After the second day of D&AD judging, 157 further Pencils were awarded across the six categories of Crafts for Advertising, Crafts for Design (19 Pencils), Integrated and Innovative Media, Magazine and Newspaper Design, Creativity for Good and the inaugural PR category, making it 235 pencils awarded in total so far.
Watch the video embedded below for more behind the scenes footage of the judging process:
While we know we're coming home with a clutch of pencils, we'll have to wait until the award ceremony at Battersea Evolution on 19 May to find out whether those pencils are wood, graphite, yellow, white or black.
That said, South Africa’s winning work from the day includes a definite white pencil for not-for-profit creativity for good, awarded to Utopia for Birdlife South Africa. The ‘uncoloured’ pencils awarded thus far go to Nando's global packaging by Famous Copy, as well as TBWA Hunt/Lascaris' radio work for Flight Centre and Tiger Brands, and Ogilvy's radio work for clients Lucozade and KFC. View the full table of winners so far below:
| Agency | Primary Client | Name | Country | Name | Jury Title |
|---|---|---|---|---|---|
| hufax arts | Ding Ding Co., Ltd. | Xing Shu | Taiwan | Typography for Design | Crafts for Design |
| Beetroot Design Group | Ergon Foods | Yiayia and friends | Greece | Illustration for Design | Crafts for Design |
| J. Walter Thompson Cairo | Al Ismaelia for Real Estate Investment | Downtown fonts/ NEFERTARI | Egypt | Typefaces | Crafts for Design |
| Publicis Romania | ACR (The Automobile Club of Romania) | ACR Street View Test | Romania | Service Innovations | Creativity for Good (White Pencil) |
| lemz | Veiligheidnl (The Dutch government?s home safety promotion organization) & NVWA | Toy or Toxic | Netherlands | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Schjarven | CARE Norway | #DearDaddy | Norway | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| McCann Lima | Instituto de la Memoria | My Twitter Password is 060114 | Peru | Use of Digital & Social Media | PR |
| Leo Burnett Istanbul | Samsung Electronics Turkey | Samsung Hearing Hands | Turkey | Creative B2C Campaign - Low Budget - Under 60k | PR |
| J. Walter Thompson Beirut | Bou Khalil Supermarch_ | Bou Khalil Supermarch_-The Good Note | Lebanon | Social Responsibility | PR |
| Ogilvy & Mather Ho Chi Minh City | The Samaritans | The Samaritans | Vietnam | Public Service Press Advertising | Press Advertising |
| Wurmser Ogilvy & Mather | Bomberos Voluntarios de Guatemala | Emergency Calls | Guatemala | Radio Advertising Campaigns | Radio Advertising |
| Ogilvy & Mather Group Hong Kong | Maxis Berhad | SOS Network | Hong Kong | Service Innovations | Creativity for Good (White Pencil) |
| milkxhake | Sandu Publishing Co., Ltd. | Design 360_ - Concept and Design Magazine 2015 | Hong Kong | Independent Magazines | Magazine & Newspaper Design |
| Publicis Werbeagentur Schweiz | Frauenzentrale Zurich | Women should not be worth less | Switzerland | Social Responsibility | PR |
| Saatchi & Saatchi Geneva | VANGARDIST MAGAZINE | THE HIV+ ISSUE | Switzerland | Creative Use of Media | PR |
| Leo Burnett Solutions | Asiri Group of Hospitals | The World's First Soap Bus Ticket | Sri Lanka | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Leo Burnett Solutions | Asiri Group of Hospitals | The World's First Soap Bus Ticket | Sri Lanka | Innovative Media | Integrated & Innovative Media |
| Uncle Grey Aarhus | Canon | Canon Gig App | Denmark | Mobile Apps | Mobile Marketing |
| Uncle Grey Aarhus | Canon | Canon Gig App | Denmark | Innovative Use of Mobile Technology | Mobile Marketing |
| Rethink | AAUW | The New $10 | Canada | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Grey Canada | Moms Demand Action for Gun Sense in America | Groceries Not Guns | Canada | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| McCann Worldgroup | Coca-Cola Beverages (Shanghai) Company Limited | 45 Days Campaign | China | Best In-Market Campaign | PR |
