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Este du Plessis and Darren Cronje of Net#work BBDO, were the overall winners of the CineMARK 2005 Young Creatives Award, winning a trip to Cannes compliments of CineMARK.
This year, entrants were required to design an advertising campaign to promote CineMARK's wide range of advertising options to would-be / potential advertisers, displaying the unique advantages of reaching the target audience in the cinema environment and illustrate what a powerful tool it can be for clients wanting to communicate with the vast number of cinema-goers.