Is it any wonder that so many of us have been paralysed by the strobing of such an aggressively accelerated news cycle?
The minds at MIT seem to harbour this point of view. According to their research and projections, we are ahead of schedule on the whole collapsing-of-the-world-as-we-know-it scenario. Their original prediction was that society would implode by 2040. Apparently, the timeline has now accelerated.
Does this mean that everything is now doom and gloom, as the headlines would like us to think? Maybe, maybe not. The opposing view maintains that we are doing better now than ever before. You decide.
One possible explanation might be simpler than you think. It’s the internet’s fault. Seriously, think about it.
Everybody knows that traditional media is dying, largely due to the popularity of online social portals such as Twitter, Facebook, and YouTube. Traditional media such as print and network news, which includes their online portals, simply cannot compete in the arena of information dissemination anymore. In the world of real-time reporting, Twitter rules the roost.
To survive, traditional media was forced to adopt their enemies' tactics. To compete with the internet’s potent clickbait-style tactics traditional media was forced to switch from mostly factual headlines to patently sensational and alarming ones. Such headlines, like clickbait, only need to generally connect to their content to do the job of grabbing your attention. On the network front, partisan networks moved away from factual news to the opinion style reporting prevalent on social media to bolster engagement.
We, the so-called consumers, are like sheep in many ways. We are provided for while farmed and fleeced. Some among us are even marked for slaughter to feed the ambitions of the 1% who run this world. This sheep-like herd behaviour is not through any real fault of our own. We have been trained and programmed to do it since birth. Distracted and raised by media, indoctrinated by public education, we have been domesticated.
We have grown content to bleat our minds on social media and aimlessly wander the entertainment landscape while masticating grass in demographically hedged pastures provide to us by our betters. Being consumers is inherently what we have been programmed to be.
My solution is by its nature divisive. The first step is to divide your attention. Find something else to focus on, something constructive. Not necessarily a hobby, but something other than social media or whatever is on your television. I write stuff. This article ironically represents one of the things I do to channel my attention away from the subject matter of this article.
I read. Listen to audiobooks, play some games, and spend quality time with my loved ones, whether they like it or not. Sometimes I knock back a few cold ones. Simply find non-destructive ways to spend less time looking outward for signs of coming danger and begin to focus inwards for the direction and calm needed to survive the storm.
There is nothing that we can do to halt the global events that are heading our way. Therefore, it makes more sense to prepare ourselves mentally for them instead. Another truism that should be kept in mind is that 99% of what we worry about is not what gets us in the end. It’s the 1% we don’t worry about that trips us up.
The second division I suggest is to halve the impact of information assaulting us every day. In the world of media, you are a fish. Know that their debate always hides a hook. Don’t mistake this statement as an indictment on fish. Fish are not as dumb as you think they are. If hamburgers suddenly started dangling within reach quite a few of us will find ourselves yanked into the clouds. Don’t pay these headlines too much mind. They camouflage reality with alarm.
Accept that they are a permanent fixture of our media landscape and exist only to engage us. Then mitigate their impact by simply not reacting to them. Easier said than done, I know. But think of it like this. You don’t click on porn pop-ups when you are at work do you? Tap into that discipline and apply it to the alarming headlines vying for your attention.
