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Consistency in voting in the three most contested metros
With feelings of unsatisfactory choices for political parties in 2016, did South Africans vote the same again? 2 Nov 2021 Read more

Ipsos wins Radio Audience Measurement Survey contract in South Africa
The Broadcast Research Council (BRC) of South Africa has awarded Ipsos the contract to perform the official radio research in South Africa for the next five years. 3 May 2021 Read more

Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa
Ipsos announces the launch of Creative|Spark, its new online solution to evaluate video creative in South Africa, which enables faster, better creative decisions to deliver business impact. 15 Sep 2020 Read more

Advertising in a time of crisis. What we've learnt so far...
As we emerge from lockdown, it's unlikely that we will resume pre-2020 behaviours, and the full impact that this has on advertising and brands continues to evolve. 19 Jun 2020 Read more

Ipsos poll: Online South Africans have more confidence in government than in business
A majority of online South Africans are confident that the national government is effectively addressing the threat posed by the spread of the coronavirus, even as lockdowns and closures force millions to isolate themselves. They also expressed their confidence in international institutions in handling the crisis. 7 Apr 2020 Read more


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