This year’s awards will encompass digital advertising and marketing work that falls into eight categories: Marketing; Performance Marketing; Builders; Publisher; Social, Community and Influencer Marketing; Innovative Engineers, Best Digital Student; and Special Honours.

Announcing new dates for the 13th annual Bookmarks 2021

IAB South Africa  1 Feb 2021

The Bookmarks strives for a diverse representation of all South Africans and, as such, all jury chairs have been nominated by industry members, ensuring that the judging panel is indicative of, and endorsed by, the industry at large. Importantly, this ensures that the winning work – which then serves as a benchmark for excellence – is judged fairly by those with the relevant expertise from a range of agencies, publishers and companies.

The 2021 jury panels and their respective chairs are:

The 2021 awards will be led and guided by jury president Andrea Quaye. On the impact of the awards on the industry, she says: “Winning a Bookmark Award is recognition of work that helps move our industry forward. Ultimately, the Bookmarks are about far more than great digital work that has delivered real business results – the Bookmarks are a catalyst for driving digital innovation and growth. Industry members can look to this work as inspiring benchmarks of innovation and creativity to assist them in thriving in the digital economy.”

Digital as a whole has rapidly evolved and adapted in new and surprising ways to serve the changing needs of both consumers and businesses operating amidst the fallout of Covid-19. This marked acceleration in innovation and creativity will no doubt make for an interesting and exciting 13th Bookmarks Awards.

“The Bookmarks are crucial for our industry: By recognising digital excellence, we are promoting and inspiring growth across the industry. We are excited to be part of this pivotal event that drives digital innovation and inspires industry members to create ground-breaking work that rivals our global counterparts,” says Fahmeeda Cassim-Surtee, CEO of DSTV Media Sales and IAB SA executive board member.

Entries for the 13th annual Bookmark Awards opened on 1 March 2021 and close on 14 May 2021 with early bird and IAB SA member discounts:

• Standard fee entries: 1 April – 30 April 2021
• Late fee entries and final entry deadline: 1 May – 14 May 2021

For more information on the Bookmark Awards, click here.

Entries for the 13th Annual Bookmark Awards are open

IAB South Africa  16 Mar 2021

The 13th Annual Bookmark Awards, powered by DSTV Media Sales and brought to you by 24.com, Everlytic and Joe Public, take place virtually on Thursday, 29 July 2021.

The Bookmarks are a crucial part of the IAB SA’s mandate to empower the media and marketing industries to thrive in the digital economy. IAB SA membership comprises more than 150 leading media companies, brands, and the technology firms responsible for enabling excellence in digital marketing focusing on identifying and targeting audiences, delivering and optimising campaigns to these audiences and the innovation and selling of such activities. The non-profit, non-government, trade group fields critical research on interactive advertising, while also educating brands, agencies, publishers. and the wider business community on the importance of digital marketing.