Marketing & Media trends

More Articles

Subscribe to industry newsletters


Repurposing with a purpose for Mandela Day

In the spirit of 'giving back' Heineken South Africa staff joined the Mandela Day movement by repurposing wooden packaging pallets, a frequently used item in food and beverage logistics.
Heineken staff situated at their Sandton office worked together in 67-minute timeslots to reuse pallet boards to create bookshelves for school classrooms as well as vegetable growing boxes. These simple, but lovingly handcrafted shelves and boxes made by team members will be donated to local communities.

Corporate Affairs Director Millicent Maroga noted that seeing staff actively using their hands to craft and create, mirrors the late statesman Nelson Mandela’s famous quote: “It is in your hands to create a better world for all who live in it."

Repurposing with a purpose for Mandela Day
Repurposing with a purpose for Mandela Day
Repurposing with a purpose for Mandela Day
Repurposing with a purpose for Mandela Day
Repurposing with a purpose for Mandela Day


Heineken South Africa
Heineken South Africa is an important player in the South African beer and cider market. We have an exciting portfolio of brands, spearheaded by our global flagship brand Heineken®.
Don't miss BizTrends2022 - 7 keynote speakers forecast trends shaping business in our region! Register now!

Let's do Biz