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Trend contributors
Graeme Codrington, futurist at TomorrowToday Global, explains why 2017 will be a memorable year and why 2016 will remain with us for a while...
Dion Chang's top six trends for 2017 include artificial intelligence, after hours retail experiences, and the art of being woke...
This year sees not only the disruption, but total destruction of our comfort zones in media, warns Graham Deneys, strategy director at Carat...
I've attended many, many conferences over the past year, and quite literally hundreds if I think back over my decade in the online marketing and media space. Funny then that the event messaging that's stuck with me most has been from a few of the most recent workshops I've attended, with a handful of insights set to impact the year ahead...
Lebo Madiba, managing director of PR Powerhouse looks at the trends shaping communications this year...
#BizTrends2017: Top six trends for this year
Dion Chang's top six trends for 2017 include artificial intelligence, after hours retail experiences, and the art of being woke...
By Dion Chang and Raleen Bagg 7 hours ago
#BizTrends2017: Talk left, walk right - the anti-establishment era
Lebo Madiba, managing director of PR Powerhouse looks at the trends shaping communications this year...
By Lebo Madiba 7 hours ago
#BizTrends2017: Future proofing your brand for 2017
How smart marketers survived 2016 to position themselves for success in 2017, according to Nicole Shapiro, associate director at Added Value…
Nicole Shapiro 2 hours ago
#BizTrends2017: Is education's future online?
Remember when The New York Times declared 2012 the Year of the MOOC (Massive Open Online Course)...?
GetSmarter 3 hours ago
#BizTrends2017: Stop driving customers away with poor marketing automation
Between 56% and 85% of a consumer's purchase cycle occurs digitally, writes Nick Orton, CEO at Grapevine...
Nick Orton 4 hours ago
#BizTrends2017: Audiences have increased control on digital platforms
Bizcommunity.com interviewed Madré Roothman, digital strategist at Hellocomputer on digital trends for 2017...
Madré Roothman 5 hours ago
#BizTrends2017: The youth market want it all now
In 2017, it's going to be harder than ever to grab the attention of the youth market and keep it - Khethi Ngwenya, owner and managing director of SchoolMedia, weighs in...
Khethi Ngwenya 5 hours ago
#BizTrends2017: Fashion disruption
Disruptive dynamics, disregard for convention, customisable brands and the rise of the 'nodel' are a few of the fashion trends we can look forward to experiencing this year. Jackie Burger, salonniere of www.salon58.co.za and editor-at-large, unpacks these trends and more.
Jackie Burger 5 hours ago
#BizTrends2017: SA's mobile survey future
"You can't NOT understand technology and expect to succeed as an entrepreneur. You simply can't ignore mobile as the go-to technology in mobile-first Africa, especially when it comes to mobile research," says Amien Ahmed, director of public affairs at Kantar Public SA. Here's why the mobile research trend is set to grow by leaps and bounds in 2017...
Leigh Andrews 6 hours ago
#BizTrends2017: Real time and real people, living real lives will count in 2017
Get real on social media and online media, says Deseré Orrill, co-Founder Ole! Media Group and managing director of HoneyKome...
Deseré Orrill 6 hours ago
#BizTrends2017: Agencies need to observe, respond to marketers' changing needs
There is ever-increasing pressure on marketers globally to run 'efficient and effective' campaigns that deliver immediate marketing ROI, says veteran adman John Little, regional managing partner of The Observatory International...
John Little 6 hours ago
#BizTrends2017: The evolution of the strategic advisor in communications
The shift in the role of business communications within the organisation has been dramatic, says Daniel Munslow, strategic communicator and brand consultant...
Daniel Munslow 7 hours ago
#BizTrends2017: We need to make more interesting advertising
In a world where videos of cats and pimples get more hits online than your ad, how do you make your advertising interesting, asks Adrian Miller, ECD of +27 Advertising...
Adrian Miller 7 hours ago
#BizTrends2017: Digital Out of Home rejuvenates the market
The Out of Home media environment has shown consistent growth, with digital OOH leading a rejuvenation of the industry, reports Jacques du Preez, CEO of Provantage Media Group...
Jacques du Preez 7 hours ago
#BizTrends2017: Three things will drive broadcast innovation
Broadcasters that embrace these three key opportunities have a great future, says Colin Cullis of Business Unusual on The Money Show...
Colin Cullis 7 hours ago
#BizTrends2017: Instant gratification is not limited to information
David Drew, chief commercial officer of Boxmore Packaging, writes about how 3D printing is revolutionising the FMCG industry...
David Drew 7 hours ago