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Results for target+audiences

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Introducing Influencer Marketing as a new entry category for Assegai Awards 2024
Marketing & Media
Introducing Influencer Marketing as a new entry category for Assegai Awards 2024

Issued by DMASA 3 days

To reach your audience’s heart, speak their language
Marketing & Media
To reach your audience’s heart, speak their language

Amber Sambo 3 Jun 2024

Source: UG Standard Metropolitan Republic Uganda at the 2023 Silverback Awards. Pictured centre is Josephine Muvumba, MD
Marketing & Media
#AfricaMonth: Josephine Muvumba, MD, Metropolitan Republic Uganda - Bringing Africa closer

Danette Breitenbach 31 May 2024

The power of place in modern marketing
Marketing & Media
The power of place in modern marketing

Christen Werth & Paul Stemmet, Issued by Dentsu 23 May 2024

Mastering meme marketing: Strategies for brands
Marketing & Media
Mastering meme marketing: Strategies for brands

Angus Hamilton-Morris, Issued by DarkMatter 16 May 2024

How to create impactful township marketing campaigns that deliver
Marketing & Media
How to create impactful township marketing campaigns that deliver

Issued by Think Digital 6 May 2024

How Calybre defined their brand story from the start
Marketing & Media
How Calybre defined their brand story from the start

Issued by eatbigfish 3 May 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends
Marketing & Media
Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

Image supplied. Gil Sperling, co-founder and CEO of data-driven adtech company, Flow, in his keynote speech at PPW in Bangkok, Thailand
Marketing & Media
Marketers say goodbye to cookies, hello to first-party data

19 Apr 2024

Why data-driven creative projects fail and 3 steps to ensure success
Marketing & Media
Why data-driven creative projects fail and 3 steps to ensure success

Johan Walters and Calvin van Rensburg, Issued by Incubeta 17 Apr 2024

Source: © 123rf In 2021, the average contribution made by creative agencies to clients’ business growth was 26%. This is up by 4% in 2023, while media agencies have maintained their 34% contribution from 2021 to 2023 says Agency Scope SA
Marketing & Media
Agency Scope: Creative agencies contribute to clients' growth increases in 2023

10 Apr 2024

Image supplied. Formula-E's latest all-electric GEN-3 model generated in WPP Open using Google's Gemini 1.5 Pro
Marketing & Media
WPP and Google Cloud collaboration a step-change in marketing efficiency and effectiveness

9 Apr 2024

Key take-outs from the Hootsuite Social Media Consumer Report 2024
Marketing & Media
Key take-outs from the Hootsuite Social Media Consumer Report 2024

Issued by Brandfundi 5 Apr 2024

Stars align for Penquin’s brand evolution as agency unveils new logo and corporate identify
Marketing & Media
Stars align for Penquin’s brand evolution as agency unveils new logo and corporate identify

Issued by Penquin 2 Apr 2024

The rise of podcasting in South Africa – a growing opportunity for brands
Marketing & Media
The rise of podcasting in South Africa – a growing opportunity for brands

Rudo Manjoro, Issued by KLA 20 Mar 2024

Rogerwilco appointed performance marketing agency to Momentum Metropolitan Holdings
Marketing & Media
Rogerwilco appointed performance marketing agency to Momentum Metropolitan Holdings

Issued by Rogerwilco 11 Mar 2024

Introducing our innovative outdoor advertising solutions in Mozambique
Marketing & Media
Introducing our innovative outdoor advertising solutions in Mozambique

Issued by Keys Communications 7 Mar 2024

Source:
Marketing & Media
Influencer marketing: A symbiotic relationship for brands and influencers

Melusi Makhoba 4 Mar 2024

The township economy is a boon for savvy brands who know how to reach it
Marketing & Media
The township economy is a boon for savvy brands who know how to reach it

Issued by Brandright 4 Mar 2024

Source:
Marketing & Media
Religion and soccer collide in DStv ad, ARB dismisses blasphemy allegations

Karabo Ledwaba 1 Mar 2024

Rogerwilco enhances digital marketing through AI-based neuroscience product
Marketing & Media
Rogerwilco enhances digital marketing through AI-based neuroscience product

Issued by Rogerwilco 27 Feb 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024
Marketing & Media
#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

Kate Wolters 22 Feb 2024

Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies
Marketing & Media
Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies

Issued by Dentsu 21 Feb 2024

Source: © Anne Spratt Agecny Scope 2023 has found that the trend of in-house marketing operations is starting to wan, as marketers start to respond to the post-Covid world
Marketing & Media
Scopen 2023 trend: In-house agency heading for the out house?

