The Bizcommunity: Not taking lockdown lying down
The Bizcommunity: Not taking lockdown lying down

In true South African spirit, even in times of adversity, daily stories of generosity and ingenuity abound. Never have we been more proud of how business communities are using our publishing platforms than since the outbreak of the Covid-19 coronavirus...

Issued by Bizcommunity.com 2 hours ago

Michael Gullan
Enhancing brand value through advocacy campaigns

Brand advocacy is a powerful marketing channel at the intersection of e-learning, loyalty and incentives. Leading local and global brands are recognising its value and including brand advocacy in their strategies, with proven results...

By Michael Gullan, Issued by G&G Digital 4 hours ago

Comms in the time of Corona
Comms in the time of Corona

With remote working now a reality for big corporates, companies like MTN are using WhatsApp chatbots for their internal comms...

Issued by Praekelt 4 hours ago

VDX.tv launches global digital video PSA initiative to inform the public about Covid-19
VDX.tv launches global digital video PSA initiative to inform the public about Covid-19

The initiative will involve collaboration with corporations, brands, agencies, publishers and spokespeople...

Issued by VDX.tv 3 days ago

AdChat and RebelRebel join forces to bring conversational advertising to the South African market
AdChat and RebelRebel join forces to bring conversational advertising to the South African market

RebelRebel is ready to bring yet another innovative concept to brands and agencies in the ZA space...

Issued by RebelRebel 2 Apr 2020

The future ain't what it used to be
The future ain't what it used to be

While contingency planning is a structured approach put in place to deal with a sudden or drastic turn of events (such as the Covid-19 lockdown), scenario planning is the way companies think about the future and anticipate gradual change...

Issued by Pyrotec 2 Apr 2020

Why your digital marketing strategy needs to be aligned with your business strategy
Why your digital marketing strategy needs to be aligned with your business strategy

It's become necessary for businesses to get up to speed with best practice digital marketing techniques so that they reach their audience where they are at in the digital space...

Issued by Digital School of Marketing 1 Apr 2020

Dis-Chem pharmacists train on the go with Smart-Cnnect
Dis-Chem pharmacists train on the go with Smart-Cnnect

In-store advertising innovator Smart Media has partnered with e-learning provider Cnnect to launch a game-changing new way to train all Dis-Chem pharmacy staff on the move...

Issued by Smart Media 31 Mar 2020

Spaceback's social display products seeing great support in South Africa
Spaceback's social display products seeing great support in South Africa

The social display pioneers are seeing growth across all areas for the product, and look forward to doing more with agencies during 2020...

Issued by RebelRebel 31 Mar 2020

Google's changing algorithm
Google's changing algorithm

When it comes to Google, change is constant, but there's method in the madness. Get used to those updates, says Mia Lukic-Dagnin, senior ad operations account manager at Dentsu Aegis Network SA and SSA...

Issued by Dentsu Aegis Network 31 Mar 2020

What is ROAS, digital paid media advertising
What is ROAS, digital paid media advertising

Return on Advertising Spend (ROAS) refers to a marketing metric that measures the efficacy of a digital advertising campaign...

By Thulisile Khalishwayo, Issued by Algorithm Agency 30 Mar 2020

Joe Public Connect awarded
Joe Public Connect awarded

Last week Thursday saw Joe Public Connect, digital arm of brand and communications group, Joe Public United, receiving top accolades at the 12th annual IAB Bookmarks Awards...

Issued by Joe Public United 27 Mar 2020

Digital marketing during a pandemic
Digital marketing during a pandemic

The past week has seen widespread panic and mass stockpiling, with doomsday predictions running rampant. South African businesses are nervous...

By Neil Clarence, Issued by Vicinity Media 26 Mar 2020

Red & Yellow's new education event goes digital and for free
Red & Yellow's new education event goes digital and for free

The world is facing a pandemic and everyone's had to adapt. As such, Red & Yellow's Gearing Schools for The Unpredictable Future will be streamed, online, for all to "attend". The event will take place on 8 April, 3.30 - 5.45pm...

Issued by Red & Yellow 25 Mar 2020

More than just a football club: PT SportSuite joins forces with Hout Bay United FC
More than just a football club: PT SportSuite joins forces with Hout Bay United FC

PT SportSuite is delighted to announce we will be joining forces with Hout Bay United FC (HBUFC), a community-based football club in Cape Town, as their official digital partner...

Issued by Publisher’s Toolbox 23 Mar 2020

Brave Group's Musa Kalenga Best Individual Contributor to Digital
Brave Group's Musa Kalenga Best Individual Contributor to Digital

Technology is changing the future of business and Musa Kalenga's achievements in digital, are testament to this. Kalenga, chief future officer at Brave Group, was announced as Best Individual Contribution to Digital at the 2020 IAB Bookmarks Awards...

Issued by The Brave Group 20 Mar 2020

TBWA\Hunt Lascaris wins Digital Agency of the Year at 2020 Bookmark Awards
TBWA\Hunt Lascaris wins Digital Agency of the Year at 2020 Bookmark Awards

TBWA\Hunt Lascaris, shortlisted for 38 awards in this year's IAB Bookmark Awards, topped the charts as Digital Agency of the Year bringing home four golds...

Issued by TBWA\Hunt\Lascaris 20 Mar 2020

24.com wins Black Pixel for Best Digital Publisher at the IAB Bookmarks
24.com wins Black Pixel for Best Digital Publisher at the IAB Bookmarks

24.com, the digital publishing business of Media24, was named joint best digital publisher at the IAB Bookmark Awards on Thursday...

Issued by The SpaceStation 20 Mar 2020

Lancewood Cheese unlocks the power of WhatsApp with Techsys Digital
Lancewood Cheese unlocks the power of WhatsApp with Techsys Digital

Realising WhatsApp presents the next frontier for engaging with consumers on an even more intimate level, Lancewood approached Techsys Digital to strategise how the brand could meet certain objectives via the messaging app...

Issued by Techsys Digital 20 Mar 2020

Social Places releases AI early-warning system for Coronavirus sentiment and online reviews
Social Places releases AI early-warning system for Coronavirus sentiment and online reviews

Leading MarTech company Social Places has expedited the functionality of their artificial intelligence feature to go live with the "Red Flagging" of any urgent topics including: disease, Coronavirus, COVID-19, hygiene, racisms, theft, assault, drugs as well as other important keywords that could have brand damaging implications for South African companies...

Issued by Social Places 18 Mar 2020

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