What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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First annual SA Blogawards
5 Apr 2005
With blogging growing in participation and credibility both internationally, and locally. It was time for the SA Blogging community to start celebrating some of its success - This celebration took the form of the SA Blogawards.
Organised, and hosted in Cape Town by Cherryflava, and hosted in Johannesburg by Jo'blog, the events were well attended yet informal.
Not without some controversy, the awards were as a whole, a huge success, with a spread of winners across the categories. It's testament to the growing support of blogging in South Africa that more than 10 000 votes were cast for the "blog of the year". A full list of the nominees and winners can be viewed at the official awards site.
Participatory journalism is changing the rules of communication for businesses; blogging is at the forefront of this change. While still relatively un-chartered territory in South Africa, it leaves the PR account managers with an interesting challenge. Do they want to be first to market, or simply join the foray when blogging reaches its local tipping point?
We look forward to many new entrants in the "business" and "communications" categories next year...!
About Richard Mulholland
Richard Mulholland co-owns and runs Missing Link, a presentation strategy firm in Johannesburg. He currently participates on two weblogs: Jo'blog & "Hello_World"
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