South African Tourism (SA Tourism) has announced the appointment of marketing and communications agencies to assist it with building the brand both locally and internationally. 4 Feb 2020
RGBC has appointed Stratitude to promote Wixworth Gin's new "Be a classic" positioning. 22 Jan 2020
The World Organisation for Animal Health (OIE) has appointed AccuraCast to work on the launch of its Never Turn Back campaign, an initiative that is aiming to raise awareness of the deadly rinderpest virus. 22 Jan 2020
Nelson Mandela Bay Tourism (NMBT) has appointed Boomtown as its tourism marketing partner. 23 Oct 2019
Focus Online has been selected to develop and implement Zambezi Queen Collection's internationally focussed digital marketing strategy. 16 Oct 2019
Jimmy's Killer Brands has appointed Idea Hive as the digital brand storyteller and marketing strategist for the Jimmy's Killer Express franchise.
Idea Hive also takes on digital marketing solutions for Cheeeesa Mazambane, the newcomer to the Jimmy's Killer Brands' stable.
The Jimmy's Killer Express franchise launched in 2018 and Cheeeesa Mazambane is at the cusp of its launch into all nine South African provinces. 13 Sep 2019
Warner Music South Africa has appointed Flume as its digital marketing agency. 15 Aug 2019
Lorna Maseko has linked with the ranks of Tanqueray's global family, and will be seen by millions in Tanqueray's upcoming campaign set to be shot in Seville, Spain.
Follow her journey with Tanqueray on her Instagram and social media channels. 22 Jul 2019
Beauty and personal care influencer platform Beauty Bulletin has launched a new South African lifestyle influencer network, Brand Advisor. 17 Jul 2019
Standard Bank has tasked four agencies to manage its through-the-line, brand, corporation reputation and PR respectively. 19 Jun 2019
Volvo Trucks Southern Africa has appointed Demographica as its agency of record. 15 Apr 2019
Marriott International and Manchester United have entered a multi-year marketing partnership, thus enabling 120 million members of the Marriott Bonvoy travel programme exclusive opportunities for Manchester United soccer experiences. 21 Feb 2019
Luxury oak company Oakmasters has appointed digital agency Return to handle its PPC campaigns.
In working with Return, Oakmasters wants to maximise Return On Investment (ROI) via high-quality, persuasive ads that are precision-targeted to the right audience. 10 Oct 2018
Ninety9cents (99c) in Cape Town recently added four new accounts to its portfolio. 18 May 2018
Avatar will be managing H&M's first locally produced campaign, which will span ATL, digital, social, BTL, and PR.
Avatar is the largest black-owned and black managed full-service agency in South Africa. 11 May 2018
WPP has been appointed to provide BP with marketing communication services for its corporate, fuels, and Castrol businesses worldwide. 10 May 2018
Mustard Seed has appointed Magnetic Storm to present the Greenacres AW18 fashion show. 26 Apr 2018
Ogilvy Cape Town has won the digital side of the Mondelez Gum portfolio.Ogilvy will manage the digital work of Clorets, Stimorol, Dentyne, and Chappies. 15 Mar 2018
M&N Brands has acquired Mela Events.
The acquisition increases M&N Brands' consolidated revenue to over R150m and opens up the eventing space for Mela Events.
Earlier this year, M&N Brands concluded an equity swap with M&C Saatchi's SA agency network and Avatar, Esihlahleni Women's Empowerment NPC, and a soon-to-be-launched PR agency Bozza. 11 Dec 2017
Aquellé has selected Conversion Lab to run its social media and to help amplify its event sponsorships digitally.
Conversation Lab will also be tasked with creating digital excitement for Aquellé's sponsorships which include the Aquellé Midmar mile, Aquellé Ocean Racing Series and Aquellé Tour Durban. 17 Nov 2017
Conversation Lab Cape Town has been appointed by Exact, which adds to its recent wins with Markham and Fabiani.
Conversion Lab is to drive Exact's digital and social presence by managing a full range of digital activity that includes website optimisation for the launch of its new e-commerce website and management and development of all content across a range of social media platforms.
All work will be handled at Conversion Lab Cape Town office. 17 Nov 2017
Cadac has partnered with Interface Digital to strengthen its opportunity of becoming one of South Africa's most recognised outdoor brands.
Interface Digital and Cadac first partnered together in July 2017 to create social media campaigns that aimed at National Braai Day.
The initial partnership garnered success after campaigns outperformed engagement targets by over 200%. 27 Oct 2017
After launching 18 months ago, Watson Ferguson has secured 20 clients. 26 Sep 2017
Boomtown has been tasked with expanding Bronx Woman's brand and introducing it to a wider audience while increasing the South African footwear brand's footprint in the fashion market.
Boomtown's initial campaign for Bronx Woman centres around the personalities of women who bear the same names as the styles in the AW17 collection. 8 Jun 2017
Konica Minolta South Africa has partnered with House of Brave in an effort to reach the local labelling and packaging industries with its printing technology. 6 Jun 2017
Market research agency, Columinate has acquired a three-year contract with broadcaster, Multichoice. 1 Jun 2017
Norwegian Airlines has named Adelphoi Music as its official music partner. 19 May 2017
Jeep Team South Africa has appointed Sartori as brand managers on its marketing management team. 5 Apr 2017
Advertising and Marketing Independent Network Worldwide has selected Stratitude as its South African member. 5 Apr 2017
Old Mutual has named Publicis Communications as the new lead marketing agency for its business in South Africa and the rest of Africa.
The agency will be responsible for managing Old Mutual's brand strategy, above and below-the-line marketing, production and digital creative for all its collective campaigns. 27 Mar 2017
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