Marketing & Media trends
Industry trends
Sponsors
Marketing & Media trends
Tech democratisation will set the tone for 2021
Andrew Smit and Johan Walters
Agriculture trends
Automotive trends
Construction & Engineering trends
CSI & Sustainability trends
5 sustainability trends that will shape business in 2021
Christelle Marais4 trends set to continue or be re-interpreted in the NGO sector
Innocent MasayiraStrengthening NPO skills and processes
Nazeema Mohamed, Feryal Domingo and Soraya JoonasSustainability is key for social investment in 2021
Keri-Leigh Paschal
Education trends
4 trends in employee skills development and training you need to know for 2021
Siphelele Kubheka and Desikan Naidoo
Energy & Mining trends
Digital solutions need small steps to succeed
Xanthe AdamsMining looks ahead to more Covid risk
Ralf HenneckeMining's year ahead will demand deep innovation
Frederick Cawood
Entrepreneurship trends
Finance trends
10 predictions around fintech
Dominique CollettThe 4 themes for the new year
Andrew Duvenage,3 wealth management trends to watch in 2021
Maarten Ackerman4 strategies to rethink investing in SMEs
Kuhle MnisiMicroinsurance ready to reach new heights
Marius BothaFinding alpha in the age of Covid-19
Nema Ramkhelawan-BhanaPurpose or profit. It's not a choice
Mike MiddletonShifting towards a digital - but still human - approach
Henry van Deventer
Healthcare trends
Healthcare innovation in 2021 and beyond
Reynhardt UysAre day hospitals the new trend?
Lee Callakoppen3 emerging medical scheme membership patterns
Nerine BrinkHealthcare innovations to look out for
Moshe Lichtenstein
HR & Management trends
ICT trends
5G is coming. Here's what it could mean for SA
Samantha Naidoo
Legal trends
3 big issues demanding legal attention this year
Jonathan Veeran, Nozipho Mngomezulu and Burton Phillips
Lifestyle trends
Wine in the wake of corona
Kristen Duff and Gosia Young7 prospects and necessary shifts for the arts
Rucera Seethal
Logistics & Transport trends
Property trends
Auction industry survival depends on going virtual
Joff van ReenenCovid-19 drives new trends in local property market
Marcél du Toit
Retail trends
A bold year for beverages
Alex GlendayAcceleration of digital payments
Jonathan SmitSafety vs sustainability - the packaging industry's key conundrum
Nthabiseng MotsoenengThe evolving e-tail landscape
Vilo TrskaThe path forward for retail in 2021
Matthew Leighton
Covid-19
Marketing & Media jobs
- Motion Graphics Animator Johannesburg
- Sales Executive - Inbound Cape Town
- Intern - Graphic Design Cape Town
- Western Cape-based News Content Producer Cape Town
- Accountant Johannesburg North
- Science Writer/Editor Cape Town
- Science Writer/Editor Cape Town
- Senior Marketing/Innovation Specialist Johannesburg
- Graphic Designer Stellenbosch
- Graphic Designer Cape Town
Musa Kalenga presents "New ways for New Days" at #BizTrends2021 online
Musa Kalenga presents “New ways for New Days” at #BizTrends2021 online event on Thursday, 28 January 2021. |
With many titles to his name, Kalenga is the CEO of Bridge Labs, as well a shareholder and a board member at The Brave Group and Loxyion Conexyion. He was the first chairman of the Youth Advertising Board of South Africa in 2005/6 and also currently holds the position of Chairman of the School of Consumer and Information Sciences Industry Advisory Board at the University of Johannesburg (UJ). He is also the author of Ladders & Trampolines, a book that shares anecdotes and experiences about growing up in Southern Africa, as well as working and doing business all over the continent.
I caught up with Kalenga to chat about his passion for Africa, technology and humanity ahead of BizTrends2021 online - Towards New Norths & New Narratives.

As far as I can remember I have always been interested in solving problems for the continent. Initially this was by ensuring that we used the minds of young people to give a new and fresh perspective. This organically evolved into the use of technology as a means to engage young people and solve problems. Back in 2009, in one of my first business ventures - Monatefellaz, we conducted some experiential research using closed Facebook groups as a way to engage, track and gather data on young people within a certain research cohort. This was the beginning of my appreciation of the scale and impact that technology could have.
Last chance to register for BizTrends2021 - tomorrow, 28 January at 11am
Here's a sneak preview of what you can expect from BizTrends2021 - Towards New Norths & New Narratives on Thursday, 28 January 2021. We invite you to join us as trend 'rockstars' point to new 'north stars'...
Bizcommunity.com 7 Jan 2021

Using the Gartner Hype Cycle as a reference, the various industries are at different stages of maturity.
On average, I think most are between the “Technology Trigger” and “The Tough of disillusionment.”The technology trigger is super early stage and in fact likely not internal innovation, but innovation forced by external changes in the market - i.e Covid-19. At this stage the expectations of technology generally are unrealistic and not achievable. This stage leads to a flurry of activity and panic driven decision-making and often ends in tears. The Trough of disillusionment is the outcome of knee-jerk reactions to innovation and in South Africa many companies feel “duped” or let down by the promise of innovation.

In almost every sector, there are massive opportunities.
The problem in Africa is about a systematic approach to unlock the opportunity. Based on the Gartner Hype Cycle, most companies will struggle to capture a market opportunity because of a lack of skill and foresight.

I think the basics need to be put in place. We need a new crop of educators with a high level of digital literacy skills. This will transform their appreciation of what technology can do for learners and to enhance the classroom experience.
STEM remains an important opportunity around the building blocks of a competent population of the future and much more can be done to support alternative ways of learning STEM subjects.There is also an opportunity for a narrow, much more intense focus on STEM-only curriculum. There may be an argument of reduced cost and hyper focus on these core subjects.
Brave Group's Musa Kalenga Best Individual Contributor to Digital
Technology is changing the future of business and Musa Kalenga's achievements in digital, are testament to this. Kalenga, chief future officer at Brave Group, was announced as Best Individual Contribution to Digital at the 2020 IAB Bookmarks Awards...
The Brave Group 20 Mar 2020

In marketing and advertising, programmatic marketing as well as performance marketing will be increasingly valuable for marketers and brands. Both are areas of marketing that can create and deliver immense value.Artificial intelligence across almost every sector is becoming a key topic to debate and discuss. This begins by operationalising AI in organisations starting with data strategy, but also more importantly - the “softer issues” like ethics in the field of AI.

A lack of skills in critical thinking, creative and the application of digital literacy.
There is also a gaping hole regarding “policy formulation” with regards to all of the above on industry bodies.The curriculum that marketing students are exposed to also needs to evolve to meet the new market demands.

My talk is all about “New ways for New Days”. This is understanding the way is shifting and being practical about the challenges and opportunities that come with it.
#Biztrends2021 New North & New Narratives - Register now for 28 Jan 11h00 Don’t miss trend forecasts from @dionchang @fluxtrends @bronwynwilliams Doug Place of @NandosSA @annnurock @musakalenga @ndeyelle @Luzuko_Tena and @BoniswaPezisa https://t.co/x4HewYZpHT pic.twitter.com/P72kdTioRx
— Bizcommunity.com (@Bizcommunity) January 25, 2021
#BizTrends2021: How we can create new ways to adapt to our new days
Musa Kalenga, CEO and founder of Bridge Labs, delivered a keynote talk at the #BizTrends2021 live virtual event held on 28 January. In his talk, Kalenga discussed creating new ways to adapt to our new days...
Imran Salie 2 Feb 2021