Group has opened a Biz Press Office on Bizcommunity.com!

EBM is a purpose-driven brand and retail marketing company built around one clear philosophy: Be Unsame.

View EBM Group's Biz Press Office

New appointments

Sanlam Investments Multi-Manager appoints René Basson as head of marketing

Boundless appoints Fran Luckin as global co-chief creative officer

More...Submit a person

NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buy

NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buyNielsenIQ

Safrea releases its freelance media industry 2026 Rates Report

Safrea releases its freelance media industry 2026 Rates ReportSafrea

Source:

Warc identifies 8 blockers to advertising effectiveness

Eddy Cue. Spurce: Apple.

#CannesLions2026 | Apple’s Eddy Cue is Entertainment Person of the Year

The Marketing + Media Alliance (MMA) Smarties South African winners for 2026 were announced last night. Picture: Ogilvy was awarded Best in Show for Audi TikTok Test Drive (Image supplied)

MMA Smarties South Africa 2026 winners announced

Heinz brings back the iconic glass bottle for limited time

Heinz brings back the iconic glass bottle for limited time

ABC Q1 2026 Magazines | Custom mags continued buoyancy lifts print growth

ABC Q1 2026 Magazines | Custom mags continued buoyancy lifts print growthDanette Breitenbach

A snippet from the ad. Source: YouTube.

ARB clears Wildebeest Brandewyn ad accused of promoting binge drinkingKarabo Ledwaba

ABC Q1 2026 Newspapers | A slow start as Free Newspapers steady the ship

ABC Q1 2026 Newspapers | A slow start as Free Newspapers steady the shipDanette Breitenbach

AAA School of Advertising’s Team So’ Réal made up of Zaiba Goolam (21), Joel Areington (22), and John Garside (21) recently won the South African leg of the L'Oréal Brandstorm 2026 competition (Image supplied)

AAA School of Advertising’s students qualify for Paris L'Oréal Brandstorm 2026 competition

Why creativity still matters when algorithms are marketing’s first audience

Why creativity still matters when algorithms are marketing’s first audience

Source:

TikTok’s popular microdramas shrink TV into bite‑sized chunksJessica Maddox and Krysten Stein

Source:

#AfricaMonth: The Case for Africanising AI in public relationsPhozisa Mkele

The launch commercial for the all-new Kia Tasman bakkie creates an entire world out of one problem (image supplied)

#BehindtheCampaign | Kia Tasman bakkie TVC takes up the bakkie challenge

The human paradox: The faster AI advances, the more human connection matters

The human paradox: The faster AI advances, the more human connection mattersCharne Munien, Rogerwilco

An immersive Table Mountain experience by Chaos Theory and the Millat Group has won a global event award (Image supplied)

African-led events worldclass as Table Mountain immersive experience wins global award

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Ask Africa appoints Jezile Dhlamini as its chief client partner officerASK AFRICA

South Africa will be the country in focus, pictured is stakeholders at the signing of the agreement. Source: Supplied.

Berlinale EFM names South Africa 2027 country in focus

Publicis is set to acquire LiveRamp. Source: Publicis.

Publicis Groupe to buy LiveRamp for $2.2bn

Safrea releases its freelance media industry 2026 Rates Report

Safrea releases its freelance media industry 2026 Rates Report

5 hours

Source:

Warc identifies 8 blockers to advertising effectiveness

6 hours

More news

Source:

How Netflix's new openness affects the advertising industry

Leslie Adams 18 Nov 2022

Source:

Scotland wants to crack down on alcohol advertising

18 Nov 2022

November Public Sector Leaders highlights 16 Days of Activism

November Public Sector Leaders highlights 16 Days of Activism

Topco Media 18 Nov 2022

Momentum Health's amped up event

Momentum Health's amped up event

Techsys Digital 18 Nov 2022

Source: Supplied

Black Friday to beat Xmas FMCG sales as shoppers become discount-obsessed

17 Nov 2022

Mike Sharman. Source: Supplied.