| Akestam.Holst | The Swedish Peace and Arbitration Society | SInging Sailor | Sweden | Use of Budget | PR |
| BBDO Toronto | shomi | iZombie's Guide to Surviving Among the Living | Canada | Writing for Printed Materials & Graphic Communications | Writing for Design |
| Forsman & Bodenfors | If Insurance | Slow Down GPS | Sweden | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Forsman & Bodenfors | If Insurance | Slow Down GPS | Sweden | Innovative Media | Integrated & Innovative Media |
| OgilvyOne Beijing | Visit Britain | Great Chinese Names for Great Britain | China | Earned Media - Medium Business (50-500 employees) | Integrated & Innovative Media |
| OgilvyOne Beijing | Visit Britain | Great Chinese Names for Great Britain | China | Best In-Market Campaign | PR |
| Leo Burnett Argentina MMS USA | Samsung | Safety Truck | Argentina | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Ogilvy & Mather Buenos Aires | CCU - Compa?_a Cervecer_as Unidas | Beer Tooth Implant | Argentina | Earned Media - Small Business (under 50 employees) | Integrated & Innovative Media |
| (Leo Burnett Argentina) MMS USA | Samsung | Safety Truck | Argentina | Innovative Media | Integrated & Innovative Media |
| Del Campo Saatchi & Saatchi Buenos Aires | Ab inBev | The Fairest Night of All | Argentina | Use of Events | PR |
| MEMAC Ogilvy | Coca-Cola | DARK IFTAR | United Arab Emirates | Best In-Market Campaign | PR |
| Impact BBDO | UN Women | Give Mom Back Her Name | United Arab Emirates | Use of Digital & Social Media | PR |
| Impact BBDO | BHV | Procrastination | United Arab Emirates | Sound Design & Use of Music for Radio Advertising | Radio Advertising |
| Impact BBDO | La Libanaise Des Jeux | Anyone Can Win - Albert | United Arab Emirates | Radio Advertising over 30 seconds | Radio Advertising |
| McCann Worldgroup India | Dabur | Musical Instruments | India | Illustration for Advertising | Crafts for Advertising |
| Publicis Colombia | Cirec Foundation | Funtastic Hand | Colombia | Design - Not for Profit | Creativity for Good (White Pencil) |
| Ogilvy & Mather Mumbai | Make Love Not Scars | Beauty Tips by Reshma | India | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Sancho/BBDO | ADN | Learning on the Way | Colombia | Innovative Use of Radio | Radio Advertising |
| BBDO India | P&G India | Ariel - Share The Load | India | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| BBDO India | P&G India | Ariel - Share The Load | India | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| BBDO India | P&G India | Whisper - Touch The Pickle | India | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| Wunderman Bogota | Farmatodo | Bacteria Rewrites History | Colombia | Radio Advertising Campaigns | Radio Advertising |
| Wunderman Bogota | Farmatodo | George Washington | Colombia | Radio Advertising over 30 seconds | Radio Advertising |
| Wunderman Bogota | Farmatodo | Queen Elizabeth | Colombia | Radio Advertising 0-30 seconds | Radio Advertising |
| Shackleton | ONEMI | Onemi Radio | Spain | Design - Not for Profit | Creativity for Good (White Pencil) |
| Sergio Juan Design Office | Sirene Publishing | Sirene | Spain | Independent Magazines | Magazine & Newspaper Design |
| McCann Madrid | Campofr_o | Ashes | Spain | Crisis Management | PR |
| DDB Spain | No somos delito (We are not Crime) | Holograms for Freedom | Spain | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| DDB SPAIN | No somos delito (We are not Crime) | Holograms for Freedom | Spain | Use of Events | PR |
| DDB SPAIN | No somos delito (We are not Crime) | Holograms for Freedom | Spain | Best Public Affairs Campaign | PR |
| BBDO Group Germany | Daimler AG, smart MBD | Smart Parking Ramps | Germany | Illustration for Advertising | Crafts for Advertising |
| Grabarz & Partner | Robin Wood e.V. | Disappearing Animals | Germany | Illustration for Advertising | Crafts for Advertising |
