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Marketing & MediaCycle for Change campaign sets a high standard for purpose-led brand investment
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Marketing & MediaRegister for the CMO Summit, free tickets available to Biz readers
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Walter Pike, whose subject will be "Why almost everything you know about branding is wrong," will replace him. Pike argues that even the best ad agencies are totally lost in the always-on, always-connected world of new marketing.
Two additional speakers will participate in the discussion panel: Fran Luckin, ECD at Ogily, and Nikki Cockroft, CEO of Primedia Online.
The conference takes place at Southern Sun Grayston, Johannesburg, on Thursday, 21 October 2010. For more, go to http://tkbrainstorm.yolasite.com/ information or email Terry Barker at ten.asmoklet@mrotsniarbda.