21 Feb 2024

HKLM Branding x aaa School of Advertising: A graduate’s success story
Marketing & Media
HKLM Branding x aaa School of Advertising: A graduate’s success story

Issued by AAA School of Advertising 12 Feb 2024

Consumers don’t trust paid media, Keep it organic
Marketing & Media
Consumers don’t trust paid media, Keep it organic

Issued by Sauce Advertising 1 Dec 2022

Image supplied. Sponsorships must be fit for purpose and fit for business says Judith Mugeni.
Marketing & Media
#BizTrends2024: Judith Mugeni - Sponsorships must be fit for purpose and for business

Judith Mugeni 5 Feb 2024

Image supplied. Madelene Cronje, digital campaign lead, +OneX, says machine learning is powerful, bit it is not a substitute for human insight
Marketing & Media
Unlocking ROI in digital marketing: The power of human insight and a test-and-learn culture

Madelene Cronje 5 Feb 2024

Harry Welby-Cooke - ActionCoach SA
HR & Management
#BizTrends2024: The four undeniables – people, money, time and mindset

Harry Welby-Cooke 11 Jan 2024

Out-of-home (OOH) media, sports and the omnichannel approach – A winning formula
Marketing & Media
Out-of-home (OOH) media, sports and the omnichannel approach – A winning formula

Shamy Naidu, Issued by Provantage 21 Nov 2023

Data driven creative - when marketing is indistinguishable from magic
Marketing & Media
Data driven creative - when marketing is indistinguishable from magic

Issued by Incubeta 13 Nov 2023

Image supplied. Ogilvy SA won 42 Assegai Awards and was awarded the Nkosi Award at the Assegai Integrated Marketing Awards
Marketing & Media
42: Ogilvy SA's magic Assegai Awards number, as the agency takes home the Nkosi Award

Danette Breitenbach 10 Nov 2023

Building loyalty: the art of personalised brand experiences and advocacy
Retail
Building loyalty: the art of personalised brand experiences and advocacy

Tushar Vaishnavi 9 Nov 2023

#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo
Automotive
#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo

Imran Salie 26 Oct 2023

Through OMNi-Fi, Motherland-OMNi transforms connectivity
Marketing & Media
Through OMNi-Fi, Motherland-OMNi transforms connectivity

Issued by Motherland OMNi 20 Oct 2023

The Digital Media Collective appoints strategic account director Zandile Dlamini
Marketing & Media
The Digital Media Collective appoints strategic account director Zandile Dlamini

Issued by TDMC 18 Oct 2023

Grant Pleming, managing director of the Racket Club. Source: Supplied.
Marketing & Media
Experiential marketing's future: Integration and innovation anchored in data

Grant Pleming 19 Oct 2023

Dentsu celebrates a night of huge success at the New Generation Awards 2023
Marketing & Media
Dentsu celebrates a night of huge success at the New Generation Awards 2023

Issued by Dentsu 4 Oct 2023

The awards were held last week. Source: Supplied.
Marketing & Media
The New Generation Awards winners revealed

2 Oct 2023

The sneaker was launched earlier in September. Source: Supplied.
Marketing & Media
Thobela FM launches limited edition sneakers

20 Sep 2023

A.M.A Digital Media unveils Taptap Illuminate: Transforming advertising amidst SA's load shedding
Marketing & Media
A.M.A Digital Media unveils Taptap Illuminate: Transforming advertising amidst SA's load shedding

Issued by Gone Digital 11 Sep 2023

It's the end of the world as we know it...
Marketing & Media
It's the end of the world as we know it...

Issued by Yashtech Consulting 22 Aug 2023

Image supplied. Thapelo Mmoloke, creative director at CBR Marketing examines some challenges that constrain creative teams in the modern ad agency environment
Marketing & Media
Exclusive: Designing creative with the end in mind delivers bigger impact

Thapelo Mmoloke 22 Aug 2023

Building authentic connections by tapping into passions
Marketing & Media
Building authentic connections by tapping into passions

Issued by Levergy 17 Aug 2023

New Media launches AI content solution for small businesses
Marketing & Media
New Media launches AI content solution for small businesses

Issued by New Media 16 Aug 2023

New exco ready to take Safrea forward
Marketing & Media
New exco ready to take Safrea forward

Issued by Safrea 10 Aug 2023

Source: © 123rf The public relations sector evolved, and so the role of PR professionals has undergone a profound transformation
Marketing & Media
Magna Carta PR experts view the future of PR

7 Aug 2023

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