The 'content is king' quote, alleged to have been made popular by Bill Gates, has seen many marketers agree that all digital marketing should ideally include some form of content plan, but it is the ‘who, what, how, when and where’ that have emerged as the crown princes and princesses of content’s regal status. Here’s how.
‘What’ you choose to publish is the crown prince of any content strategy:
ind out how to maximise the 6 C’s of content marketing for your organisation and claim royal status for your content. Talk to one of our business content development managers.