| Studio Yukiko | Edition Messner | Flaneur Magazine: Issue 5 | Germany | Independent Magazines | Magazine & Newspaper Design |
| Jung von Matt/Alster | Falter Newspaper | Inferno | Germany | Animation & Illustration for Digital Marketing | Crafts for Advertising |
| Jung von Matt/Alster | Falter newspaper | Inferno | Germany | Animation & Illustration for Websites & Digital Design | Crafts for Design |
| Serviceplan Group | Gibson Guitar | The Les Paul Skill Check | Germany | Innovative Use of Mobile Technology | Mobile Marketing |
| Serviceplan Group | Deutscher Anwaltverein | The Guy Who Cut Everything In Half | Germany | Best In-Market Campaign | PR |
| Utopia | BirdLife South Africa | Tuluver | South Africa | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Famous Copy | Nando's Group | Nando's Global Packaging | South Africa | Writng for Packaging Design | Writing for Design |
| TBWA\Hunt\Lascaris | Tiger Brands | Sexy Times | South Africa | Radio Advertising Campaigns | Radio Advertising |
| TBWA\Hunt\Lascaris | Flight Centre | Travel Before Its Not Fun Anymore | South Africa | Radio Advertising Campaigns | Radio Advertising |
| Ogilvy & Mather Johannesburg | Lucozade | Lucozade Energy Drink - Lacing Up Your High Tops | South Africa | Radio Advertising over 30 seconds | Radio Advertising |
| Ogilvy & Mather Johannesburg | Lucozade | Lucozade Energy Drink - Night Before The Project | South Africa | Radio Advertising over 30 seconds | Radio Advertising |
| Ogilvy & Mather Johannesburg | Lucozade | Lucozade Energy Drink - Team Building Weekend | South Africa | Radio Advertising over 30 seconds | Radio Advertising |
| Ogilvy & Mather Johannesburg | Lucozade | Lucozade Energy Drink | South Africa | Radio Advertising Campaigns | Radio Advertising |
| Ogilvy & Mather Johannesburg | KFC | KFC Man Meals | South Africa | Radio Advertising Campaigns | Radio Advertising |
| Spark PHD | DB Breweries | Brewtroleum ? A real reason to drink more DB Export | New Zealand | Integrated - Medium Business (50-500 employees) | Integrated & Innovative Media |
| Saatchi & Saatchi New Zealand | ASB Bank | Clever Kash | New Zealand | Innovative Use of Mobile Technology | Mobile Marketing |
| FCB New Zealand | It?s Not OK | Paradise Hill | New Zealand | Creative Use of Media | PR |
| Colenso BBDO | New Zealand Breast Cancer Foundation | A Cream That Gives You Wrinkles | New Zealand | Press Advertising | Press Advertising |
| Y&R Auckland | Burger King Corporation | McWhopper | New Zealand | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| Y&R Auckland | Burger King Corporation | McWhopper | New Zealand | Earned Media - Large Business (over 500 employees) | Integrated & Innovative Media |
| Y&R Auckland | Burger King Corporation | McWhopper | New Zealand | Best Integrated Campaign | PR |
| Y&R Auckland | Brake Road Safety NZ | Living Memories | New Zealand | Social Responsibility | PR |
| Y&R Auckland | Burger King Corporation | McWhopper | New Zealand | Creative Use of Media | PR |
| Y&R Auckland | Burger King Corporation | McWhopper | New Zealand | Press Advertising | Press Advertising |
| Tokyu Agency | Adobe Systems Japan | The Color Eater | Adobe Creative Cloud?s Philosophy Video | Japan | Animation & Illustration for Digital Marketing | Crafts for Advertising |
| HAKUHODO Inc | Coca-Cola (Japan) Company, Limited | Cola-NOBORI | Japan | Illustration for Design | Crafts for Design |
| emuni llp. | emuni llp. | Unlettered | Japan | Typography for Design | Crafts for Design |
| Leo Burnett Melbourne | SPC Ardmona | #MyFamilyCan | Australia | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| DDB Sydney | The Sydney Opera House | #comeonin | Australia | Use of Social Media on Mobile | Mobile Marketing |
| DDB Melbourne | Kidsafe | The Unconventional Oven | Australia | Use of Media Relations | PR |
