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#SAFilmReel October 2016: Graeme Jenner picks Paul Ward's 'The Wild Way Home'
Jenner says "Parkour. What’s that about anyway? Wandering about on rooftops, jumping over stuff, staring meaningfully from precarious ledges. I guess it must be hip and funky to the youth of today because it seems like it features in quite a few ads lately. That said, it takes a pretty good director to make an ad about that well-trodden subject matter that is very very watchable. Nicely shot, very well edited, great voice-over - All round good job then Paul Ward, well done."
Special mentions for the month also went to:
I Love Insurance for Virgin Insurance by Greg Rom of Gentlemen Films
Mr Madumane for Sanlam by Kyle Lewis of Arcade Content
Kiss for Mnet by PHI
Heroic Tales for Montego by Fausto Becatti of Bioscope Films
For more information, visit https://ididtht.com/.