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Celebrations start today with the True Location Cup
The True Location Cup inspires and educates the industry about the power of fresh ideas, creative thinking and innovation. Starcom's Otrivin pollen count campaign exceeded all expectations!
See how a data-driven campaign can achieve incredible CTR results through utilising Vicinity’s True Location technology and 4D data targeting.
Click below for the full case study.
Otrivin Pollen Count Case Study
A special mention to the following people:
Starcom: Laurie Herron (media planner), Angela Childs (senior strategist)
Vicinity Media: Darren van der Schyff (sales director), Sabrina De Abreu (campaign manager), Chante Naidoo (data strategist)
Keep an eye out on all our platforms for next month’s winner.
Vicinity Media is Africa's first true Premium location based ad network.
- Serve it up, Cape Town! Is your padel serve as pinpoint accurate as our ad-serving tech?11 Dec 11:53
- 10 years of local excellence: A decade of true location targeting and 1st party data21 Oct 09:48
- Real-time wins: How Vicinity Media's omnichannel solution scored Lay's a 32.4% retail boost28 Aug 12:00
- WeatherTrac unleashed: Data and location precision bring Queen Modjadji’s legendary reign to life23 Aug 10:37
- Vicinity Media: How we use DOOH in our retail solution05 Jul 08:30
