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Spaceback's social display products seeing great support in South Africa

The social display pioneers are seeing growth across all areas for the product, and look forward to doing more with agencies during 2020...

Issued by RebelRebel 3 hours ago

#Covid-19 in South Africa: How coronavirus has broken borders, bans and business plans [a social media analysis]

Meltwater, the global leader in media intelligence, tracked and analysed social media mentions to see how South Africans have been reacting to Covid-19 in relation to the rest of the world...

Issued by Meltwater 1 day ago

Five ways to digitally market your company during the lockdown

Mkhuseli Vangile, MD of DCF PR and marketing agency suggests that PR be approached in a creative way by utilising 5 key elements in digital PR...

By Mkhuseli Vangile 26 Mar 2020

Facebook connecting local communities at a time of social distancing

The world is coming to grips with the scale of the Covid-19 crisis and we are all embracing the need for an extended period of social distancing - turning to technology and social media platforms to connect with family, friends and colleagues...

By Nunu Ntshingila 26 Mar 2020

What people really get up to in self-isolation

We used enhanced visual analytics to take a look at trends from social media, and get a better view of how people are responding to COVID-19...

By Izzy Pugh, Issued by Kantar 25 Mar 2020

The Age of Algorithms: How to outsmart the system

Algorithms are often considered as the holy grail of effectiveness in action, but how can brands benefit from a principle so scripted on platforms so agile and emotionally-driven?...

By Zubeida Goolam 25 Mar 2020

#Covid19: Brands get creative promoting social distancing

Many brands around the world are helping to spread the word and encouraging people to stay home to help curb the spread of the coronavirus...

24 Mar 2020

Influencer marketing during coronavirus: Guidelines and SWOT

Some things will change due to crisis management during coronavirus, but the following guidelines are nevertheless true at all times...

Issued by R-Squared SA 23 Mar 2020

Back row (From L-R): Banky W, Ted Sarandos (Netflix Chief Content Officer), Kate Henshaw, Richard Mofe-Damijo, Felipe Tewes (Netflix Italian & African Originals Director), Omoni Oboli, Ben Amadasun (Netflix Africa Licensing Director) and Akin Omotoso Front Row (L-R) Mo Abudu, Adesua Etomi, Dorothy Ghettuba (Netflix African Originals lead) , Kunle Afolayan, Kemi Adetiba and Ramsey Noah.

Netflix Naija: Creative freedom in Nigeria's emerging digital space?

Netflix has increased its investment in Nigeria's film industry, Nollywood. The dominant streaming company announced its presence via its newly created Twitter handle, NetflixNaija...

By Samuel Andrews 20 Mar 2020

Lancewood Cheese unlocks the power of WhatsApp with Techsys Digital

Realising WhatsApp presents the next frontier for engaging with consumers on an even more intimate level, Lancewood approached Techsys Digital to strategise how the brand could meet certain objectives via the messaging app...

Issued by Techsys Digital 20 Mar 2020

The rise of coronavirus, influencer marketing, and business continuity

While it's not completely business as usual in light of the coronavirus, R-Squared's operations aren't affected, and measures for business continuity have been taken in order to not disturb existing campaigns and projects, ensuring the highest levels of quality...

Issued by R-Squared SA 17 Mar 2020

Influencer marketing in South Africa: 4 reasons it's still effective

Unless you have been living under a rock, influencer marketing is certainly not a new phenomenon in digital marketing...

By Ruan Fourie, Issued by Starbright Solutions 17 Mar 2020

Luxury brands' 3 best practices for coping with Covid-19

The Covid-19 outbreak is taking a toll on the global luxury industry that is heavily dependent on the spending of Chinese shoppers at home and abroad...

By Xiaofeng Wang 17 Mar 2020

What came first: the data or the chicken?

Just because digital allows us to react immediately doesn't mean we need to. We don't need digital communications to just fill a space; we need them to be impactful and meaningful...

By Maria Berrios-Carter 16 Mar 2020

Live Inside and Win the Ride: Meet the contestants

The excitement is building as five contestants prepare to battle it out to win the brand-new Volkswagen Polo Vivo...

Issued by Smile 90.4FM 11 Mar 2020

South Africa hits Google with searches for 'face masks' and 'hand sanitizer'

If you're heading to the shops to stock up on supplies this weekend, it could be a busy one. According to data from Google, South Africans will be on the hunt for face masks and hand sanitiser...

By Andy Walker 9 Mar 2020

#FairnessFirst: A fashion film for the #MeToo generation, "Be a lady," they said

'Girls. Girls. Girls.' magazine recently released a video titled 'Be a lady they said', words by Camille Rainville as published on her Writings of a Furious Woman blog in 2017 and narrated by Cynthia Nixon, best known for her role on Sex and the City...

By Jessica Tennant 9 Mar 2020

The decade of the chosen family

In an age of a cancellation culture that was born out of a deep desire for hyper self-awareness, self-actualisation and social justice, this generation is making it their social responsibility to live and associate in spaces and with people that align with their values and beliefs...

By Rebone Masemola 5 Mar 2020

We need to talk... about why you need a specialist digital agency and more specifically, ours

It was the Instagram post that launched a thousand comments. Without going into great detail about the Instagram post in question - it's our belief that a few have already come to mind...

Issued by ATKASA 4 Mar 2020

What is shaping culture? Free from alcohol

Brett Rogers explores the edges of culture and how things are changing, providing valuable insights for brands wanting to understand who and what is shaping culture. Today, I explore why calls of 'Let's get waaaasted!' and 'Time to f'k this weekend up!' are on the wane...

By Brett Rogers 2 Mar 2020

OFM chooses Telegram for main messaging platform

OFM, inspiring listeners to live the real good life in central South Africa, has chosen Telegram as its main messaging platform...

Issued by OFM Radio 28 Feb 2020

#FairnessFirst: How to end office ageism with a perennial mindset

You need to upskill yourself to stay relevant in the age of experience. Here's why a 'Perennial mindset' is said to be the office sweet spot against age discrimination, which affects those at the start and end of their careers alike...

By Leigh Andrews 24 Feb 2020

Why social-ready packaging should be a priority in retail

Brand presence via Instagram, Facebook and Twitter is now a necessity rather than a choice, therefore a brand's packaging must matter as much as the product inside...

20 Feb 2020

Wait...is that the real Facebook?

Check Point Research, a provider of cybersecurity solutions globally, has published its new Brand Phishing Report for Q4 2019...

19 Feb 2020

HaveYouHeard appoints new MD

HaveYouHeard, the full-service agency launched in Cape Town 11 years ago and now with satellite offices in Johannesburg and London, has appointed its head of integrated execution, Victoria Gabler, as managing director...

Issued by HaveYouHeard 18 Feb 2020

What is shaping culture? Pet parents

Brett Rogers explores the edges of culture and how things are changing, providing valuable insights for brands wanting to understand who and what is shaping culture. Today, he explores the phenomenon of "pet parents": people who have transformed their relationships with their pets to that of 'kids'...

By Brett Rogers 17 Feb 2020

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