Retroviral's Mike Sharman on EMEA list of innovators

17 Nov 2022

Kantar predicts new viewing behaviours, audience targeting strategies and 'dynamic product placement'

Kantar predicts new viewing behaviours, audience targeting strategies and 'dynamic product placement'

Kantar 17 Nov 2022

Why we should continue with digital resilience despite being 'back to normal'

Why we should continue with digital resilience despite being 'back to normal'

George Senzere 17 Nov 2022

Source:

It's a chicken fight as Nando's and Pedros tussle over ads

Karabo Ledwaba 17 Nov 2022

Richard Rivett-Carnac. Source: Supplied.

SAB repositions its brand with new logo

17 Nov 2022

Carlyle to acquire international marketing agency Incubeta

Carlyle to acquire international marketing agency Incubeta

Incubeta 17 Nov 2022

Dentsu and Carat ranked number 1 in SA for business retained and gained

Dentsu and Carat ranked number 1 in SA for business retained and gained

Dentsu 17 Nov 2022

Hoorah wins Newcomer Agency of the Year and 7 more awards at the 2022 Assegai Awards

Hoorah wins Newcomer Agency of the Year and 7 more awards at the 2022 Assegai Awards

Hoorah Digital 17 Nov 2022

Source:

Uber Eats to grow 'dark' grocery store concept in SA

16 Nov 2022

Image source: Tima Miroshnichenko from

How Ster-Kinekor survived business rescue

Lara Kahn, Ryan Smith, Rainer Nowak, Leigh Lambrechts & Naledi Mbaba 16 Nov 2022

Source:

Sanef and PMI announce digital course for up and coming journalists

16 Nov 2022

Image supplied: Madelain Roscher

#BehindtheSelfie: Madelain Roscher, managing director of PR Worx

Emily Stander 16 Nov 2022

Grant Macpherson. Source: Supplied.

KFC Africa appoints Grant Macpherson as CMO

16 Nov 2022

#SnackOnThis: Marijuana delivery, tobacco bans, and human rights abuse

#SnackOnThis: Marijuana delivery, tobacco bans, and human rights abuse

16 Nov 2022

Mandisa Ntsinde. Source: Instagram.

Zkhiphani editor-in-chief Mandisa Ntsinde has died

Karabo Ledwaba 16 Nov 2022

Source:

2022 Care Awards winners announced

16 Nov 2022

Source:

Here is the #YouTubeBlack Voices Creator Class for 2023!

16 Nov 2022

Telkom hands over its video and audio streaming platform to SABC

Telkom hands over its video and audio streaming platform to SABC

16 Nov 2022

Social engineering and social media scams highlighted as major risks this Fraud Awareness Week

Social engineering and social media scams highlighted as major risks this Fraud Awareness Week

Bullion PR & Communication 16 Nov 2022

Weekend tweaks and new Garden Route Drive Show at Algoa FM

Weekend tweaks and new Garden Route Drive Show at Algoa FM

Algoa FM 16 Nov 2022

CapeTalk Small Business Awards winners announced

CapeTalk Small Business Awards winners announced

Primedia Broadcasting 16 Nov 2022

Source: Compiled by Emily Stander.

Magazines ABC Q3 2022: print publications remain critical but stable

Karabo Ledwaba 15 Nov 2022

South African PR Landscape Report 2022

South African PR Landscape Report 2022

Ornico 15 Nov 2022

Is your business prepared for the Black Friday splurge season?

Is your business prepared for the Black Friday splurge season?

Hellopeter 15 Nov 2022

Women rising above the noise hailed at annual Standard Bank Top Women Awards 2022

Women rising above the noise hailed at annual Standard Bank Top Women Awards 2022

Topco Media 15 Nov 2022

Africa news

African super app Yassir to launch its on-demand grocery delivery services in SA

African super app Yassir to launch its on-demand grocery delivery services in SA

15 Nov 2022

Vodacom hit by Ethiopia network roll-out

Vodacom hit by Ethiopia network roll-out

14 Nov 2022

Source:

Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

Source:

Levi's appoints Michelle Gass as president and CEO-in-waiting

10 Nov 2022

Let's do Biz