| McCann Erickson Tokyo | Suntory Holdings Limited | Beer-lingual | Japan | Radio Advertising over 30 seconds | Radio Advertising |
| JOY | Domestic Violence NSW | Cards Against Domestic Violence | Australia | Writing for Printed Materials & Graphic Communications | Writing for Design |
| M&C Saatchi Melbourne | Australian Weaving | The 2 Litre Towel | Australia | Verbal Identity | Writing for Design |
| M&C Saatchi Sydney | Optus | Clever Buoy | Australia | Service Innovations | Creativity for Good (White Pencil) |
| GPY&R Brisbane | Melanoma Patients Australia | Melanoma Likes Me | Australia | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| GPY&R Brisbane | Melanoma Patients Australia | Melanoma Likes Me | Australia | Use of Social Media on Mobile | Mobile Marketing |
| Leo Burnett Sydney | Diageo Australia | Cheers to a Legend | Australia | Integrated Mobile Campaigns | Mobile Marketing |
| Leo Burnett Sydney | Samsung Australia | Celebrity Tantrum | Australia | Mobile Adverts | Mobile Marketing |
| M&C Saatchi Sydney | Blue Ball Foundation | Game of Balls | Australia | Creative Use of Media | PR |
| Dentsu Tokyo | Turner Colour Works | Painting Of Paints | Japan | Illustration for Advertising | Crafts for Advertising |
| Dentsu Tokyo | TV TOKYO Corporation | WORLD TABLE TENNIS CHAMPIONSHIPS 2015 | Japan | Photography for Design | Crafts for Design |
| Dentsu Tokyo | Yoshida Hideo Memorial Foundation?Advertising Museum Tokyo | Pure Design | Japan | Illustration for Design | Crafts for Design |
| MR_DESIGN_NEW YORK | ggg / ginza graphic gallery | 21st Century Rimpa Posters | Japan | Illustration for Design | Crafts for Design |
| MR_DESIGN_NEW YORK | Design Association NPO | Flavor of Line | Japan | Illustration for Design | Crafts for Design |
| MR_DESIGN_NEW YORK | Creation Gallery G8 | MR_BLACK & WHITE | Japan | Illustration for Design | Crafts for Design |
| MR_DESIGN_NEW YORK | TAMA Art University | TAMABI | Japan | Typography for Design | Crafts for Design |
| LDC | NFScan | NFScan | Brazil | Service Innovations | Creativity for Good (White Pencil) |
| Leo Burnett Brasil (Leo Burnett Tailor Made) | Clube Sangue Bom (Good Blood Club) | Solidarity Queue | Brazil | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| FCB S_o Paulo | BDF NIVEA Brasil | Nivea Doll | Brazil | Creative B2C Campaign - Low Budget - Under 60k | PR |
| Grey S_o Paulo | Aruba Tourism Authority | Aruba Image Bank | Brazil | Creative Use of Media | PR |
| NBS | Quatro Patinhas | Priceless Pets | Brazil | Social Responsibility | PR |
| Leo Burnett Brasil - Leo Burnett Tailor Made | CVV Emotional Support Hotline | Shares | Brazil | Public Service Press Advertising | Press Advertising |
| AlmapBBDO | Audi | Cornering Lights | Brazil | Typography for Advertising | Crafts for Advertising |
| AlmapBBDO | Bayer | Problems | Brazil | Illustration for Advertising | Crafts for Advertising |
| AlmapBBDO | MAN Latin America | Tailor Made | Brazil | Photography for Advertising | Crafts for Advertising |
| Ogilvy & Mather Brazil | Sport Clube do Recife | Security Moms | Brazil | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Ogilvy & Mather Brazil | Sport Clube do Recife | Secutiry Moms | Brazil | Earned Media - Medium Business (50-500 employees) | Integrated & Innovative Media |
| Ogilvy & Mather Brazil | Billboard Brasil | Radio Pride Parade | Brazil | Innovative Use of Radio | Radio Advertising |
| Grey Group Singapore | Talwar Bindi | Life Saving Dot | Singapore | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Le Monde | Le Monde | M le magazine du Monde | France | Magazine Front Covers | Magazine & Newspaper Design |
| McCann France | L'Or_al Paris | Make Up Genius | France | Mobile Apps | Mobile Marketing |
| Saatchi & Saatchi | Supatnuj Sorndamrih | Portraits | Singapore | Public Service Press Advertising | Press Advertising |
