Seven wins for Cape Town in TripAdvisor Awards

A string of fresh accolades have been won by the Mother City, as it prepares for the 2010 FIFA World Cup. Cape Town has won seven TripAdvisor Awards, reinforcing its status as one of Africa's top tourist destinations.

Hot on the heels of an accolade from Askmen.com (Cape Town was ranked sixth in its Top 29 Cities for Men 2010); Cape Town has been commended with seven TripAdvisor Awards. TripAdvisor is a user-generated site that allows travellers to rate tourism experiences.

Cape Town Tourism CEO, Mariette du Toit-Helmbold said: "Online opinion is certainly one of the toughest review trenches, so these awards are truly the ultimate testimony to public favour and a sure endorsement for visitors to the 2010 FIFA World Cup to include Cape Town on their itinerary."

Independent, user-generated travel information

TripAdvisor is the world's largest travel review site and is a source of independent, user-generated travel information on the tourism landscape.

In the TripAdvisor Traveller's Choice Awards for 2010 Cape Town has been named:

25th in the 25 Best Destinations in the World
1st in the Top 25 Destinations in Africa category
6th in the Top 25 Destinations in the World chosen by Europeans
6th in the Top 10 Beach & Sun Destinations in Africa
2nd in the Top 10 Culture & Sightseeing Destinations in Africa
4th in the Top 10 Outdoor & Adventure Destinations in Africa;
2nd in the Top 10 Food & Wine Destinations in the World.

Said Du-Toit Helmbold: "TripAdvisor is a trusted source of information worldwide and for Cape Town to have won seven awards from its stable, a mere 37 days before kick-off of the 2010 FIFA World Cup, is phenomenal."