What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Subscribe & Follow
Advertise your job vacancies
Trending
Jobs
- Media - Sales Manager - Digital or Broadcasting Exp Essential or Both Johannesburg
- Content Creator Cape Town
- Head of Performance Marketing South Africa
- Journalist Intern Johannesburg
- Acount Manager Johannesburg
- Senior Media Sales Executive - OOH Johannesburg
- Multi Media Journalist | South Coast Sun Durban
- Paid Media Specialist Cape Town
- Editorial Intern - (Bona) Cape Town
Blipvert teasers to sell Cell C
Snippets of half-curled locks of hair on barber-shop floors, a bitten bagel, semi-circular centipedes and curlicued boerewors, they all spell one thing - "Cell C is coming!"
Ad agency, Net#work, has come up with a campaign of teasing 10-second TV ads, or 'blipverts', to stir up interest in the coming November launch of South Africa's third cellular network operator, Cell C.
Says Mike Schalit, Net#work's creative director, "This is a teaser campaign designed to create awareness. Cell C has to be everywhere. We must get recognition."
Source: Financial Mail
