#BizTrends2019

Marketing & Media trends

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Rocketseed has opened a press office on Bizcommunity.com!

Rocketseed is the first-choice email signature management software for both marketers and IT professionals across the globe, compatible with Office 365, Gsuite & Exchange.

Gillette's 'We Believe' ad receives mixed feedback

NEWSWATCH: Gillette has released a #MeToo-inspired ad called 'We Believe' that plays on its 30-year old tagline, 'Best a Man Can Get' to help put an end to 'toxic masculinity'...

1 day ago

#BizTrends2019: Social marketing, and true word (of mouth) power

When Marian Salzman, one of the world's top trendspotters, invited me to discuss all things social marketing trend-related over coffee at the end of 2018, I jumped at the chance. This is the first of three overviews of our talking points...

By Leigh Andrews 1 day ago

This record-breaking egg has more than 24m likes on Instagram

Just when you thought you've heard it all, a picture of an egg now holds the record for the most liked picture on Instagram...

By Andy Walker 2 days ago

#BizTrends2019: It's time to fully embrace the digifem consumer

If 2018 was the seismic and long-awaited quake of women's lib, then expect its aftershock this year, both off and online...

By Kirigo Kamore 3 days ago

#BizTrends2019: Brand building must become more about customer experience

CX is everything. Businesses boom because they offer awesome differentiated customer experience, online and offline. The big trends in 2019 will follow this rule...

By Godfrey Parkin 3 days ago

The story behind social media Stories

Stories enable social media users to share short, fun, and cool pictures and videos of them with their social media friends and followers, with the video disappearing automatically after 24 hours. This new trend bottom lines the importance of visual content on social media...

By Rilind Elezaj 11 Jan 2019

Demi-Leigh Nel-Peters tops US Google Search after Tebow engagement

On Thursday former NFL player Tim Tebow announced his engagement to South Africa's former Miss Universe Demi-Leigh Nel-Peters. Tebow broke the news on Instagram in a series of snaps that have since racked up more than 430,000 likes...

By Andy Walker 11 Jan 2019

Why are magazines Glamourising suicide?

NEWSWATCH: The quick-fire spread of social media means infamy is almost guaranteed if you step a foot wrong, even if the incident took place years ago. Such is the case for Glamour España, which included a pink gas stove in a market guide fashion spread inspired by Sylvia Plath...

11 Jan 2019

#BizTrends2019: Social brands get even smarter with insightful strategy

Some of the smartest brands will take advantage of growing trends to reach out to customers and interact more effectively with their audiences...

By Mongezi Mtati 11 Jan 2019

#RecruitmentFocus: How to leverage social media to assist your job search

Technology can be either a benefit or a liability when seeking a new job. Job seekers need to ensure their social media profiles put their best face forward to potential employers...

11 Jan 2019

#BizTrends2019: Integrating digital with traditional media

As the new media landscape continues to expand, there is a growing need to find innovative ways of marrying the 'old' with the 'new'...

By Boni Mchunu 8 Jan 2019

2018 in review: The biggest stories of the year

This year has gone by in one indistinguishable blur. If you can't quite remember what happened in the past 12 months, enjoy a quick recap...

By Andy Walker 7 Jan 2019

#BizTrends2019: Don't make your customers type

The problem with personalised messaging is time. The solution is to automate and, beyond bots, the solution is voice. Because if you are looking to provide the ultimate in convenience and seductiveness to your customers, don't make them type...

By Juanita Pienaar 7 Jan 2019

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