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Marketing & Media#CannesLions2026 | Increased representation from Africa on shortlisting juries
8 May 2026

Marketing & MediaEx-TikTok and L’Oréal Luxe CMO Deshnie Govender launches culture Studio 545
Studio 545 1 day


Big Blue is marketing its Carbon Tradeoff Modeler software to companies that want to analyze the environmental and financial impact of their supply chain operations and learn about options for improvement.
IBM's software package lets businesses make smarter energy choices and better economic decisions, explains Karen Butner, chain management leader of the IBM Institute for Business Value.