| MullenLowe Singapore | The National University Centre For Organ Transplantation | Donated Voices | Singapore | Sound Design & Use of Music for Radio Advertising | Radio Advertising |
| Havas Worldwide Singapore | Havas Worldwide Singapore | Havas Gazette | Singapore | Writing for Printed Materials & Graphic Communications | Writing for Design |
| 84 Paris | Because Music | Because Recollection | France | Sound Design & Use of Music for Digital Marketing | Crafts for Advertising |
| Production Type | Lib_ration | Lib_ | France | Typefaces | Crafts for Design |
| Production Type | No client | Specimens collection | France | Typography for Design | Crafts for Design |
| 84 Paris | Because Music | Because Recollection | France | Animation & Illustration for Websites & Digital Design | Crafts for Design |
| Marcel Worldwide | Intermarch_ | The Freshest Orange Juice Brand | France | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| Les Gaulois | Transavia | Snackholidays | France | Innovative Media | Integrated & Innovative Media |
| Do Not Design | Do Not Design | Dear Vol 1: Lost & Found | Singapore | Independent Magazines | Magazine & Newspaper Design |
| Do Not Design | Do Not Design | Dear Vol 1: Lost & Found | Singapore | Magazine Front Covers | Magazine & Newspaper Design |
| Marcel Worldwide | Intermarch_ | The Freshest Orange Juice Brand | France | Best Product Launch | PR |
| LES GAULOIS | Transavia | Snackholidays | France | Creative B2C Campaign - Low Budget - Under 60k | PR |
| CLM BBDO | Guy Cotten | Hold Your Breath | France | Trade Press Advertising | Press Advertising |
| CLM BBDO | Guy Cotten | Hold Your Breath | France | Writing for Poster Design | Writing for Design |
| Ogilvy & Mather Paris | Water for Africa | The Marathon Walker | France | Earned Media - Small Business (under 50 employees) | Integrated & Innovative Media |
| Ogilvy & Mather Paris | Water for Africa | The Marathon Walker | France | Use of Events | PR |
| Ogilvy & Mather Paris | Coca Cola Company | Together Coke | France | Press Advertising Campaigns | Press Advertising |
| Kinetic | Kinetic Singapore | Zinegapore | Singapore | Animation & Illustration for Websites & Digital Design | Crafts for Design |
| Kinetic | holycrap.sg | Rubbish Famzine - The Incomplete Herbarium and Other Garden CIty Exploits | Singapore | Independent Magazines | Magazine & Newspaper Design |
| Kinetic | Kinetic Singapore | Zinegapore | Singapore | Digital Magazines | Magazine & Newspaper Design |
| Kinetic | Kinetic Singapore | Zinegapore | Singapore | Writing for Apps & Digital Design | Writing for Design |
| Ogilvy & Mather Singapore | First On Twitter | Singapore | Illustration for Advertising | Crafts for Advertising | |
| Ogilvy & Mather Singapore | Transient Workers Count Too (TWC2) | Mums and Maids | Singapore | Use of Digital & Social Media | PR |
| Ogilvy & Mather Singapore | Transient Workers Count Too (TWC2) | Mums and Maids | Singapore | Social Responsibility | PR |
| Ogilvy & Mather Singapore | First On Twitter | Singapore | Press Advertising Campaigns | Press Advertising | |
| Ogilvy & Mather Singapore | The Life Foundation | In Her Womb, There is a Door | Singapore | Radio Advertising over 30 seconds | Radio Advertising |
| DDB New York | WCFF | Endangered Love | United States | Illustration for Advertising | Crafts for Advertising |
| TBWA\Media Arts Lab | Apple | World Gallery | United States | Photography for Advertising | Crafts for Advertising |
| Bernstein & Andriulli | Wired UK | Wired UK Typographic Numbers: The Wired World In 2016 Issue | United States | Illustration for Design | Crafts for Design |
| 180 LA | Expedia | Dream Room | United States | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| McCann Erickson New York | Tommee Tippee | Advice Wipes | United States | Earned Media - Small Business (under 50 employees) | Integrated & Innovative Media |
