Marketing Research in South Africa

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TV Media Research Analyst Johannesburg
Market Researcher George

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Nielsen Sports SA appoints Duncan Stead as business development and client services lead

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Andani.Africa spotlights the success of the leading contemporary African art fair, FNB Art JoburgAndani.Africa

Padel in SA: The next big thing or just another ‘elite thing’?BrandMapp

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Joe Public Joe Public Cape Town and Uber Black unveil new campaign: ‘So good you’ll find a reason’

1 hour

Rand Show Rand Show 2025: The ultimate destination for both visitors and exhibitors

1 hour

Brave Group Forge By Brave built to democratise marketing

1 hour

Howard Audio A busy month at Howard Audio – Loerie wins and festive preparations!

1 hour

VoiceArchive The surprising revolution of voiceover: How hybrid voiceovers keep brands authentic in new markets

2 hours

AFDA Afda film Warm on a hot winning streak

3 hours

Aware.org Q&A: Mokebe Thulo on Building a Better Tomorrow with Aware.org

23 hours

Rogerwilco Rogerwilco achieves B Corp certification

1 day

Vicinity Media 10 years of local excellence: A decade of true location targeting and 1st party data

1 day

Gagasi FM Gagasi FM and Hollywood Foundation transform Mcushwa High School with new ablution facilities

1 day

GeSkenk GeSkenk writes brighter futures with CorrectBook partnership

3 days

Joe Public Joe Public named Agency of the Year at The Loerie Awards 2024

3 days

Biased media coverage costs Africa $4.2bn on debt servicing

15 Oct 2024

Threefold TGI innovations put the spotlight on the humans in and behind the data

Ask Afrika 10 Oct 2024

Is in-house research holding back African radio evolution?

9 Oct 2024

Source: © 123rf There is evidence of a strong trend of strategic creativity being the magic ingredient

Today’s Holy Grail: Strategic creativity

8 Oct 2024

Mid-year Consumer Outlook for South Africa shows ‘financial polarisation’ between consumers

NIQ and GfK – an NIQ Company 8 Oct 2024

Human8 announces appointment of Peter Teachman as chief operating officer

Human8 2 Oct 2024

Warc 2024 Report: 3 key strategies marketing leaders need to know in 2024

1 Oct 2024

Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

Human8 20 Sep 2024

Ask Afrika founder, Andrea Rademeyer chairs ESOMAR Congress, a first for Africa

19 Sep 2024

SA consumers getting relief from less load shedding but still taking strain from higher prices

NIQ and GfK – an NIQ Company 18 Sep 2024

NIQ South Africa to spotlight creativity and brand storytelling at Marketing Café

NIQ and GfK – an NIQ Company 17 Sep 2024

Verve recruits 4, expanding Johannesburg centre of research excellence

VERVE 13 Sep 2024

Latest jobs

TV Media Research Analyst	Johannesburg	Embark Recruitment	11 Oct
Market Researcher	George	Badger Holdings	26 Sep
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Andani.Africa spotlights the success of the leading contemporary African art fair, FNB Art Joburg

Andani.Africa 18 Oct 2024

Padel in SA: The next big thing or just another ‘elite thing’?

BrandMapp 18 Oct 2024

Biased media coverage costs Africa $4.2bn on debt servicing

15 Oct 2024

Threefold TGI innovations put the spotlight on the humans in and behind the data

Ask Afrika 10 Oct 2024

Is in-house research holding back African radio evolution?

9 Oct 2024

Today’s Holy Grail: Strategic creativity

8 Oct 2024

Mid-year Consumer Outlook for South Africa shows ‘financial polarisation’ between consumers

NIQ and GfK – an NIQ Company 8 Oct 2024

Human8 announces appointment of Peter Teachman as chief operating officer

Human8 2 Oct 2024

Warc 2024 Report: 3 key strategies marketing leaders need to know in 2024

1 Oct 2024

Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

Human8 20 Sep 2024

Ask Afrika founder, Andrea Rademeyer chairs ESOMAR Congress, a first for Africa

19 Sep 2024

SA consumers getting relief from less load shedding but still taking strain from higher prices

NIQ and GfK – an NIQ Company 18 Sep 2024

NIQ South Africa to spotlight creativity and brand storytelling at Marketing Café

NIQ and GfK – an NIQ Company 17 Sep 2024

Verve recruits 4, expanding Johannesburg centre of research excellence

VERVE 13 Sep 2024

The battle of the marketplaces will shape the future of omnichannel retail in South Africa

NIQ and GfK – an NIQ Company 12 Sep 2024

Source: © 123rf Warc research found that while 71% of marketers agreed that their business was ambitious about delivering creative excellence, only 37% of respondents felt their business had the right capabilities to deliver ground-breaking ideas

Warc: Gap between ambition and ability a hurdle to creative effectiveness

11 Sep 2024

2024 Nielsen Sports SA Trends: Dricus du Plessis vs Israel Adesanya title defence viewership up 1033%

10 Sep 2024

Fitness apps are transforming health and wellness in South Africa

KLA 10 Sep 2024

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

Kantar 5 Sep 2024

South African fast food market’s taste for technology driving growth

Insight Survey 4 Sep 2024

2024 Customer Experience Report: Key insights on SA businesses and consumer interactions

Rogerwilco 3 Sep 2024

Kantar appoints new chief commercial officer, Middle East and Africa

Kantar 2 Sep 2024

Discovery takes first 2 places on Ask Afrika Orange Index winners podium

Ask Afrika 29 Aug 2024

Cold and iced coffee trending in the South African market

Insight Survey 28 Aug 2024

Synthetic data: The AI revolution you didn't see coming

Alexander Brand, Rogerwilco 27 Aug 2024

Source: © 123rf The 10 most banned apps in the world, with Facebook the number one most banned app globally

Top 10 most banned apps globally - Facebook at no1

26 Aug 2024

Who will be the leading CX brands in the 2024/5 Ask Afrika Orange Index?

Ask Afrika 23 Aug 2024

Source: © 123rf The Broadcast Research Council of South Africa (BRC) has confirmed a comprehensive update to its television and radio audience measurement programmes after an independent review showed the weighting efficiency of the last TV Establishment Survey (ES) was too low

BRC confirms ES update following independent review

22 Aug 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

Cultural producers are the key to growth in the cultural sector

Business and Arts South Africa 22 Aug 2024

Consumer insights agency, KLA, reveals the quarterly buzz results for Q2 2024

KLA 21 Aug 2024

Banking and brews: South Africa's top brands navigate economic challenges

Kantar 20 Aug 2024

Source: © 123rf Trust has never mattered in business more than it does today, yet price-based shopping is driving customer behaviour

3 ways to combat AI-generated fake content and build brand trust

Charlie Stewart 19 Aug 2024

Why over 350 organisations share their news via a Biz Press Office

Bizcommunity.com 19 Aug 2024

Warc research: A clear customer promise is even more effective in B2B than B2C

15 Aug 2024

Part 3: Agency Scope China - Chinese market complexity and competitiveness raise client expectations

14 Aug 2024

Alcoholic drinks market put to the test - Euromonitor Intl

14 Aug 2024

Source: © 123rf In China the average length of relationships that marketers have with their current creative agencies has shortened to 2.7 years

Part 2 – Agency Scope China: Short term performance prevents development of deep relationships

13 Aug 2024

Are air fryers a trend or a revolution?

BrandMapp 13 Aug 2024

Babalwa Donkrag appointed managing director at KLA

KLA 13 Aug 2024

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Andani.Africa spotlights the success of the leading contemporary African art fair, FNB Art JoburgAndani.Africa

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