During these strange times with no live sport to satiate our thirst for epic clashes, there is a new rivalry playing out in our industry between marketing teams and bottom-line focused executives...
During recessions, businesses slash marketing budgets. Digital Kungfu has launched its Go To Market Suite to help SMEs grow their total share of voice while larger competitors are falling silent...
Digital Kungfu 1 day ago
Increasing numbers of out of home (OOH) media owners entered the category, resulting over time in an explosion of digital billboards being erected across a number of major South African cities...
Brave Group is thrilled to announce its appointment as the principal advertising and creativity agency for two leading Arena Holdings dailies, The Sowetan and Business Day...
The Brave Group 2 days ago
Technology businesses that can increase customer retention and decrease churn will significantly increase their profit margins...
Digital Kungfu 3 days ago
The way organisations operate has shifted considerably in the wake of the Covid-19 outbreak. While much still seems uncertain, the key to surviving - and thriving - is based on the speed, tenacity and dexterity with which businesses need to adapt...
Keshia Patchiappen 3 days ago
Talented scholars are being challenged by AAA to demonstrate their potential to become game-changers in the advertising and marketing world...
3 days ago
The results of the 2020 South African Digital Customer Experience (CX) Report reveals that brands need to adopt new strategies to engage, acquire and retain their customers...
3 days ago
Brand South Africa annually embarks on a domestic perceptions research project to explore, probe and identify the plethora of these thoughts on 'being South African'...
Brand South Africa 1 Jul 2020
What the Covid-19 pandemic and subsequent lockdown has highlighted is the need for businesses to transform digitally. Ironically, BMi Research had embarked on a journey of organisational redesign prior to the onset of the pandemic...
This Youth Month, the country celebrated the 44th anniversary of the June 16th uprising. However, we still suffer from massive youth unemployment and not enough meaningful economic participation for young people...
UrbanSigns has combined with Tractor Outdoor to form Urbantrac - which will be run and operate exclusively under the Tractor Media umbrella...
Tractor Outdoor 1 Jul 2020
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|Johannesburg||Gold Media Lab|