| Leo Burnett Chicago | Art Institute of Chicago | Van Gogh BnB | United States | Earned Media - Medium Business (50-500 employees) | Integrated & Innovative Media |
| Bloomberg Businessweek | N/A | Bloomberg Businessweek Cover Series | United States | Magazine Front Covers | Magazine & Newspaper Design |
| Tone | U.S. Department of State | mFish | United States | Innovative Use of Mobile Technology | Mobile Marketing |
| Venables, Bell & Partners | REI | #OptOutside | United States | Integrated Mobile Campaigns | Mobile Marketing |
| Commonwealth//McCann | Chevrolet | Technology & Stuff | United States | Best Reactive Response | PR |
| Young & Rubicam Miami | PopClik | Autotune | United States | Radio Advertising Campaigns | Radio Advertising |
| twofifteenmccann | Pandora | Pandora "Thumb Moments" | United States | Innovative Use of Radio | Radio Advertising |
| Primer App | United States | Writing for Apps & Digital Design | Writing for Design | ||
| R/GA | Ad Coucil | Love Has No Labels | United States | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| BBH New York | Netflix | House of Cards - FU 2016 | United States | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| BBH New York | Netflix | House of Cards - FU 2016 | United States | Earned Media - Large Business (over 500 employees) | Integrated & Innovative Media |
| WIRED | WIRED | Sex in the Digital Age | United States | Consumer Magazines | Magazine & Newspaper Design |
| WIRED | WIRED | Sex in the Digital Age | United States | Magazine Front Covers | Magazine & Newspaper Design |
| R/GA | Ad Council | Love Has No Labels | United States | Use of Events | PR |
| BBDO New York | Sneaker Freaker Boogazine | Sneaker Dreams | United States | Illustration for Advertising | Crafts for Advertising |
| Grey New York | States United To Prevent Gun Violence | The Gun Shop | United States | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Grey New York | States United to Prevent Gun Violence | The Gun Shop | United States | Design - Not for Profit | Creativity for Good (White Pencil) |
| Droga5 | Toyota | Toyota Fueled By Everything | United States | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Grey New York | Volvo | Interception | United States | Earned Media - Large Business (over 500 employees) | Integrated & Innovative Media |
| Droga5 | Heineken | Newcastle Band of Brands | United States | Innovative Media | Integrated & Innovative Media |
| Droga5 | Heineken | Newcastle Band of Brands | United States | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| Crispin Porter + Bogusky Boulder | Domino's | AnyWare | United States | Integrated - Large Business (over 500 employees) | Integrated & Innovative Media |
| Crispin Porter + Bogusky Boulder | Domino's | Emoji Ordering | United States | Innovative Media | Integrated & Innovative Media |
| Crispin Porter + Bogusky Boulder | Mission 22/ Elder Heart | The War at Home | United States | Press Advertising Campaigns | Press Advertising |
| BBDO New York | GE | The Message | United States | Innovative Use of Radio | Radio Advertising |
| BBDO New York | Autism Speaks | MSSNG - DNA Music | United States | Sound Design & Use of Music for Radio Advertising | Radio Advertising |
| FCB Chicago | Joe Boxer | Inactivity Tracker | United States | Integrated Mobile Campaigns | Mobile Marketing |
| FCB Chicago | Valspar | Color For The Colorblind | United States | Creative B2C Campaign - Low Budget - Under 60k | PR |
| FCB Chicago | Grub Hub | Business Bob | United States | Radio Advertising over 30 seconds | Radio Advertising |
| FCB Chicago | Grub Hub | Gary 1930s Guy | United States | Radio Advertising over 30 seconds | Radio Advertising |
| The Community | City of Buenos Aires | Never Stop Riding | United States | Illustration for Advertising | Crafts for Advertising |
| The Community | City of Buenos Aires | Never Stop Riding | United States | Press Advertising Campaigns | Press Advertising |
