Create winning shopper solutions at the POP by investing in Shopper Diary

Improve your chances to lead the Point of Purchase and drive basket size and configuration in your favour, by reviewing the following key business challenges:

• Are you setting the right category agenda in the trade?
• Are you delivering meaningful returns for your customers?
• Are you positively influencing buying behaviour and purchasing decisions?
• Do you understand the consumer to shopper influence on...
• Consumption
• Channel contributions
• Category role and performance
• Deliver key insights on consumer to shopper profiles and occasions by analysing:


• Who, What, When, Where, How and Why they buy?





Click here for more information on this service