Castle Lager | Bizcommunity

Castle Lager | Bizcommunity

News

On Heritage Day, 24 September, Castle Lager and Big Save will host the World’s Biggest Braai. The campaign for the event launched recently at a humble bus stop in Soweto with a billboard with a built-in braai, the “Grillboard” (Image supplied)

OOH

Castle Lager's Grillboard invitation to the World’s biggest braai

24 Jun 2025

Castle Lager Boktown is back in 2025

Sport

Castle Lager Boktown is back in 2025

24 Jun 2025

Effie announces 2024 Global Effie Index, unveiling the world’s Most Effective Marketers

Marketing

Effie announces 2024 Global Effie Index, unveiling the world’s Most Effective Marketers

Issued by Association for Communication and Advertising 12 Jun 2025

EXCLUSIVE: Levergy appoints new managing director

Sponsorship

EXCLUSIVE: Levergy appoints new managing director

6 May 2025

Gen Alpha are shaping the next frontier of packaging design

Packaging

Gen Alpha are shaping the next frontier of packaging design

Vanessa Bosman 8 Apr 2025

IMC Conference

BBC’s first ever chief brand officer to present in-person keynote at Nedbank IMC

Issued by IMC Conference 8 Apr 2025

Cheslin Kolbe named SA Rugby Men’s Player of the Year 2024

Sport

Cheslin Kolbe named SA Rugby Men’s Player of the Year 2024

14 Mar 2025

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Marketing & Media

Ogilvy SA announced regional Creative Agency of The Year at The One Show 2024

Issued by Ogilvy South Africa 5 Feb 2025

Castle Lager and Play Braamfontein partner to reopen Kitchener’s Carvery Bar

Food & Wine

Castle Lager and Play Braamfontein partner to reopen Kitchener’s Carvery Bar

30 Jan 2025

#BizTrends: Ann Nurock – It’s time to embrace the transformative power of emotion

Advertising

#BizTrends: Ann Nurock – It’s time to embrace the transformative power of emotion

Ann Nurock 27 Jan 2025

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Advertising

EXCLUSIVE: Creativity and effectiveness: Ogilvy's perfect yin and yang

Danette Breitenbach 8 Jan 2025

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

Marketing & Media

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

4 Dec 2024

South African beer brewers rise to the occasion

Food & bev. services

South African beer brewers rise to the occasion

4 Dec 2024

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Marketing

Ogilvy leads Assegai Awards with 46 wins across 10 clients

Issued by Ogilvy South Africa 28 Nov 2024

Promise won the coveted Prestigious Umpetha trophy for The Vluit Project campaign, developed for AfriSam (Image supplied)

Advertising

All the 2024 Pendoring winners: Promise’s Vluit Project wins Pendoring Umpetha

25 Nov 2024

Ogilvy’s the most awarded and most effective agency at Effies 2024

Advertising

Ogilvy’s the most awarded and most effective agency at Effies 2024

Issued by Ogilvy South Africa 6 Nov 2024

Castle Lager's sponsorship translated into returns of over R8.2m in advertising value from logos, signage, and media mentions from the Rugby Championship game match between the Springboks and Argentina (Image supplied)

Sponsorship

Brands score big in Kaizer Chiefs and Springboks sponsorships

29 Oct 2024

The winners were announced on Thursday night. Source: Supplied.

Marketing

Effie Awards SA: Halo and Pineapple's bold campaign claims Grand Effie, Ogilvy takes home 10 Effie Awards

25 Oct 2024

Source: © Gallo Images Joe Public is the Loeries Awards Agency of the Year

Loeries Creative Week

#Loeries All the winners, Agency of the Year is Joe Public

11 Oct 2024

The 2024 New Generation Awards took place recently on Thursday 26 September in Sandton (Image supplied)

Digital

SA Rugby steals the show at the 2024 New Generation Awards

1 Oct 2024

SA Rugby warns fans of ticket scammers

Sport

SA Rugby warns fans of ticket scammers

12 Sep 2024

Image supplied.