| The Community | City of Buenos Aires | Never Stop Riding - Dog | United States | Press Advertising | Press Advertising |
| The Community | City of Buenos Aires | You Give More Than Just Blood | United States | Public Service Press Advertising | Press Advertising |
| The Community | City of Buenos Aires | Never Stop Riding - Baby | United States | Press Advertising | Press Advertising |
| MullenLowe London | Samaritans | We Listen | United Kingdom | Photography for Advertising | Crafts for Advertising |
| RKCR/Y&R | Randolph Engineering | Seen It All | United Kingdom | Digitally Enhanced Photography for Advertising | Crafts for Advertising |
| Leo Burnett London | End Youth Homelessness | End Youth Homelessness | United Kingdom | Typography for Advertising | Crafts for Advertising |
| Giasson | The Straits Times | Newspaper Typeface Family | United Kingdom | Typefaces | Crafts for Design |
| A2/SW/HK | New York Times Magazine | NYT Magazine Typefaces | United Kingdom | Typefaces | Crafts for Design |
| Anomaly London | Lorraine Candy | #MoreWomen | United Kingdom | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Seymourpowell | Fairphone | Fairphone 2 | United Kingdom | Service Innovations | Creativity for Good (White Pencil) |
| 4c Design | Grant Douglas | Spoon For Shaky Hands | United Kingdom | Design - Not for Profit | Creativity for Good (White Pencil) |
| R/GA London | Samaritans | Samaritans Radar | United Kingdom | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Engine Group | NHS Blood and Transplant | Missing Type | United Kingdom | Earned Media - Large Business (over 500 employees) | Integrated & Innovative Media |
| OgilvyOne Worldwide London | Battersea Dogs & Cats Home | Looking For You | United Kingdom | Innovative Media | Integrated & Innovative Media |
| Wired Magazine | The Ride Journal | The Ride Journal | United Kingdom | Independent Magazines | Magazine & Newspaper Design |
| Buffalo Zine | BUFFALO ZINE | Buffalo Zine No. 3 | United Kingdom | Independent Magazines | Magazine & Newspaper Design |
| Rapha | Rapha Racing | Mondial | United Kingdom | Consumer Magazines | Magazine & Newspaper Design |
| Human After All | Humans After All | Weapons of Reason, Issue 02 | United Kingdom | Independent Magazines | Magazine & Newspaper Design |
| View | Publishers Maxine Leonard & Valerie Wickes | Beauty Papers | United Kingdom | Independent Magazines | Magazine & Newspaper Design |
| Avaunt | Avaunt | Avaunt Magazine Issue 2 | United Kingdom | Independent Magazines | Magazine & Newspaper Design |
| The Gentlewoman | Fantastic Man | Fantastic Man, Issue 22 | United Kingdom | Consumer Magazines | Magazine & Newspaper Design |
| 4creative | Channel 4 | Humans | United Kingdom | Best Integrated Campaign | PR |
| Pitch | Betfair | Betfair Switching Saddles | United Kingdom | Use of Media Relations | PR |
| Semaphore London | ELLE UK | More Women | United Kingdom | Creative B2C Campaign - Low Budget - Under 60k | PR |
| VCCP London | Amnesty International | Amnesty International - The Really Big And Far Reaching Ad Campaign | United Kingdom | Tactical Press Advertising | Press Advertising |
| AMV BBDO | Mars Petcare | Give A Dog A Job | United Kingdom | Radio Advertising Campaigns | Radio Advertising |
| Five Bar Gate | Jim K Davies | Grimm Bros Inc ? Business Fairy Tales | United Kingdom | Writing for Printed Materials & Graphic Communications | Writing for Design |
| EHS4D | Ben & Graeme Creative Team | The Ben & Graeme Annual 2015 | United Kingdom | Writing for Printed Materials & Graphic Communications | Writing for Design |
| Publicis London | Depaul UK | There's Another Side to the Story | United Kingdom | Writing for Poster Design | Writing for Design |
| Music | Hyperbolic | Fucking Apostrophes Book | United Kingdom | Writing for Printed Materials & Graphic Communications | Writing for Design |
| McCann London | Microsoft | Survival Billboard - Terms & Horrible, Horrible Conditions | United Kingdom | Writing for Poster Design | Writing for Design |
