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    As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse
    The rise of the new maestros: The challenger brands 
    Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards
    Effie Awards SA and Ipsos webinar to share key insights on winning campaigns
    Image supplied. Brent Collinicos, general manager, Apollo Brands at the opening of Under Armour's first icon store in Sandton City, Sandton, Gauteng
    Under Armour, challenger brand, shows up, launches icon brand house in Sandton City 
    Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner
    Creating a “magic middle”, not a “them and us” of brand vs performance 
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    #30YearsOfFreedom features on Nasdaq billboard
    Generations lied but we can still play New Horizons to ensure others live the dream
    Generations lied but we can still play New Horizons to ensure others live the dream 
    South Africa shines in the global 2024 Kantar Creative Effectiveness Awards
    South Africa shines in the global 2024 Kantar Creative Effectiveness Awards 
    Image supplied. Vodacom’s new ad celebrates 30 years of the company and a" wonderful world" for South Africa
    #BehindtheCampaign: #VodacomTurns30, celebrates 30 years of a "wonderful" South Africa
    Cannes Lions will partner with the Black Network again. Source: Cannes Lions.
    Cannes Lions and The Black Network launch Black Out 2024
    Source: © 123rf WPP remains on track to return to growth in the balance of the year, despite Q1 2024 losses
    WPP on track to return to growth in the balance of the year despite Q1 losses
    Bombay Sapphire's ‘Saw This Made This’ local campaign
    Bombay Sapphire's ‘Saw This Made This’ local campaign 
    Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards
    Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

    4 hours

    Image supplied. Brent Collinicos, general manager, Apollo Brands at the opening of Under Armour's first icon store in Sandton City, Sandton, Gauteng
    Under Armour, challenger brand, shows up, launches icon brand house in Sandton City

    By Danette Breitenbach 1 day

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    #Loeries2020: "By thinking creatively we can create moments of connection and delight" - Katherina Tudball

      5 Oct 2020

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      2 Oct 2020

    58th edition of D&AD Annual will be digital and free of charge
    58th edition of D&AD Annual will be digital and free of charge

    2 Oct 2020

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    #Loeries2020: "Intimacy is the algorithm of creativity" - Swati Bhattacharya

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    Dentsu Aegis Network rebrands to dentsu

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    Global finalists for Young Guns 18 announced

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    Don't take AdTech claims at face value

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    Creativity. Maybe Kanye isn't crazy

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    The rights package is wrong

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    Meet the SME Heroes: No use crying over spilt milk - how one local business was able to reach new markets during lockdown

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    #OrchidsandOnions: Kreepy Krauly cleans up

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    McDonald’s and Wimpy ended up releasing the same advert.
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      29 Sep 2020

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    Team Red go for gold at New Gen Awards

    Ogilvy South Africa  29 Sep 2020

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    Winners of the 2020 New Generation Social & Digital Media Awards announced

    28 Sep 2020

    Harnessing creativity and resetting in the "new normal"
    Harnessing creativity and resetting in the "new normal"

    , MediaHeads 360  28 Sep 2020

    OFYT launches new TVC for Kia and showcases the power to suprise
    OFYT launches new TVC for Kia and showcases the power to suprise

    Old Friends Young Talent (OFyt)  28 Sep 2020

    Image source: .
    Global Ad Trends - Brands will spend $59bn on e-commerce advertising this year

    25 Sep 2020

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    Black community targeted ad campaigns must be awarded to ad agencies that understand that market

      25 Sep 2020

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    The Pendoring Awards announces jury and extends deadline

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    D&AD announces 2020 Future Impact Pencil winners

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    #OrchidsandOnions: Making heroes possible

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    Gerety Awards 2020 shortlist: SA's FCB, Havas, LifeDesign and VMLY&R all make the cut
    Gerety Awards 2020 shortlist: SA's FCB, Havas, LifeDesign and VMLY&R all make the cut

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    Getty
    PRC report delivers insights on food and grocery retailing

     2 Oct 2020

    58th edition of D&AD Annual will be digital and free of charge
    58th edition of D&AD Annual will be digital and free of charge

    2 Oct 2020

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    #Loeries2020: "Intimacy is the algorithm of creativity" - Swati Bhattacharya

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    Global finalists for Young Guns 18 announced

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    Don't take AdTech claims at face value

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    Creativity. Maybe Kanye isn't crazy
    Creativity. Maybe Kanye isn't crazy

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    The rights package is wrong

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    Meet the SME Heroes: No use crying over spilt milk - how one local business was able to reach new markets during lockdown

     30 Sep 2020

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    #OrchidsandOnions: Kreepy Krauly cleans up

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    McDonald’s and Wimpy ended up releasing the same advert.
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     29 Sep 2020

    Team Red go for gold at New Gen Awards
    Team Red go for gold at New Gen Awards

     29 Sep 2020

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    Winners of the 2020 New Generation Social & Digital Media Awards announced

    28 Sep 2020

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    Harnessing creativity and resetting in the "new normal"

    ,  28 Sep 2020

    OFYT launches new TVC for Kia and showcases the power to suprise
    OFYT launches new TVC for Kia and showcases the power to suprise

     28 Sep 2020

    Image source: .
    Global Ad Trends - Brands will spend $59bn on e-commerce advertising this year

    25 Sep 2020

    Photo by from .
    Black community targeted ad campaigns must be awarded to ad agencies that understand that market

     25 Sep 2020

    The Pendoring Awards announces jury and extends deadline
    The Pendoring Awards announces jury and extends deadline

    25 Sep 2020

    D&AD announces 2020 Future Impact Pencil winners
    D&AD announces 2020 Future Impact Pencil winners

    25 Sep 2020

    Photo by from .
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    23 Sep 2020

    Look and please do touch!
    Look and please do touch!

     23 Sep 2020

    #OrchidsandOnions: Making heroes possible
    #OrchidsandOnions: Making heroes possible

     22 Sep 2020

    Photo by on .
    We are still a nation at war with ourselves, even if we don't like to admit it

     22 Sep 2020

    Image source: .
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     22 Sep 2020

    Husqvarna and Tendai 'The Beast' Mtawarira offer empowering message of resilience
    Husqvarna and Tendai 'The Beast' Mtawarira offer empowering message of resilience

    Husqvarna South Africa 21 Sep 2020

    Basa appoints 2 new directors
    Basa appoints 2 new directors

     21 Sep 2020

    Gerety Awards 2020 shortlist: SA's FCB, Havas, LifeDesign and VMLY&R all make the cut
    Gerety Awards 2020 shortlist: SA's FCB, Havas, LifeDesign and VMLY&R all make the cut

    21 Sep 2020

    Activate the archive and let the content breathe
    Activate the archive and let the content breathe

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     18 Sep 2020

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    Turbulence Studios - Animation wizards specialising in public health and educational campaigns

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    Local is lekker! East Coast Radio helps local businesses drive traffic to their stores

     18 Sep 2020

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    #VMLYRTheEdge: The time to be more inclusive is now

     17 Sep 2020

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    #VMLYRTheEdge: Things to consider when looking to expand to African markets

     16 Sep 2020

    Smart Media doubles the power of in-store digital media
    Smart Media doubles the power of in-store digital media

     16 Sep 2020

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    Challenger Type - The Missionary

     16 Sep 2020

    Do non-members of the Advertising Regulatory Board have to comply with its code?
    Do non-members of the Advertising Regulatory Board have to comply with its code?

     15 Sep 2020

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    #OrchidsandOnions: Juju's marketing genius

     15 Sep 2020

    Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa
    Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa

     15 Sep 2020

    Show more

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