Digital

All the New Generation Awards 2024 finalists

30 Aug 2024

Crafting memorable experiences: Effective branded merchandise strategies for events

Events & Conferencing

Crafting memorable experiences: Effective branded merchandise strategies for events

Issued by Tradeway 28 Aug 2024

SA's beverage industry shows a thirst for growth and innovation

Food & bev. services

SA's beverage industry shows a thirst for growth and innovation

Brendan Grundlingh 28 Aug 2024

2024 Effie Awards South Africa Grand Jury announced

Advertising

2024 Effie Awards South Africa Grand Jury announced

Issued by Association for Communication and Advertising 12 Aug 2024

South Africans are choosing to wine and dine earlier in the evening

Research

South Africans are choosing to wine and dine earlier in the evening

31 Jul 2024

The ‘sober curious’ movement sees the rise of non-alcoholic beer

Trends

The ‘sober curious’ movement sees the rise of non-alcoholic beer

Zoleka Lisa 1 Aug 2024

Branding

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Branding

Castle Lager, Africa's most valuable beer, shows 22% growth in brand value

Jeremy Sampson 31 Jul 2024

Source: © SA Rugby Saru has backed the SABC’s suspension of coverage of Springbok matches

TV

Sports broadcasting rights challenge ends Springbok matches on SABC

12 Jul 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

Siya Kolisi to retain Springbok captaincy

Sport

Siya Kolisi to retain Springbok captaincy

27 Jun 2024

Branding

Brand South Africa's Today I woke up in South Africa most loved campaign in SA's 30 years

Danette Breitenbach 13 Jun 2024

Springbok alignment camp kicks off in Cape Town

Sport

Springbok alignment camp kicks off in Cape Town

22 May 2024

Source: © Provoke Media Magna Carta Reputation Management Consultants' media relief fund campaign for MTN and Sanef won the 2024 Sabre African Awards' Platinum Sabre for Best in Show

PR & Communications

2024 Sabre African Awards: SA's Magna Carta wins Best in Show Platinum Sabre, Nigeria's Chain Reactions wins most Awards

20 May 2024

iProspect dentsu South Africa triumphs at South Africa Smarties Gala Awards Ceremony

Marketing

iProspect dentsu South Africa triumphs at South Africa Smarties Gala Awards Ceremony

Issued by Dentsu 18 Apr 2024

Source: © Provoke Media The 2024 EMEA Sabre Award winners have been announced

PR & Communications

Sabre EMEA 2024 Awards: Razor PR, Retroviral top SA agencies

Danette Breitenbach 18 Apr 2024

Ogilvy leads creative rankings at International Clio Awards 2024

Advertising

Ogilvy leads creative rankings at International Clio Awards 2024

Issued by Ogilvy South Africa 16 Apr 2024

Source: © Modern Marketing Kalay Maistry and Dustin Chick, Razor PR, Nevashnee Naicker, Anglo American, and Ryan Woor, M&C Saatchi Talk at the 2023 Sabre EMEA Awards

PR & Communications

Multiple Sabre Awards for SA PR agencies, with five awards for Razor PR

15 Apr 2024

Image supplied. Yonder claimed the coveted title of Agency of the Year at the MMA Sa Smarties Awards last night

Marketing

Pep, Yonder and Flow Communications take top spots at MMA SA Smarties Awards

12 Apr 2024

Source: © PHD Media The MMA Smarties 2023 finalists have been announced

Marketing

MMA Smarties 2023 finalists announced

5 Apr 2024

Image supplied. The IAB South Africa Bookmark Awards has announced its 2024 jury panels with nine panels this year

Digital

IAB Bookmark Awards announces 2024 jury panels

28 Mar 2024

Doug Place has won marketer of the year. Source: Supplied.

Marketing

Nando's CMO Doug Place crowned 2024 MAA Marketer of the Year

27 Mar 2024

7 South African PR agencies on Provoke Media 2024 EMEA campaign shortlist

PR & Communications

7 South African PR agencies on Provoke Media 2024 EMEA campaign shortlist

Danette Breitenbach 27 Mar 2024

#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep

#OrchidsandOnions

#OrchidsandOnions: KFC embedded in SA culture, Eskom's social media misstep

Brendan Seery 27 Feb 2024

Sip, savour, and save! City Lodge Hotels extends 4-for-3 Bucket Deal on select bevvies

Tourism

Sip, savour, and save! City Lodge Hotels extends 4-for-3 Bucket Deal on select bevvies

Issued by City Lodge Hotels 8 Feb 2024

#OrchidsandOnions: Castle Lager gets surprise ROI on sponsoring Bafana Bafana

#OrchidsandOnions

#OrchidsandOnions: Castle Lager gets surprise ROI on sponsoring Bafana Bafana

Brendan Seery 5 Feb 2024

Image supplied. , Castle Lager, the national beer of Bafana Bafana, has launched an Afcon campaign with AI, to reward South African fans for the nation's every corner and shot on goal

Promotions & Activations

Castle Lager’s AI #TheBackUpSquad backs Bafana Bafana, rewards fans

16 Jan 2024

Castle Lager officially kicks off the nation's Festive Season with Taste of Victory

Promotions & Activations

Castle Lager officially kicks off the nation's Festive Season with Taste of Victory

13 Dec 2023