| Mr President | John Dewar and Son's | Last Great Malts | United Kingdom | Writing for Branding Schemes | Writing for Design |
| Smith Dawson | PegasusLife | PegasusLife Advertising | United Kingdom | Writing for Printed Materials & Graphic Communications | Writing for Design |
| Holman + Hunt | AMC Networks International | AMC UK Launch | United Kingdom | Writing for Channel Branding & Identity | Writing for Design |
| FCB Inferno | Pearson | Project Literacy | United Kingdom | Animation & Illustration for Digital Marketing | Crafts for Advertising |
| FCB Inferno | The Big Issue | Change Please | United Kingdom | Service Innovations | Creativity for Good (White Pencil) |
| The Guardian | The Guardian | The Guardian Weekend Magazine: Mothers' milk | United Kingdom | Magazine Front Covers | Magazine & Newspaper Design |
| The Guardian | The Guardian | The Fashion magazine, The Guardian | United Kingdom | Newspaper Supplements | Magazine & Newspaper Design |
| Johnson Banks | Cambridge University Development and Alumni Relations | Dear World... Yours, Cambridge railing posters | United Kingdom | Writing for Poster Design | Writing for Design |
| Johnson Banks | Cambridge University Development and Alumni Relations | Dear World... Yours, Cambridge | United Kingdom | Writing for Branding Schemes | Writing for Design |
| The Partners | Argos | Simple Value | United Kingdom | Writng for Packaging Design | Writing for Design |
| The Partners | Argos | Simple Value | United Kingdom | Writing for Brand Expression | Writing for Design |
| what3words | what3words | The World Addressed | United Kingdom | Design - Brands | Creativity for Good (White Pencil) |
| what3words | what3words | The World Addressed | United Kingdom | Service Innovations | Creativity for Good (White Pencil) |
| what3words | what3words | The World Addressed | United Kingdom | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Ogilvy & Mather London | 28 Too Many | It Happens Here | United Kingdom | Digitally Enhanced Illustration for Advertising | Crafts for Advertising |
| Ogilvy & Mather London | 28 Too Many | It Happens Here | United Kingdom | Advertising & Marketing Communications - Not for Profit | Creativity for Good (White Pencil) |
| Ogilvy & Mather London | 28 Too Many | It Happens Here | United Kingdom | Public Service Press Advertising | Press Advertising |
| Ogilvy & Mather London | Unilever | Dove #findmebeautiful | United Kingdom | Press Advertising Campaigns | Press Advertising |
| Ogilvy & Mather London | Unilever | Self Conscious | United Kingdom | Radio Advertising Campaigns | Radio Advertising |
| Grey London | Volvo | LifePaint | United Kingdom | Advertising & Marketing Communications - Brand | Creativity for Good (White Pencil) |
| Grey London | Volvo | LifePaint | United Kingdom | Social Responsibility | PR |
| Grey London | Tate | Elizabeth I (500 Years of Stories) | United Kingdom | Press Advertising | Press Advertising |
| Grey London | Tate | Ophelia (500 Years of Stories) | United Kingdom | Press Advertising | Press Advertising |
| Grey London | Tate | 500 Years of Stories | United Kingdom | Press Advertising Campaigns | Press Advertising |
| Grey London | Tate | Bacon (500 Years of Stories) | United Kingdom | Press Advertising | Press Advertising |
All of the winning work will appear in the 54th D&AD Annual published later this year, and as there's no quota for awards at D&AD, the number of awarded entries fluctuates year to year. The inaugural D&AD Festival also begins today, with over 150 speakers such as Sir Martin Sorrell, Ashleigh Axios and Sir Paul Smith)taking to the stage at the Old Truman Brewery over the next three days.
Click here for a reminder of the finalists revealed after day 1 of D&AD judging, look out for the official #DandAD16 hashtag on Twitter for more, follow the liveblog here.
