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Re-engaging and reimagining the SA sponsorship industry

The statement "we are not having fun together right now" really describes the current reality in the leisure activities, sport, entertainment and live events space...

By Judith Mugeni 14 Jan 2021

Meltwater becomes title partner of Champions Chess Tour and appoints Magnus Carlsen as global brand ambassador

Meltwater will be the title partner for Play Magnus Group's Champions Chess Tour. With this agreement, Meltwater also becomes a partner for Magnus Carlsen, four-time world chess champion...

Issued by Meltwater 5 Jan 2021

It's the year 2030

A successful vaccination programme has helped restore the planet to relative normality. But the pandemic's mark on the worlds of sport and entertainment has left an unmistakable legacy. It wasn't that Covid-19 was a game changer, though. More that it was an accelerant, a terrible fuel to a rocket whose destination was already set...

Issued by Levergy 18 Dec 2020

#BestofBiz 2020: Marketing & Media

We've compiled our annual #BestofBiz 2020 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views...

14 Dec 2020

Basa and RMB close Scale-Up Programme with wrap event

Business and Arts South Africa NPC (Basa), in partnership with Rand Merchant Bank (RMB), concluded their three-year stint as co-collaborators of the Scale-Up Programme with a wrap event reflective of this year's sleek and slimline approach...

Issued by Business and Arts South Africa 10 Dec 2020

366 Group signs historic partnership with South Africa's Openfield Marketing

366 Group is delighted to announce a strategic partnership with Openfield Marketing, South Africa's leading management agency, that will see both companies working closely on cricket and commercial opportunities around the world...

Issued by Openfield 10 Dec 2020

BASA Awards 2020 finalists announced

The 23rd Annual BASA Awards, partnered by Hollard, are once again shining a spotlight on indelible business and arts partnerships in seven categories...

Issued by Business and Arts South Africa 29 Oct 2020

Bizcommunity and NSP Consultants congratulate BizListing winners!

Congratulations to the SME companies who have won full-page BizListing entries in Bizcommunity's business directory...

Issued by Bizcommunity.com 26 Oct 2020

BASA BoardBank is back

Business and Arts South Africa NPC (BASA) is reintroducing BoardBank, a programme that connects creative organisations with skilled professionals who have the potential to become board members...

Issued by Business and Arts South Africa 21 Oct 2020

The rights package is wrong

As a part of Levergy's ongoing 'Lessons from Lockdown' series we analyse how the lockdown has exposed the antiquated way many sponsorships are packaged and sold...

Issued by Levergy 30 Sep 2020

Call for entries to first-ever online Basa Awards now open

Entries to the 2020 Business and Arts South Africa (Basa) Awards, held in partnership with Hollard, are now open...

Issued by Business and Arts South Africa 1 Sep 2020

Insightopedia: The value of sponsorship

Sponsorship, like most marketing activities, should derive commercial value to the sponsor...

Issued by Openfield 25 Aug 2020

Wunderman Thompson launches Prism Sport + Entertainment in South Africa

Wunderman Thompson is making a strategic bet on growth in sponsorship with the launch of a new unit of Prism Sport + Entertainment...

Issued by Wunderman Thompson 19 Aug 2020

First-ever online Basa Awards partnered by Hollard

Business and Arts South Africa (Basa), in partnership with Hollard, is calling for entries for its 2020 Awards. The move to an entirely digital platform for the first time ever this year...

Issued by Hollard 14 Aug 2020

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